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This valuation method assumes that the stock valuation will revert to its historical (10-Year) median in terms of PS Ratio. The reason we use PS Ratio instead of PE Ratio or PB Ratio is because PS Ratio is independent of profit margin, and can be applied to a broader range of situations.
The historical rank and industry rank for Sunshine Insurance Group Co's Median PS Value or its related term are showing as below:
HKSE:06963's Price-to-Median-PS-Value is not ranked *
in the Insurance industry.
Industry Median: 1.02 * Ranked among companies with meaningful Price-to-Median-PS-Value only.
Sunshine Insurance Group Co (HKSE:06963) Median PS Value Explanation
This valuation method assumes that the stock valuation will revert to its historical (10-Year) mean in terms of PS Ratio. The reason we use PS Ratio instead of PE Ratio or PB Ratio
is because PS Ratio is independent of profit margin, and can be applied to a broader range of situations.
It also assumes that over time the profit margin is constant. If a company increases its profit margin to a sustainable level, this value might under-estimate its value. If it has permanent declined profit margins, this may over-estimate the company's value.
Sunshine Insurance Group Co's Price to Median PS Value for today is calculated as
Price to Median PS Value
=
Share Price
/
Median PS Value
=
3.385
/
0.00
=
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
Sunshine Insurance Group Co Median PS Value Related Terms
Sunshine Insurance Group Co Median PS Value Historical Data
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
HKSE:06963 vs CB, PGR, TRV: Median PS Value Comparison
For the Insurance - Property & Casualty subindustry, Sunshine Insurance Group Co's Price-to-Median-PS-Value, along with its competitors' market caps and Price-to-Median-PS-Value data, can be viewed below:
* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.
Sunshine Insurance Group Co Price-to-Median-PS-Value vs Insurance Industry
For the Insurance industry and Financial Services sector, Sunshine Insurance Group Co's Price-to-Median-PS-Value distribution charts can be found below:
* The bar in red indicates where Sunshine Insurance Group Co's Price-to-Median-PS-Value falls into.
10-Year Median PS Ratio is 0.
For company reported semi-annually, GuruFocus uses latest annual data as the TTM data. Sunshine Insurance Group Co's Revenue per Share for the trailing twelve months (TTM) ended in Dec. 2025 was HK$7.414.
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
Sunshine Insurance Group Co (HKSE:06963) has a Median PS Value of HK$0.00 as of Aug. 24, 2026. Median price-sales value is the stock value based on a company's 10-year median price-sales ratio, View historical data on Sunshine Insurance Group Co and its competitors. According to the industry distribution chart, Sunshine Insurance Group Co ranks #999999 out of 345 companies in the Insurance industry.
Is Sunshine Insurance Group Co's Median PS Value too high?
Sunshine Insurance Group Co's current Median PS Value is HK$0.00. Based on the distribution chart, Sunshine Insurance Group Co ranks #999999 out of 345 companies in the Insurance industry, which is in the bottom quartile relative to peers. Overall, Sunshine Insurance Group Co has a GF Score™ of 73/100 and is considered Modestly Undervalued, reflecting its overall financial health beyond just this single metric.
How does Sunshine Insurance Group Co's Median PS Value compare to CB and PGR?
According to the Insurance industry distribution chart, Sunshine Insurance Group Co ranks #999999 out of 345 companies for Median PS Value. This places Sunshine Insurance Group Co in the lower half of its industry. The industry median Median PS Value is 1.02. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Median PS Value for an Insurance company?
The median Median PS Value among Insurance companies is 1.02, based on 345 companies in the industry. Companies in the top quartile (top 25%) have a Median PS Value significantly above this median, while those in the bottom quartile fall well below. However, Median PS Value should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Median PS Value mean?
A high Median PS Value can signal that a stock is expensive relative to its fundamentals. Median price-sales value is the stock value based on a company's 10-year median price-sales ratio, View historical data on Sunshine Insurance Group Co and its competitors. For the Insurance industry, the median Median PS Value is 1.02 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. Sunshine Insurance Group Co's current Median PS Value is HK$0.00. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Sunshine Insurance Group Co stock overvalued right now?
Based on GuruFocus' analysis, Sunshine Insurance Group Co (HKSE:06963) is currently considered Modestly Undervalued. The stock's GF Value™ is HK$3.79, compared to a current price of HK$3.39 — trading 10.7% below its estimated fair value. The current Median PS Value is HK$0.00. Sunshine Insurance Group Co's overall GF Score™ is 73/100 with 3 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Median PS Value calculated?
Median PS Value is calculated from a company's financial statements. For Sunshine Insurance Group Co (HKSE:06963), the current Median PS Value is HK$0.00 as of Aug. 24, 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.
Is Sunshine Insurance Group Co (HKSE:06963) Overvalued in 2026?
Based on GuruFocus' analysis, Sunshine Insurance Group Co stock appears to be undervalued.
The current stock price of HK$3.39 is trading 10.7% below its estimated GF Value™ of HK$3.79.
GuruFocus considers Sunshine Insurance Group Co to be Modestly Undervalued.
Key valuation signals for HKSE:06963:
Median PS Value: HK$0.00
GF Value™: HK$3.79 vs. price of HK$3.39 (10.7% below fair value)
No single metric tells the full story. See the HKSE:06963 stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.
Sunshine Insurance Group Co Ltd is mainly engaged in the insurance business. The company has three operating segments; The life insurance segment offers a wide range of life insurance products mainly by Sunshine Life; The property and casualty insurance segment offers a wide range of property and casualty insurance products mainly by Sunshine P&C and Sunshine Surety, and Other business segment mainly provides corporation management and assets management services. It derives a majority of its revenue from the property and casualty insurance segment.
73GF Score
Get the complete analysis for HKSE:06963
Median PS Value is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.
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