Senco Gold (BOM:543936) Beneish M-Score: -0.89 (As of Jul. 20, 2026)

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BOM:543936 Senco Gold Ltd BOM:543936
96 GF Score
Price ₹364.45
GF Value ₹498.62
Valuation Modestly Undervalued
! 5 Warning Signs
View Full Analysis

What is Senco Gold Beneish M-Score?

Senco Gold BOM:543936 -0.23% 96 Beneish M-Score is -0.89 as of Jul. 20, 2026. GuruFocus rates BOM:543936 with a GF Score™ of 96/100 and a GF Value™ of ₹498.62 (Modestly Undervalued). The stock has 5 warning signs investors should review. Among 1,084 Retail - Cyclical companies, Senco Gold ranks worse than 90.96% on this metric.

The zones of discrimination for M-Score is as such:

An M-Score of equal or less than -1.78 suggests that the company is unlikely to be a manipulator.
An M-Score of greater than -1.78 signals that the company is likely to be a manipulator.

Warning Sign:

Beneish M-Score -0.89 higher than -1.78, which implies that the company might have manipulated its financial results.

The historical rank and industry rank for Senco Gold's Beneish M-Score or its related term are showing as below:

BOM:543936' s Beneish M-Score Range Over the Past 10 Years
Min: -2.94   Med: -2.03   Max: -0.89
Current: -0.89

During the past 13 years, the highest Beneish M-Score of Senco Gold was -0.89. The lowest was -2.94. And the median was -2.03.


Senco Gold Beneish M-Score Historical Data

* Premium members only.

The historical data trend for Senco Gold's Beneish M-Score can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

Senco Gold Beneish M-Score Chart

Senco Gold Annual Data
Trend Mar17 Mar18 Mar19 Mar20 Mar21 Mar22 Mar23 Mar24 Mar25 Mar26
Beneish M-Score
Get a 7-Day Free Trial Premium Member Only Premium Member Only -1.94 -1.86 -2.12 -1.60 -0.89

Senco Gold Quarterly Data
Mar19 Mar20 Mar21 Nov21 Mar22 Sep22 Dec22 Mar23 Jun23 Sep23 Dec23 Mar24 Jun24 Sep24 Dec24 Mar25 Jun25 Sep25 Dec25 Mar26
Beneish M-Score Get a 7-Day Free Trial Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only -1.60 0.00 0.00 0.00 -0.89

BOM:543936 vs TPR: Beneish M-Score Comparison

For the Luxury Goods subindustry, Senco Gold's Beneish M-Score, along with its competitors' market caps and Beneish M-Score data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.


Senco Gold Beneish M-Score vs Retail - Cyclical Industry

For the Retail - Cyclical industry and Consumer Cyclical sector, Senco Gold's Beneish M-Score distribution charts can be found below:

* The bar in red indicates where Senco Gold's Beneish M-Score falls into.


BOM:543936
96GF Score
Senco Gold Ltd BOM:543936
Beneish M-Score is just one metric. See GF Score™, valuation, warning signs, and more.
View Full Analysis

Senco Gold Beneish M-Score Calculation

The M-score was created by Professor Messod Beneish. Instead of measuring the bankruptcy risk (Altman Z-Score) or business trend (Piotroski F-Score), M-score can be used to detect the risk of earnings manipulation. This is the original research paper on M-score.

The M-Score Variables:

The M-score of Senco Gold for today is based on a combination of the following eight different indices:

M=-4.84+0.92 * DSRI+0.528 * GMI+0.404 * AQI+0.892 * SGI+0.115 * DEPI
=-4.84+0.92 * 1.5391+0.528 * 0.6801+0.404 * 0.825+0.892 * 1.3322+0.115 * 0.971
-0.172 * SGAI+4.679 * TATA-0.327 * LVGI
-0.172 * 0+4.679 * 0.193102-0.327 * 1.0952
=-0.89

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

This Year (Mar26) TTM:Last Year (Mar25) TTM:
Total Receivables was ₹2,247 Mil.
Revenue was ₹84,300 Mil.
Gross Profit was ₹16,680 Mil.
Total Current Assets was ₹64,778 Mil.
Total Assets was ₹70,615 Mil.
Property, Plant and Equipment(Net PPE) was ₹4,750 Mil.
Depreciation, Depletion and Amortization(DDA) was ₹820 Mil.
Selling, General, & Admin. Expense(SGA) was ₹0 Mil.
Total Current Liabilities was ₹42,030 Mil.
Long-Term Debt & Capital Lease Obligation was ₹3,055 Mil.
Net Income was ₹5,743 Mil.
Gross Profit was ₹0 Mil.
Cash Flow from Operations was ₹-7,893 Mil.
Total Receivables was ₹1,096 Mil.
Revenue was ₹63,281 Mil.
Gross Profit was ₹8,515 Mil.
Total Current Assets was ₹42,492 Mil.
Total Assets was ₹47,464 Mil.
Property, Plant and Equipment(Net PPE) was ₹4,086 Mil.
Depreciation, Depletion and Amortization(DDA) was ₹681 Mil.
Selling, General, & Admin. Expense(SGA) was ₹1,300 Mil.
Total Current Liabilities was ₹25,110 Mil.
Long-Term Debt & Capital Lease Obligation was ₹2,560 Mil.




1. DSRI = Days Sales in Receivables Index

Measured as the ratio of Revenue in Total Receivables in year t to year t-1.

A large increase in DSR could be indicative of revenue inflation.

DSRI=(Receivables_t / Revenue_t) / (Receivables_t-1 / Revenue_t-1)
=(2247.19 / 84300.3) / (1096.05 / 63280.72)
=0.026657 / 0.01732
=1.5391

2. GMI = Gross Margin Index

Measured as the ratio of gross margin in year t-1 to gross margin in year t.

Gross margin has deteriorated when this index is above 1. A firm with poorer prospects is more likely to manipulate earnings.

GMI=GrossMargin_t-1 / GrossMargin_t
=(GrossProfit_t-1 / Revenue_t-1) / (GrossProfit_t / Revenue_t)
=(8515.22 / 63280.72) / (16679.72 / 84300.3)
=0.134563 / 0.197861
=0.6801

3. AQI = Asset Quality Index

AQI is the ratio of asset quality in year t to year t-1.

Asset quality is measured as the ratio of non-current assets other than Property, Plant and Equipment to Total Assets.

AQI=(1 - (CurrentAssets_t + PPE_t) / TotalAssets_t) / (1 - (CurrentAssets_t-1 + PPE_t-1) / TotalAssets_t-1)
=(1 - (64777.73 + 4750.06) / 70615.06) / (1 - (42491.54 + 4086.15) / 47463.51)
=0.015397 / 0.018663
=0.825

4. SGI = Sales Growth Index

Ratio of Revenue in year t to sales in year t-1.

Sales growth is not itself a measure of manipulation. However, growth companies are likely to find themselves under pressure to manipulate in order to keep up appearances.

SGI=Sales_t / Sales_t-1
=Revenue_t / Revenue_t-1
=84300.3 / 63280.72
=1.3322

5. DEPI = Depreciation Index

Measured as the ratio of the rate of Depreciation, Depletion and Amortization in year t-1 to the corresponding rate in year t.

DEPI greater than 1 indicates that assets are being depreciated at a slower rate. This suggests that the firm might be revising useful asset life assumptions upwards, or adopting a new method that is income friendly.

DEPI=(Depreciation_t-1 / (Depreciaton_t-1 + PPE_t-1)) / (Depreciation_t / (Depreciaton_t + PPE_t))
=(681.25 / (681.25 + 4086.15)) / (819.64 / (819.64 + 4750.06))
=0.142898 / 0.147161
=0.971

Note: If the Depreciation, Depletion and Amortization data is not available, we assume that the depreciation rate is constant and set the Depreciation Index to 1.

6. SGAI = Sales, General and Administrative expenses Index

The ratio of Selling, General, & Admin. Expense(SGA) to Sales in year t relative to year t-1.

SGA expenses index > 1 means that the company is becoming less efficient in generate sales.

SGAI=(SGA_t / Sales_t) / (SGA_t-1 /Sales_t-1)
=(0 / 84300.3) / (1299.97 / 63280.72)
=0 / 0.020543
=0

7. LVGI = Leverage Index

The ratio of total debt to Total Assets in year t relative to yeat t-1.

An LVGI > 1 indicates an increase in leverage

LVGI=((LTD_t + CurrentLiabilities_t) / TotalAssets_t) / ((LTD_t-1 + CurrentLiabilities_t-1) / TotalAssets_t-1)
=((3054.85 + 42030.1) / 70615.06) / ((2559.77 + 25109.6) / 47463.51)
=0.638461 / 0.582961
=1.0952

8. TATA = Total Accruals to Total Assets

Total accruals calculated as the change in working capital accounts other than cash less depreciation.

TATA=(IncomefromContinuingOperations_t - CashFlowsfromOperations_t) / TotalAssets_t
=(NetIncome_t - NonOperatingIncome_t - CashFlowsfromOperations_t) / TotalAssets_t
=(5743.19 - 0 - -7892.73) / 70615.06
=0.193102

An M-Score of equal or less than -1.78 suggests that the company is unlikely to be a manipulator. An M-Score of greater than -1.78 signals that the company is likely to be a manipulator.

Senco Gold has a M-score of -0.89 signals that the company is likely to be a manipulator.

Frequently Asked Questions Learn more about Beneish M-Score →
What does a Beneish M-Score of -0.89 mean?
Senco Gold (BOM:543936) has a Beneish M-Score of -0.89 as of Jul. 20, 2026. The Beneish M-score measures the likelihood of earnings manipulation. View historical data on Senco Gold and its competitors. According to the industry distribution chart, Senco Gold ranks #986 out of 1084 companies in the Retail - Cyclical industry, placing it in the top 91%.
Is Senco Gold's Beneish M-Score too high?
Senco Gold's current Beneish M-Score is -0.89. Based on the distribution chart, Senco Gold ranks #986 out of 1084 companies in the Retail - Cyclical industry, which is in the bottom quartile relative to peers. Overall, Senco Gold has a GF Score™ of 96/100 and is considered Modestly Undervalued, reflecting its overall financial health beyond just this single metric.
How does Senco Gold's Beneish M-Score compare to TPR?
According to the Retail - Cyclical industry distribution chart, Senco Gold ranks #986 out of 1084 companies for Beneish M-Score. This places Senco Gold in the lower half of its industry. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Beneish M-Score for a Retail - Cyclical company?
A good Beneish M-Score depends on the Retail - Cyclical industry context. However, Beneish M-Score should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Beneish M-Score mean?
A high Beneish M-Score can signal that a stock is expensive relative to its fundamentals. The Beneish M-score measures the likelihood of earnings manipulation. View historical data on Senco Gold and its competitors. Senco Gold's current Beneish M-Score is -0.89. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Senco Gold stock overvalued right now?
Based on GuruFocus' analysis, Senco Gold (BOM:543936) is currently considered Modestly Undervalued. The stock's GF Value™ is ₹498.62, compared to a current price of ₹364.45 — trading 26.9% below its estimated fair value. The current Beneish M-Score is -0.89. Senco Gold's overall GF Score™ is 96/100 with 5 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Beneish M-Score calculated?
Beneish M-Score is calculated from a company's financial statements. For Senco Gold (BOM:543936), the current Beneish M-Score is -0.89 as of Jul. 20, 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.

Is Senco Gold (BOM:543936) Overvalued in 2026?

Based on GuruFocus' analysis, Senco Gold stock appears to be undervalued. The current stock price of ₹364.45 is trading 26.9% below its estimated GF Value™ of ₹498.62. GuruFocus considers Senco Gold to be Modestly Undervalued.

Key valuation signals for BOM:543936:

  • Beneish M-Score: -0.89
  • GF Value™: ₹498.62 vs. price of ₹364.45 (26.9% below fair value)
  • GF Score™: 96/100 with 5 warning signs

No single metric tells the full story. See the BOM:543936 stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.


Senco Gold Business Description

Other Exchanges SENCO:India
Address A.J.C. Bose Road, Unit no. 1001, 10th floor, 41A, Diamond Prestige, Kolkata, WB, IND, 700 017
Senco Gold Ltd is a pan-India jewellery retail company with a history of more than five decades, and has a fourth-generation entrepreneur in the jewellery industry as its Promoter. The company principally sell gold and diamond jewellery and also sells jewellery made of silver, platinum, precious and semi-precious stones and other metals. Its other offerings also include costume jewellery, gold and silver coins and utensils made of silver. Its products are sold under the Senco Gold & Diamonds tradename, through multiple channels, including its 75 Company Operated Showrooms and 61 Franchisee Showrooms and various online platforms, including its website. Geographically, the company generates the majority of its revenue from India.
96GF Score

Get the complete analysis for BOM:543936

Beneish M-Score is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.

₹364.45
Price
₹498.62
GF Value