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Bird Global (Bird Global) Operating Margin %

: -26.74% (As of Sep. 2023)
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Operating Margin % is calculated as Operating Income divided by its Revenue. Bird Global's Operating Income for the three months ended in Sep. 2023 was $-14.5 Mil. Bird Global's Revenue for the three months ended in Sep. 2023 was $54.3 Mil. Therefore, Bird Global's Operating Margin % for the quarter that ended in Sep. 2023 was -26.74%.

The historical rank and industry rank for Bird Global's Operating Margin % or its related term are showing as below:

BRDSQ' s Operating Margin % Range Over the Past 10 Years
Min: -258.63   Med: -189.69   Max: -47.1
Current: -47.1


BRDSQ's Operating Margin % is ranked worse than
94.15% of 1060 companies
in the Business Services industry
Industry Median: 6.3 vs BRDSQ: -47.10

Bird Global's 5-Year Average Operating Margin % Growth Rate was 0.00% per year.

Bird Global's Operating Income for the three months ended in Sep. 2023 was $-14.5 Mil. Its Operating Income for the trailing twelve months (TTM) ended in Sep. 2023 was $-95.1 Mil.

Warning Sign:

Bird Global Inc has never been profitable in the past 3 years. It lost money every year.


Bird Global Operating Margin % Historical Data

The historical data trend for Bird Global's Operating Margin % can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

* Premium members only.

Bird Global Annual Data
Trend Dec19 Dec20 Dec21 Dec22
Operating Margin %
-255.93 -258.63 -123.44 -104.44

Bird Global Quarterly Data
Dec19 Sep20 Dec20 Mar21 Jun21 Sep21 Dec21 Mar22 Jun22 Sep22 Dec22 Mar23 Jun23 Sep23
Operating Margin % Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only -2.37 -41.77 -120.08 -33.09 -26.74

Competitive Comparison

For the Rental & Leasing Services subindustry, Bird Global's Operating Margin %, along with its competitors' market caps and Operating Margin % data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.


Bird Global Operating Margin % Distribution

For the Business Services industry and Industrials sector, Bird Global's Operating Margin % distribution charts can be found below:

* The bar in red indicates where Bird Global's Operating Margin % falls into.



Bird Global Operating Margin % Calculation

Operating Margin % - also known as operating income margin, operating profit margin and return on sales (ROS) - is the ratio of Operating Income divided by net sales or Revenue, usually presented in percent.

Bird Global's Operating Margin % for the fiscal year that ended in Dec. 2022 is calculated as

Operating Margin %=Operating Income (A: Dec. 2022 ) / Revenue (A: Dec. 2022 )
=-255.534 / 244.66
=-104.44 %

Bird Global's Operating Margin % for the quarter that ended in Sep. 2023 is calculated as

Operating Margin %=Operating Income (Q: Sep. 2023 ) / Revenue (Q: Sep. 2023 )
=-14.526 / 54.33
=-26.74 %

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.


Bird Global  (OTCPK:BRDSQ) Operating Margin % Explanation

Just like Gross Margin %, it is important to see a company maintains its operating margin over time. Among the same industry, a company with higher operating margin is more efficient in its operation. It is also more stable during industry slowdown or recessions. Peter Lynch prefers those with higher margins than those with lower margins.


Be Aware

Operating Margin % can be manipulated by adjusting the rate of depreciation, depletion and amortization (DDA).

If a company is facing competition, its Operating Margin % may decline. Often the Operating Margin % declines well before the company's Revenue or even profit decline. Therefore, Operating Margin % is a very important indicator of whether the company is facing problems.

For instance, by 2012, Nokia (NOK)'s problems were well known and its stock had lost more than 90% of its market value since 2007. But Nokia’s Operating Margin % had already been in decline since 2002, although its Earnings per Share (Diluted) were still rising. Investors who paid attention to Operating Margin % would have avoided this huge loss. The same can be said for Research-in-Motion (RIMM).

Therefore, Operating Margin % is a very important screening filter for GuruFocus. GuruFocus's Buffett-Munger screener requires that the profit margin is either consistent or expanding. The Model Portfolio of the Buffett-Munger screener has outperformed the market every year since inception in 2009.


Bird Global Operating Margin % Related Terms

Thank you for viewing the detailed overview of Bird Global's Operating Margin % provided by GuruFocus.com. Please click on the following links to see related term pages.


Bird Global (Bird Global) Business Description

Traded in Other Exchanges
N/A
Address
392 North East 191st Street, No. 20388, Miami, FL, USA, 33179
Bird Global Inc is a micro-mobility company engaged in delivering electric transportation solutions for short distances. It partners with cities to bring lightweight, electric vehicles to residents and visitors to replace car trips by providing an alternative sustainable transportation option. The company operates in North America, Europe, Middle East and Africa and Other countries.
Executives
John Ivan Bitove director C/O BIRD GLOBAL, INC., 392 NE 191ST STREET, #20388, MIAMI FL 33179
Hoselito Joseph Prodan officer: Chief Financial Officer C/O BIRD GLOBAL, INC., 392 NE 191ST STREET, #20388, MIAMI FL 33179
Michael Washinushi officer: Chief Financial Officer C/O BIRD GLOBAL, INC., 392 NE 191ST STREET, #20388, MIAMI FL 33179
Stewart Lyons officer: Chief Executive Officer C/O BIRD GLOBAL, INC., 392 NE 191ST STREET, #20388, MIAMI FL 33179
Travis Vanderzanden director, 10 percent owner, officer: Chief Executive Officer C/O BIRD GLOBAL, INC., 392 NE 191ST STREET, #20388, MIAMI FL 33179
Shane Torchiana officer: Chief Operating Officer 1425 BRICKELL AVE, UNIT 58E, MIAMI FL 33131
Jeffrey Vance officer: Corporate Controller IMAX CORPORATION, 2525 SPEAKMAN DRIVE, MISSISSAUGA A6 L5K 1B1
Philip Keebler Ryan director C/O BIRD GLOBAL, INC., 392 NE 191ST STREET #20388, MIAMI FL 33179
Philip Evershed director C/O BIRD GLOBAL, INC., 392 N 191ST STREET #20388 FL 33179
Antonio Occhionero director C/O BIRD GLOBAL, INC., 406 BROADWAY, SUITE 369, SANTA MONICA CA 90401
Kevin Talbot director C/O BIRD GLOBAL, INC., 406 BROADWAY, SUITE 369, SANTA MONICA CA 90401
Lance Bradley officer: Chief Technology Officer C/O BIRD GLOBAL, INC., 392 NE 191ST STREET, #20388, MIAMI FL 33179
Ben Lu officer: Chief Financial Officer C/O BIRD RIDES, INC., 392 NE 191ST STREET, #20388, MIAMI FL 33179
Gregory Alan Wright officer: Controller C/O BIRD GLOBAL, INC., 392 NE 191ST STREET, #20388, MIAMI FL 33179
Yibo Ling officer: Chief Financial Officer C/O BIRD GLOBAL, INC., 392 NE 191ST STREET, #20388, MIAMI FL 33179