GURUFOCUS.COM » STOCK LIST » Communication Services » Media - Diversified » Market Connections Asia PCL (BKK:MCA) » Definitions » 12-1 Month Momentum %

Market Connections Asia PCL (BKK:MCA) 12-1 Month Momentum % : -56.35% (As of Apr. 12, 2025)


View and export this data going back to 2023. Start your Free Trial

What is Market Connections Asia PCL 12-1 Month Momentum %?

12-1 Month Momentum % is the total return of the stock from 12-month ago to 1-month ago. As of today (2025-04-12), Market Connections Asia PCL's 12-1 Month Momentum % is -56.35%.

The industry rank for Market Connections Asia PCL's 12-1 Month Momentum % or its related term are showing as below:

BKK:MCA's 12-1 Month Momentum % is ranked worse than
91.95% of 1044 companies
in the Media - Diversified industry
Industry Median: -8.135 vs BKK:MCA: -56.35

Competitive Comparison of Market Connections Asia PCL's 12-1 Month Momentum %

For the Advertising Agencies subindustry, Market Connections Asia PCL's 12-1 Month Momentum %, along with its competitors' market caps and 12-1 Month Momentum % data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.


Market Connections Asia PCL's 12-1 Month Momentum % Distribution in the Media - Diversified Industry

For the Media - Diversified industry and Communication Services sector, Market Connections Asia PCL's 12-1 Month Momentum % distribution charts can be found below:

* The bar in red indicates where Market Connections Asia PCL's 12-1 Month Momentum % falls into.


;
;

Market Connections Asia PCL  (BKK:MCA) 12-1 Month Momentum % Calculation

12-1 Month Momentum % is calculated as following:

12-1 Month Momentum %=( Price 1-month ago / Price 12-month ago - 1 ) * 100 %

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.


Market Connections Asia PCL  (BKK:MCA) 12-1 Month Momentum % Explanation

Momentum investing is a trading strategy in which investors buy securities that are rising and sell before the prices start to go back down. The 12-1 Month Momentum % measures the total return to a stock over the past twelve months, but ignores the previous month.

The reason why the most recent month’s return dropped related to the short-term reversal effect associated with momentum. There is an academic finding that short-term momentum actually has a reversal effect, whereby the previous winners (measured over the past months) do poorly the next month, while the previous losers do well the next month. In order to eliminate the short-term reversal effect, the previous month return was not included in this calculation.


Market Connections Asia PCL 12-1 Month Momentum % Related Terms

Thank you for viewing the detailed overview of Market Connections Asia PCL's 12-1 Month Momentum % provided by GuruFocus.com. Please click on the following links to see related term pages.


Market Connections Asia PCL Business Description

Traded in Other Exchanges
N/A
Address
51/859 Soi Nuanchan 34, Nuanchan Subdistrict, Buengkum District, Bangkok, THA, 10230
Market Connections Asia PCL is a marketing company providing integrated marketing services, predominantly delivered through field marketing activities. These activities include setting up product booths, organizing product roadshows, and hosting marketing events like product launches at various locations. In addition, it also offers product consultancy, digital marketing, product merchandising, product distribution, and packing and logistics services. The company operates in the following business segments: Marketing and digital activities, Packing and logistics, Product consultants, Merchandising, and Distributor. Maximum revenue is generated from its Merchandising segment. Geographically, it operates in a single segment principally in Thailand.