AtariPONGF -4.76%42 Pretax Margin % is -32.28% as of Sep. 2025. GuruFocus rates PONGF with a GF Score™ of 42/100 and a GF Value™ of $56.34 (Possible Value Trap). The stock has 7 warning signs investors should review. Among 553 Interactive Media companies, Atari ranks worse than 74.5% on this metric.
Pre-Tax margin is calculated as Pre-Tax Income divided by its Revenue. Atari's Pre-Tax Income for the
six
months ended in Sep. 2025 was $-7.16 Mil. Atari's Revenue for the
six
months ended in Sep. 2025 was $22.18 Mil. Therefore, Atari's pretax margin for the quarter that ended in Sep. 2025 was -32.28%.
The historical rank and industry rank for Atari's Pretax Margin % or its related term are showing as below:
PONGF'
s Pretax Margin % Range Over the Past 10 Years
Min: -167.11 Med: -21.25 Max: 50
Current: -26.55
PONGF's Pretax Margin % is ranked worse than 74.5% of 553
companies
in the Interactive Media industry
Industry Median: 2.23
vs PONGF: -26.55
Atari (OTCPK:PONGF) Pretax Margin % Explanation
The pretax margin, as know as pretax profit margin, is widely used to measure the operating efficiency of a company before deducting taxes.
The pretax margin is sometimes preferred over the net margin as tax expenditures can make profitability comparisons between companies misleading.
It is a useful tool to compare companies operating in the same sector and less effective when comparing companies from other sectors as each industry generally has different operating expenses and sales patterns.
The long term trend of the pretax margin is a good indicator of the competitiveness and health of the business.
Atari Pretax Margin % Related Terms
Atari Pretax Margin % Historical Data
* Premium members only.
The historical data trend for Atari's Pretax Margin % can be seen below:
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
PONGF vs NTES, EA, TTWO: Pretax Margin % Comparison
For the Electronic Gaming & Multimedia subindustry, Atari's Pretax Margin %, along with its competitors' market caps and Pretax Margin % data, can be viewed below:
* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.
Atari Pretax Margin % vs Interactive Media Industry
For the Interactive Media industry and Communication Services sector, Atari's Pretax Margin % distribution charts can be found below:
* The bar in red indicates where Atari's Pretax Margin % falls into.
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
Atari (PONGF) has a Pretax Margin % of -32.28% as of Sep. 2025. Pre-Tax margin is the ratio of total pre-tax income to net sales. View historical data on Atari and its competitors. According to the industry distribution chart, Atari ranks #412 out of 553 companies in the Interactive Media industry, placing it in the top 74.5%.
Is Atari's Pretax Margin % too high?
Atari's current Pretax Margin % is -32.28%. Based on the distribution chart, Atari ranks #412 out of 553 companies in the Interactive Media industry, which is below the industry midpoint. Overall, Atari has a GF Score™ of 42/100 and is considered Possible Value Trap, reflecting its overall financial health beyond just this single metric.
How does Atari's Pretax Margin % compare to NTES and EA?
According to the Interactive Media industry distribution chart, Atari ranks #412 out of 553 companies for Pretax Margin %. This places Atari in the lower half of its industry. The industry median Pretax Margin % is 2.23. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Pretax Margin % for an Interactive Media company?
The median Pretax Margin % among Interactive Media companies is 2.23, based on 553 companies in the industry. Companies in the top quartile (top 25%) have a Pretax Margin % significantly above this median, while those in the bottom quartile fall well below. However, Pretax Margin % should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Pretax Margin % mean?
A high Pretax Margin % can signal that a stock is expensive relative to its fundamentals. Pre-Tax margin is the ratio of total pre-tax income to net sales. View historical data on Atari and its competitors. For the Interactive Media industry, the median Pretax Margin % is 2.23 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. Atari's current Pretax Margin % is -32.28%. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Atari stock overvalued right now?
Based on GuruFocus' analysis, Atari (PONGF) is currently considered Possible Value Trap. The stock's GF Value™ is $56.34, compared to a current price of $20.00 — trading 64.5% below its estimated fair value. The current Pretax Margin % is -32.28%. Atari's overall GF Score™ is 42/100 with 7 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Pretax Margin % calculated?
Pretax Margin % is calculated from a company's financial statements. For Atari (PONGF), the current Pretax Margin % is -32.28% as of Sep. 2025. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.
Is Atari (PONGF) Overvalued in 2026?
Based on GuruFocus' analysis, Atari stock appears to be undervalued.
The current stock price of $20.00 is trading 64.5% below its estimated GF Value™ of $56.34.
GuruFocus considers Atari to be Possible Value Trap.
Key valuation signals for PONGF:
Pretax Margin %: -32.28%
GF Value™: $56.34 vs. price of $20.00 (64.5% below fair value)
No single metric tells the full story. See the PONGF stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.
Atari SA is in the electronic gaming and multimedia business sector. It is engaged in the design, production, publishing, and distribution of all multimedia and audiovisual products and works, including entertainment products in any form, such as software, data processing, and content. It owns and manages a portfolio of more than four hundred special games and franchises, including world-renowned brands like Pong, Breakout, Asteroids, Missile Command, Centipede, and RollerCoaster Tycoon. Atari provides various types of gaming, which include mobile and online arcade games such as roller coaster tycoon, haunted house, pong world, circus Atari, centipede, breakout, and others. The group has three lines of business: Games, which generates maximum revenue, Hardware, and Licensing.
42GF Score
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