Brisbane BroncosASX:BBL +5.35%71 PS Ratio is 1.69 as of Jul. 03, 2026, which is 4% above its 10-year median of 1.63. GuruFocus rates ASX:BBL with a GF Score™ of 71/100 and a GF Value™ of A$1.52 (Modestly Undervalued). Among 1,006 Media - Diversified companies, Brisbane Broncos ranks worse than 62.82% on this metric.
The PS Ratio, or Price-to-Sales ratio, or Price/Sales, is a financial ratio used to compare a company's market price to its Revenue per Share. As of today, Brisbane Broncos's share price is A$1.28.
Brisbane Broncos's Revenue per Share for the trailing twelve months (TTM) ended in Dec. 2025 was A$0.76. Hence, Brisbane Broncos's PS Ratio for today is 1.69.
The historical rank and industry rank for Brisbane Broncos's PS Ratio or its related term are showing as below:
ASX:BBL'
s PS Ratio Range Over the Past 10 Years
Min: 0.91 Med: 1.63 Max: 5.03
Current: 1.69
During the past 13 years, Brisbane Broncos's highest PS Ratio was 5.03. The lowest was 0.91. And the median was 1.63.
ASX:BBL's PS Ratio is ranked worse than 62.82% of 1006
companies
in the Media - Diversified industry
Industry Median: 1.105
vs ASX:BBL: 1.69
During the past 12 months, the average Revenue per Share Growth Rate of Brisbane Broncos was 24.70% per year.
During the past 3 years, the average Revenue per Share Growth Rate was 20.10% per year.
During the past 5 years, the average Revenue per Share Growth Rate was 28.70% per year.
During the past 10 years, the average Revenue per Share Growth Rate was 7.50% per year.
During the past 13 years, Brisbane Broncos's highest 3-Year average Revenue per Share Growth Rate was 43.40% per year. The lowest was -20.60% per year. And the median was 6.75% per year.
Back to Basics: PS Ratio
Brisbane Broncos (ASX:BBL) PS Ratio Explanation
The PS Ratio is an excellent valuation indicator if you want to compare a stock with its historical valuation or with the stocks in the same industry. The PS Ratio works especially well when you want to compare the stock's current valuation with its historical valuation. The PS Ratio is a great valuation tool for evaluating cyclical businesses where the PE Ratio works poorly. It works the best when comparing the current valuation with the historical valuation because over time, a company's profit margin tends to revert to the mean.
When the PS Ratio is applied to the whole stock market, it can be used to evaluate the current market valuation and projected returns. In this case, the price is the total market cap of all stocks that are traded, and sales are the GDP of the country. This is how Warren Buffett estimates the broad market valuation and project future returns.
The PS Ratio does not tell you how cheap or expensive the stock is. It cannot be used to compare companies in different industries. It works better for companies within the same industry because these companies tend to have similar capital structures and profit margins. It works the best when comparing a company with itself in the past.
Brisbane Broncos PS Ratio Related Terms
Brisbane Broncos PS Ratio Historical Data
* Premium members only.
The historical data trend for Brisbane Broncos's PS Ratio can be seen below:
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
For the Entertainment subindustry, Brisbane Broncos's PS Ratio, along with its competitors' market caps and PS Ratio data, can be viewed below:
* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.
Brisbane Broncos PS Ratio vs Media - Diversified Industry
For the Media - Diversified industry and Communication Services sector, Brisbane Broncos's PS Ratio distribution charts can be found below:
* The bar in red indicates where Brisbane Broncos's PS Ratio falls into.
The PS Ratio, or Price-to-Sales ratio, or Price/Sales, is a financial ratio used to compare a company's market price to its Revenue per Share. It is a ratio widely used to value stocks and it was first used by Ken Fisher.
Brisbane Broncos's Share Price of today is A$1.28.
For company reported semi-annually, GuruFocus uses latest annual data as the TTM data. Brisbane Broncos's Revenue per Share for the trailing twelve months (TTM) ended in Dec. 2025 was A$0.76.
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
It can also be calculated from the numbers for the whole company:
Brisbane Broncos (ASX:BBL) has a PS Ratio of 1.69 as of Jul. 03, 2026. Price-to-Sales ratio is the ratio of share price to a company's revenue per share. View historical data on Brisbane Broncos and its competitors. This is near median its historical median of 1.63. Over the past decade, Brisbane Broncos' PS Ratio has ranged from 0.91 to 5.03. According to the industry distribution chart, Brisbane Broncos ranks #632 out of 1006 companies in the Media - Diversified industry, placing it in the top 62.8%.
Is Brisbane Broncos' PS Ratio too high?
Brisbane Broncos' current PS Ratio of 1.69 is near median its 10-year median of 1.63. Over the past 10 years, this metric has ranged from a low of 0.91 to a high of 5.03. The Media - Diversified industry median PS Ratio is 1.11. Brisbane Broncos' value of 1.69 is 52.9% above this industry median. Based on the distribution chart, Brisbane Broncos ranks #632 out of 1006 companies in the Media - Diversified industry, which is below the industry midpoint. Overall, Brisbane Broncos has a GF Score™ of 71/100 and is considered Modestly Undervalued, reflecting its overall financial health beyond just this single metric.
How does Brisbane Broncos' PS Ratio compare to NFLX and DIS?
According to the Media - Diversified industry distribution chart, Brisbane Broncos ranks #632 out of 1006 companies for PS Ratio. This places Brisbane Broncos in the lower half of its industry. The industry median PS Ratio is 1.11. Brisbane Broncos' value of 1.69 is 52.9% above this benchmark. Historically, Brisbane Broncos' own PS Ratio has ranged from 0.91 to 5.03 over the past decade. While the company's 10-year median is 1.63 vs. the industry median of 1.11, Brisbane Broncos has consistently been above the industry average. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good PS Ratio for a Media - Diversified company?
The median PS Ratio among Media - Diversified companies is 1.11, based on 1,006 companies in the industry. Companies in the top quartile (top 25%) have a PS Ratio significantly above this median, while those in the bottom quartile fall well below. However, PS Ratio should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Brisbane Broncos's current PS Ratio of 1.69 is 52.9% above the industry median. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high PS Ratio mean?
A high PS Ratio can signal that a stock is expensive relative to its fundamentals. Price-to-Sales ratio is the ratio of share price to a company's revenue per share. View historical data on Brisbane Broncos and its competitors. For the Media - Diversified industry, the median PS Ratio is 1.11 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. Brisbane Broncos's current PS Ratio is 1.69, which is near median its own 10-year median of 1.63. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Brisbane Broncos stock overvalued right now?
Based on GuruFocus' analysis, Brisbane Broncos (ASX:BBL) is currently considered Modestly Undervalued. The stock's GF Value™ is A$1.52, compared to a current price of A$1.28 — trading 15.8% below its estimated fair value. The current PS Ratio is 1.69, which is near median its 10-year median of 1.63 and 52.9% above the Media - Diversified industry median of 1.11. Brisbane Broncos' overall GF Score™ is 71/100. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is PS Ratio calculated?
PS Ratio is calculated from a company's financial statements. For Brisbane Broncos (ASX:BBL), the current PS Ratio is 1.69 as of Jul. 03, 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.
Is Brisbane Broncos (ASX:BBL) Overvalued in 2026?
Based on GuruFocus' analysis, Brisbane Broncos stock appears to be undervalued.
The current stock price of A$1.28 is trading 15.8% below its estimated GF Value™ of A$1.52.
GuruFocus considers Brisbane Broncos to be Modestly Undervalued.
Key valuation signals for ASX:BBL:
PS Ratio: 1.69 (near median its 10-year median of 1.63)
GF Value™: A$1.52 vs. price of A$1.28 (15.8% below fair value)
Industry Position: 52.9% above the Media - Diversified median (#632 of 1006)
No single metric tells the full story. See the ASX:BBL stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.
Brisbane Broncos Ltd is engaged in the management and operation of the Brisbane Broncos Rugby League Football teams. The Group generates revenue from membership, ticketing, corporate sales, game day and program courses, sponsorship, community programs, sale of goods, game development and pathways revenue, royalties and commissions, rental income, and other revenue. Geographically, the Group operates in Australia only.
71GF Score
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