Generali (FRA:ASG) PS Ratio: (As of Jul. 01, 2026)


FRA:ASG Generali FRA:ASG
57 GF Score
Price €42.42
GF Value €38.57
Valuation Fairly Valued
! 1 Warning Sign
View Full Analysis

What is Generali PS Ratio?

The PS Ratio, or Price-to-Sales ratio, or Price/Sales, is a financial ratio used to compare a company's market price to its Revenue per Share. As of today, Generali's share price is €42.42. Generali's Revenue per Share for the trailing twelve months (TTM) ended in Dec. 2025 was €0.00. Hence, Generali's PS Ratio for today is .

Good Sign:

Generali stock PS Ratio (=0.89) is close to 2-year low of 0.88.

The historical rank and industry rank for Generali's PS Ratio or its related term are showing as below:

FRA:ASG' s PS Ratio Range Over the Past 10 Years
Min: 0.21   Med: 0.68   Max: 1.69
Current: 0.91

During the past 13 years, Generali's highest PS Ratio was 1.69. The lowest was 0.21. And the median was 0.68.

FRA:ASG's PS Ratio is ranked better than
61.9% of 504 companies
in the Insurance industry
Industry Median: 1.15 vs FRA:ASG: 0.91

Generali's Revenue per Sharefor the three months ended in Dec. 2025 was €0.00. Its Revenue per Share for the trailing twelve months (TTM) ended in Dec. 2025 was €0.00.

During the past 12 months, the average Revenue per Share Growth Rate of Generali was -0.80% per year. During the past 3 years, the average Revenue per Share Growth Rate was 32.00% per year. During the past 10 years, the average Revenue per Share Growth Rate was -2.40% per year.

During the past 13 years, Generali's highest 3-Year average Revenue per Share Growth Rate was 55.80% per year. The lowest was -28.10% per year. And the median was -1.10% per year.

Back to Basics: PS Ratio


Generali  (FRA:ASG) PS Ratio Explanation

The PS Ratio is an excellent valuation indicator if you want to compare a stock with its historical valuation or with the stocks in the same industry. The PS Ratio works especially well when you want to compare the stock's current valuation with its historical valuation. The PS Ratio is a great valuation tool for evaluating cyclical businesses where the PE Ratio works poorly. It works the best when comparing the current valuation with the historical valuation because over time, a company's profit margin tends to revert to the mean.

When the PS Ratio is applied to the whole stock market, it can be used to evaluate the current market valuation and projected returns. In this case, the price is the total market cap of all stocks that are traded, and sales are the GDP of the country. This is how Warren Buffett estimates the broad market valuation and project future returns.

Similar to the PE Ratio or Price-to-Operating-Cash-Flow or Price-to-Free-Cash-Flow , the PS Ratio measures the valuation based on the earning power of the company. This is where it is different from the PB Ratio , which measures the valuation based on the company's balance sheet.


Be Aware

The PS Ratio does not tell you how cheap or expensive the stock is. It cannot be used to compare companies in different industries. It works better for companies within the same industry because these companies tend to have similar capital structures and profit margins. It works the best when comparing a company with itself in the past.


Generali PS Ratio Related Terms


Generali PS Ratio Historical Data

* Premium members only.

The historical data trend for Generali's PS Ratio can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

Generali PS Ratio Chart

Generali Annual Data
Trend Dec16 Dec17 Dec18 Dec19 Dec20 Dec21 Dec22 Dec23 Dec24 Dec25
PS Ratio
Get a 7-Day Free Trial Premium Member Only Premium Member Only 0.32 0.80 0.44 0.56 0.75

Generali Quarterly Data
Jun18 Dec18 Jun19 Dec19 Jun20 Dec20 Jun21 Dec21 Jun22 Dec22 Jun23 Dec23 Mar24 Jun24 Dec24 Mar25 Jun25 Sep25 Dec25 Mar26
PS Ratio Get a 7-Day Free Trial Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only 0.00 0.00 0.00 0.75 0.00

FRA:ASG vs BRK.A, AIG, HIG: PS Ratio Comparison

For the Insurance - Diversified subindustry, Generali's PS Ratio, along with its competitors' market caps and PS Ratio data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.


Generali PS Ratio vs Insurance Industry

For the Insurance industry and Financial Services sector, Generali's PS Ratio distribution charts can be found below:

* The bar in red indicates where Generali's PS Ratio falls into.


FRA:ASG
57GF Score
Generali FRA:ASG
PS Ratio is just one metric. See GF Score™, valuation, warning signs, and more.
View Full Analysis

Generali PS Ratio Calculation

The PS Ratio, or Price-to-Sales ratio, or Price/Sales, is a financial ratio used to compare a company's market price to its Revenue per Share. It is a ratio widely used to value stocks and it was first used by Ken Fisher.

Generali's PS Ratio for today is calculated as

PS Ratio=Share Price/Revenue per Share (TTM)
=42.42/0
=

Generali's Share Price of today is €42.42.
Generali's Revenue per Share for the trailing twelve months (TTM) ended in Dec. 2025 adds up the quarterly data reported by the company within the most recent 12 months, which was €0.00.

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

It can also be calculated from the numbers for the whole company:

PS Ratio=Market Cap/Revenue

The Revenue here is for the trailing 12 months.

Is Generali (FRA:ASG) Overvalued in 2026?

Based on GuruFocus' analysis, Generali stock appears to be overvalued. The current stock price of €42.42 is trading 10% above its estimated GF Value™ of €38.57. GuruFocus considers Generali to be Fairly Valued.

Key valuation signals for FRA:ASG:

  • PS Ratio:
  • GF Value™: €38.57 vs. price of €42.42 (10% above fair value)
  • GF Score™: 57/100 with 1 warning sign

No single metric tells the full story. See the FRA:ASG stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.


Generali Business Description

Address Piazza Duca degli Abruzzi, 2, Trieste, ITA, 34132
The roots of Generali date back to the 1830s and the Bora wind and rough seas that hit the Trieste region. Over that decade, Generali sought to expand throughout Italy, but growth was held back by the fragmented nature of Italy. The Italian Revolution in the 1840s paved the way for easier expansion in the country. After World War I, Trieste was handed back to Italy. The dissolution of the Austro-Hungarian Empire created a fragmented Europe and a fragmented Generali. To this day, Generali remains quite a diversified company, with its core operations remaining in the historical Austro-Hungarian countries of Austria, Central and Eastern Europe, Germany, and Italy. France is also an important contributor to life and savings.
57GF Score

Get the complete analysis for FRA:ASG

PS Ratio is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.

€42.42
Price
€38.57
GF Value