Adtraction Group AB (OSTO:ADTR) Quality Rank

Author: Vera Yuan Vera Yuan
Vera Yuan
Vera Yuan
Director of Data and Quant Analytics at GuruFocus
Focused on building reliable datasets, financial models, and research tools for value-minded investors. Committed to turning complex data into practical guidance for value-investing and long-term wealth.
Reviewed by: Charlie Tian Charlie Tian
Charlie Tian
Charlie Tian
Founder & CEO of GuruFocus
Dr. Charlie Tian is the founder and CEO of GuruFocus.com, a leading global investment research platform established in 2004. With a Ph.D. in physics, Dr. Tian transitioned from science to finance, applying a data-driven, disciplined approach to value investing.

OSTO:ADTR Adtraction Group AB OSTO:ADTR
78 GF Score
Price kr42.60
GF Value kr35.91
Valuation Modestly Overvalued
! 6 Warning Signs
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What is Adtraction Group AB Quality Rank?

The Quality Rank measures the business quality of a company relative to other companies. It is ranked based on the strength of the balance sheet, as well as the profitability and growth of the business. The ranked companies are split in equal numbers and then ranked from 1 to 10, with 10 being the highest.

The rank of balance sheet (30%)

The rank of balance sheet is done through the ranking of:
  • Interest coverage
  • Zscore
  • Debt to revenue
  • Equity to asset
  • Cash to debt

The rank of Profitability (70%)

The ranking of Profitability is done by ranking:
  • Operating margin mean rank (10-year mean average profit margine)
  • Operating margin growth rank
  • Fscore
  • Predictability rank
  • Revenue growth rank (5 year), when the growth is higher than 25%, set it as 25%
  • Num of year profit (number of years that is profitable within the last 10 years)
  • ROIC median (10-year median of ROIC)

Adtraction Group AB Quality Rank Related Terms

OSTO:ADTR
78GF Score
Adtraction Group AB OSTO:ADTR
Quality Rank is just one metric. See GF Score™, valuation, warning signs, and more.
View Full Analysis

Is Adtraction Group AB (OSTO:ADTR) Overvalued in 2026?

Based on GuruFocus' analysis, Adtraction Group AB stock appears to be overvalued. The current stock price of kr42.60 is trading 18.6% above its estimated GF Value™ of kr35.91. GuruFocus considers Adtraction Group AB to be Modestly Overvalued.

Key valuation signals for OSTO:ADTR:

  • Quality Rank:
  • GF Value™: kr35.91 vs. price of kr42.60 (18.6% above fair value)
  • GF Score™: 78/100 with 6 warning signs

No single metric tells the full story. See the OSTO:ADTR stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.

Adtraction Group AB Business Description

Address Biblioteksgatan 29, Stockholm, SWE, 114 35
Adtraction Group AB is a full-service partner marketing platform, helping brands across multiple industries attract new customers, while helping partners monetise content and traffic. With a user-friendly platform, Adtraction connects brands with a diverse range of marketing partners, ranging from content sites, influencers, affiliates, mobile apps and comparison sites.
78GF Score

Get the complete analysis for OSTO:ADTR

Quality Rank is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.

kr42.60
Price
kr35.91
GF Value