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VPR Brands LPVPRB +26.25% ROA % is -38.17% as of Jun. 2026. The stock has 3 warning signs investors should review. Among 46 Tobacco Products companies, VPR Brands LP ranks better than 93.48% on this metric.
ROA % is calculated as Net Income divided by its average Total Assets over a certain period of time. VPR Brands LP's annualizedNet Income for the quarter that ended in Jun. 2026 was $-1.41 Mil.
VPR Brands LP's average Total Assets over the quarter that ended in Jun. 2026 was $3.70 Mil. Therefore, VPR Brands LP's annualized ROA % for the quarter that ended in Jun. 2026 was -38.17%.
The historical rank and industry rank for VPR Brands LP's ROA % or its related term are showing as below:
VPRB'
s ROA % Range Over the Past 10 Years
Min: -223.73 Med: -53.39 Max: 121.6
Current: 38.49
During the past 13 years, VPR Brands LP's highest ROA % was 121.60%. The lowest was -223.73%. And the median was -53.39%.
VPRB's ROA % is ranked better than 93.48% of 46
companies
in the Tobacco Products industry
Industry Median: 6.105
vs VPRB: 38.49
ROA % measures the rate of return on the total assets (shareholder equity plus liabilities). It measures a firm's efficiency at generating profits from shareholders' equity plus its liabilities. ROA % shows how well a company uses what it has to generate earnings. ROA %s can vary drastically across industries. Therefore, ROA % should not be used to compare companies in different industries. For retailers, a ROA % of higher than 5% is expected. For example, Wal-Mart (WMT) has a ROA % of about 8% as of 2012. For banks, ROA % is close to their interest spread. A banks ROA % is typically well under 2%.
Similar to ROE, ROA % is affected by profit margins and asset turnover. This can be seen from the Du Pont Formula:
Note:
The Net Income data used here is four times the quarterly (Jun. 2026) net income data. The Revenue data used here is four times the quarterly (Jun. 2026) revenue data.
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
Be Aware
Like ROE, ROA % is calculated with only 12 months data. Fluctuations in the company's earnings or business cycles can affect the ratio drastically. It is important to look at the ratio from a long term perspective. ROA % can be affected by events such as stock buyback or issuance, and by goodwill, a company's tax rate and its interest payment. ROA % may not reflect the true earning power of the assets. A more accurate measurement is ROC % (ROC).
Many analysts argue the higher return the better. Buffett states that really high ROA % may indicate vulnerability in the durability of the competitive advantage.
E.g. Raising $43b to take on KO is impossible, but $1.7b to take on Moody's is. Although Moody's ROA % and underlying economics is far superior to Coca Cola, the durability is far weaker because of lower entry cost.
VPR Brands LP ROA % Related Terms
VPR Brands LP ROA % Historical Data
* Premium members only.
The historical data trend for VPR Brands LP's ROA % can be seen below:
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
For the Tobacco subindustry, VPR Brands LP's ROA %, along with its competitors' market caps and ROA % data, can be viewed below:
* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.
VPR Brands LP ROA % vs Tobacco Products Industry
For the Tobacco Products industry and Consumer Defensive sector, VPR Brands LP's ROA % distribution charts can be found below:
* The bar in red indicates where VPR Brands LP's ROA % falls into.
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
In the calculation of annual ROA %, the net income of the last fiscal year and the average total assets over the fiscal year are used. In calculating the quarterly data,
the Net Income data used here is four times the quarterly (Jun. 2026) net income data.
ROA % is displayed in the 30-year financial page.
VPR Brands LP (VPRB) has a ROA % of -38.17% as of Jun. 2026. Return on assets is the ratio of current-period net income to average two-period total assets. View historical data on VPR Brands LP and its competitors. According to the industry distribution chart, VPR Brands LP ranks #3 out of 46 companies in the Tobacco Products industry, placing it in the top 6.5%.
Is VPR Brands LP's ROA % too high?
VPR Brands LP's current ROA % is -38.17%. Based on the distribution chart, VPR Brands LP ranks #3 out of 46 companies in the Tobacco Products industry, which is in the top quartile — a strong position relative to peers.
How does VPR Brands LP's ROA % compare to ECGS and XXII?
According to the Tobacco Products industry distribution chart, VPR Brands LP ranks #3 out of 46 companies for ROA %. This places VPR Brands LP in the top 7% of its industry — outperforming the majority of peers. The industry median ROA % is 6.11. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good ROA % for a Tobacco Products company?
The median ROA % among Tobacco Products companies is 6.11, based on 46 companies in the industry. Companies in the top quartile (top 25%) have a ROA % significantly above this median, while those in the bottom quartile fall well below. However, ROA % should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high ROA % mean?
A high ROA % can signal that a stock is expensive relative to its fundamentals. Return on assets is the ratio of current-period net income to average two-period total assets. View historical data on VPR Brands LP and its competitors. For the Tobacco Products industry, the median ROA % is 6.11 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. VPR Brands LP's current ROA % is -38.17%. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is VPR Brands LP stock overvalued right now?
Based on GuruFocus' analysis, VPR Brands LP (VPRB) is currently considered Significantly Overvalued. The stock's GF Value™ is $0.03, compared to a current price of $0.10 — trading 236.7% above its estimated fair value. The current ROA % is -38.17%. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is ROA % calculated?
ROA % is calculated from a company's financial statements. For VPR Brands LP (VPRB), the current ROA % is -38.17% as of Jun. 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.
VPR Brands LP is engaged in the business of design, market, and distribution of electronic cigarettes, personal vaporizer, and electronic cigarette e liquids. The company markets and sells its products under Helium, Honeystick, Vaporin, and Vaporx brand names. It also sells CBD products under the Goldline brand. The firm has a portfolio of electronic cigarette, electronic cigar, personal vaporizer and pocket lighter industry. The brands of the company include: Vape Honeystick, Dissim, and CartDub.
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