ROC % measures how well a company generates cash flow relative to the capital it has invested in its business. It is also called ROIC %. Cello World's annualized return on capital (ROC %) for the quarter that ended in Mar. 2026 was 16.22%.
As of today (2026-07-05), Cello World's WACC % is 13.01%. Cello World's ROC % is 15.22% (calculated using TTM income statement data).
Cello World generates higher returns on investment than it costs the company to raise the capital needed for that investment. It is earning excess returns. A firm that expects to continue generating positive excess returns on new investments in the future will see its value increase as growth increases.
Cello World (BOM:544012) ROC % Explanation
ROC % measures how well a company generates cash flow relative to the capital it has invested in its business. It is also called ROIC %. The reason book values of debt and equity are used is because the book values are the capital the company received when issuing the debt or receiving the equity investments.
There are four key components to this definition. The first is the use of operating income or EBIT rather than net income in the numerator. The second is the tax adjustment to this operating income or EBIT, computed as a hypothetical tax based on an effective or marginal tax rate. The third is the use of book values for invested capital, rather than market values. The final is the timing difference; the capital invested is from the end of the prior year whereas the operating income or EBIT is the current year's number.
Why is ROC % important?
Because it costs money to raise capital. A firm that generates higher returns on investment than it costs the company to raise the capital needed for that investment is earning excess returns. A firm that expects to continue generating positive excess returns on new investments in the future will see its value increase as growth increases, whereas a firm that earns returns that do not match up to its cost of capital will destroy value as it grows.
As of today, Cello World's WACC % is 13.01%. Cello World's ROC % is 15.22% (calculated using TTM income statement data).
Cello World generates higher returns on investment than it costs the company to raise the capital needed for that investment. It is earning excess returns. A firm that expects to continue generating positive excess returns on new investments in the future will see its value increase as growth increases.
Be Aware
Like ROE % and ROA %, ROC % is calculated with only 12 months of data. Fluctuations in the company's earnings or business cycles can affect the ratio drastically. It is important to look at the ratio from a long term perspective.
Cello World ROC % Related Terms
Cello World ROC % Historical Data
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The historical data trend for Cello World's ROC % can be seen below:
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
Note:
The Operating Income data used here is four times the quarterly (Mar. 2026) data.
The tax rate is limited to between 0% and 100%.
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
Cello World (BOM:544012) has a ROC % of 16.22% as of Mar. 2026. Return on capital is the ratio of current-period net income to average two-period capital. View historical data on Cello World and its competitors.
Is Cello World's ROC % too high?
Cello World's current ROC % is 16.22%. The Furnishings, Fixtures & Appliances industry median ROC % is 3.42. Cello World's value of 16.22% is 374.3% above this industry median. Overall, Cello World has a GF Score™ of 63/100 and is considered Possible Value Trap, reflecting its overall financial health beyond just this single metric.
How does Cello World's ROC % compare to SN and SGI?
Cello World's ROC % of 16.22% can be compared against companies in the Furnishings, Fixtures & Appliances industry. The industry median ROC % is 3.42. Cello World's value of 16.22% is 374.3% above this benchmark. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good ROC % for a Furnishings, Fixtures & Appliances company?
The median ROC % among Furnishings, Fixtures & Appliances companies is 3.42, based on 426 companies in the industry. Companies in the top quartile (top 25%) have a ROC % significantly above this median, while those in the bottom quartile fall well below. However, ROC % should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Cello World's current ROC % of 16.22% is 374.3% above the industry median. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high ROC % mean?
A high ROC % can signal that a stock is expensive relative to its fundamentals. Return on capital is the ratio of current-period net income to average two-period capital. View historical data on Cello World and its competitors. For the Furnishings, Fixtures & Appliances industry, the median ROC % is 3.42 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. Cello World's current ROC % is 16.22%. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Cello World stock overvalued right now?
Based on GuruFocus' analysis, Cello World (BOM:544012) is currently considered Possible Value Trap. The stock's GF Value™ is ₹719.11, compared to a current price of ₹366.65 — trading 49% below its estimated fair value. The current ROC % is 16.22% and 374.3% above the Furnishings, Fixtures & Appliances industry median of 3.42. Cello World's overall GF Score™ is 63/100 with 3 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is ROC % calculated?
ROC % is calculated from a company's financial statements. For Cello World (BOM:544012), the current ROC % is 16.22% as of Mar. 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.
Is Cello World (BOM:544012) Overvalued in 2026?
Based on GuruFocus' analysis, Cello World stock appears to be undervalued.
The current stock price of ₹366.65 is trading 49% below its estimated GF Value™ of ₹719.11.
GuruFocus considers Cello World to be Possible Value Trap.
Key valuation signals for BOM:544012:
ROC %: 16.22%
GF Value™: ₹719.11 vs. price of ₹366.65 (49% below fair value)
Industry Position: 374.3% above the Furnishings, Fixtures & Appliances median
No single metric tells the full story. See the BOM:544012 stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.
Cello World Ltd is a popular Indian consumer products company. It is engaged in the consumerware market in India, with a presence in consumer houseware, writing instruments and stationery, molded furniture, and allied product categories. It is engaged in the business of trading consumer products namely plastic and rubber products such as water bottles, storage containers and jars, tiffins and lunch carriers, stationery items, glassware, steel flasks, and jars among others. Geographically, the company generates a majority of its revenue within India.
63GF Score
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