Newell Brands (FRA:NWL) ROCE %: 1.14% (As of Mar. 2026)

What is Newell Brands ROCE %?

Newell Brands FRA:NWL +6.43% 63 ROCE % is 1.14% as of Mar. 2026. GuruFocus rates FRA:NWL with a GF Score™ of 63/100 and a GF Value™ of €5.49 (Fairly Valued). The stock has 10 warning signs investors should review.

ROCE % measures how well a company generates profits from its capital. It is calculated as EBIT divided by Capital Employed, where Capital Employed is calculated as Total Assets minus Total Current Liabilities. Newell Brands's annualized ROCE % for the quarter that ended in Mar. 2026 was 1.14%.

Newell Brands (FRA:NWL) ROCE % Explanation

ROCE % can be especially useful when comparing the performance of capital-intensive companies. Unlike ROE %, which indicates the profitability of Shareholders Equity, ROCE % also considers long-term debt in Capital Employed. This can be helpful when analyzing companies with significant debt, as the result is neutralized by taking debt into consideration.

Generally speaking, a higher ROCE % indicates a stonger profitability for a company. Moreover, it is important to look at the ratio from a long term perspective. Investors tend to favor companies with stable and rising ROCE % trend over those with volatile ones.

Newell Brands ROCE % Related Terms

Newell Brands ROCE % Historical Data

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The historical data trend for Newell Brands's ROCE % can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

Newell Brands ROCE % Chart

Newell Brands Annual Data

Trend

Dec16

Dec17

Dec18

Dec19

Dec20

Dec21

Dec22

Dec23

Dec24

Dec25

ROCE %

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9.57

3.83

-2.63

0.40

0.23

Newell Brands Quarterly Data
	Jun21	Sep21	Dec21	Mar22	Jun22	Sep22	Dec22	Mar23	Jun23	Sep23	Dec23	Mar24	Jun24	Sep24	Dec24	Mar25	Jun25	Sep25	Dec25	Mar26
ROCE %	Get a 7-Day Free Trial															0.78	6.84	5.69	-13.04	1.14

63GF Score

Newell Brands Inc FRA:NWL

ROCE % is just one metric. See GF Score™, valuation, warning signs, and more.

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Newell Brands ROCE % Calculation

Newell Brands's annualized ROCE % for the fiscal year that ended in Dec. 2025 is calculated as:

ROCE %	=	EBIT	/	( (Capital Employed	+	Capital Employed)	/ count )
		(A: Dec. 2025 )		(A: Dec. 2024 )		(A: Dec. 2025 )
	=	EBIT	/	( ( (Total Assets - Total Current Liabilities)	+	(Total Assets - Total Current Liabilities) )	/ count )
		(A: Dec. 2025 )		(A: Dec. 2024 )		(A: Dec. 2025 )
	=	17.08	/	( ( (10508.82 - 2327.335)	+	(9150.61 - 2156.35) )	/ 2 )
	=	17.08	/	( (8181.485	+	6994.26)	/ 2 )
	=	17.08	/	7587.8725
	=	0.23 %

Newell Brands's ROCE % of for the quarter that ended in Mar. 2026 is calculated as:

ROCE %	=	EBIT ⁽¹⁾	/	( (Capital Employed	+	Capital Employed)	/ count )
		(Q: Mar. 2026 )		(Q: Dec. 2025 )		(Q: Mar. 2026 )
	=	EBIT	/	( ( (Total Assets - Total Current Liabilities)	+	(Total Assets - Total Current Liabilities) )	/ count )
		(Q: Mar. 2026 )		(Q: Dec. 2025 )		(Q: Mar. 2026 )
	=	79.58	/	( ( (9150.61 - 2156.35)	+	(9393.035 - 2417.675) )	/ 2 )
	=	79.58	/	( ( 6994.26	+	6975.36 )	/ 2 )
	=	79.58	/	6984.81
	=	1.14 %

(1) Note: The EBIT data used here is four times the quarterly (Mar. 2026) EBIT data.

Frequently Asked Questions Learn more about ROCE % →

What does a ROCE % of 1.14% mean?

Newell Brands (FRA:NWL) has a ROCE % of 1.14% as of Mar. 2026.

Is Newell Brands' ROCE % too high?

Newell Brands' current ROCE % is 1.14%. The Consumer Packaged Goods industry median ROCE % is 8.78. Newell Brands' value of 1.14% is 87% below this industry median. Overall, Newell Brands has a GF Score™ of 63/100 and is considered Fairly Valued, reflecting its overall financial health beyond just this single metric.

How does Newell Brands' ROCE % compare to SPB and COTY?

Newell Brands' ROCE % of 1.14% can be compared against companies in the Consumer Packaged Goods industry. The industry median ROCE % is 8.78. Newell Brands' value of 1.14% is 87% below this benchmark. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.

What is a good ROCE % for a Consumer Packaged Goods company?

The median ROCE % among Consumer Packaged Goods companies is 8.78, based on 1,938 companies in the industry. Companies in the top quartile (top 25%) have a ROCE % significantly above this median, while those in the bottom quartile fall well below. However, ROCE % should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Newell Brands's current ROCE % of 1.14% is 87% below the industry median. Use the industry distribution chart on this page to see where any company falls relative to its peers.

What does a high ROCE % mean?

A high ROCE % can signal that a stock is expensive relative to its fundamentals. For the Consumer Packaged Goods industry, the median ROCE % is 8.78 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. Newell Brands's current ROCE % is 1.14%. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.

Is Newell Brands stock overvalued right now?

Based on GuruFocus' analysis, Newell Brands (FRA:NWL) is currently considered Fairly Valued. The stock's GF Value™ is €5.49, compared to a current price of €5.13 — trading 6.5% below its estimated fair value. The current ROCE % is 1.14% and 87% below the Consumer Packaged Goods industry median of 8.78. Newell Brands' overall GF Score™ is 63/100 with 10 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.

How is ROCE % calculated?

ROCE % is calculated from a company's financial statements. For Newell Brands (FRA:NWL), the current ROCE % is 1.14% as of Mar. 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.

Is Newell Brands (FRA:NWL) Overvalued in 2026?

Based on GuruFocus' analysis, Newell Brands stock appears to be undervalued. The current stock price of €5.13 is trading 6.5% below its estimated GF Value™ of €5.49. GuruFocus considers Newell Brands to be Fairly Valued.

Key valuation signals for FRA:NWL:

ROCE %: 1.14%
GF Value™: €5.49 vs. price of €5.13 (6.5% below fair value)
GF Score™: 63/100 with 10 warning signs
Industry Position: 87% below the Consumer Packaged Goods median

No single metric tells the full story. See the FRA:NWL stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.

Newell Brands Business Description

Industry Consumer Defensive Consumer Packaged Goods

Comparable Companies SPB COTY EPC ODD HELE MAGN HNST NUS ACU WALD PG XPAR:OR LSE:ULVR CL BOM:500696 LSE:RKT KVUE KMB EL XTER:HEN3

Other Exchanges NWL:USA 1NWL:Italy 0K7J:UK NWL:Germany N1WL34:Brazil

Address 6655 Peachtree Dunwoody Road, Atlanta, GA, USA, 30328

Website https://www.newellbrands.com

Newell Brands Inc is an American consumer goods company with a portfolio of brands, including Rubbermaid, Sharpie, Graco, Coleman, Rubbermaid Commercial Products, Yankee Candle, Paper Mate, FoodSaver, Dymo, EXPO, Elmer's, Oster, NUK, Spontex and Campingaz. The group is focused on delighting consumers by lighting up everyday moments. Its segments are Home and Commercial Solutions, Learning and Development, and Outdoor and Recreation. The group geographic areas are the United States, Canada, Europe, the Middle East and Africa, Asia Pacific, and Latin America.

63GF Score

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ROCE % is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.

€5.13

Price

€5.49

GF Value

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