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Selling, general, & admin. expense (SGA) includes the direct and indirect costs and all general and administrative expenses of a company. ATIF Holdings's selling, general, & admin. expense for the
six
months ended in Jan. 2026 was $0.83 Mil.
Its selling, general, & admin. expense for the trailing twelve months (TTM) ended in Jan. 2026 was $1.80 Mil.
ATIF Holdings (NAS:AUC) Selling, General, & Admin. Expense Explanation
An efficient operation keeps SGA costs low and thus has higher profit margin. The percentage of SGA relative to total revenue is an indication of how efficiently the company operates. Compare this percentage among the companies in the same industry is a good way of finding more efficient operations. A comparison of the SGA cost relative to the revenue with the historical value can also be an indication of how efficient the company has become.
Warren Buffett likes companies with consistent SGA as the percentage of gross profit.
Companies with no durable competitive advantage show wild variation in SG&A as % of Gross Profit.
If SGA is less than 30% of Gross Profit, it is fantastic. If SGA is nearing 100%, it is is in highly competitive industry.
ATIF Holdings Selling, General, & Admin. Expense Related Terms
ATIF Holdings Selling, General, & Admin. Expense Historical Data
* Premium members only.
The historical data trend for ATIF Holdings's Selling, General, & Admin. Expense can be seen below:
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
ATIF Holdings Selling, General, & Admin. Expense Chart
AUC vs NAKA, SRL, STEX: Selling, General, & Admin. Expense Comparison
For the Capital Markets subindustry, ATIF Holdings's Selling, General, & Admin. Expense, along with its competitors' market caps and Selling, General, & Admin. Expense data, can be viewed below:
* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.
ATIF Holdings Selling, General, & Admin. Expense vs Capital Markets Industry
For the Capital Markets industry and Financial Services sector, ATIF Holdings's Selling, General, & Admin. Expense distribution charts can be found below:
* The bar in red indicates where ATIF Holdings's Selling, General, & Admin. Expense falls into.
ATIF Holdings Selling, General, & Admin. Expense Calculation
Selling, General, & Admin. Expense (SGA) includes the direct and indirect costs and all general and administrative expenses of a company. For instance, personnel cost, advertising, rent, communication costs are all part of SGA.
Selling, General, & Admin. Expense for the trailing twelve months (TTM) ended in Jan. 2026 adds up the semi-annually data reported by the company within the most recent 12 months, which was $1.80 Mil.
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
What does a Selling, General, & Admin. Expense of $1.80 Mil mean?
ATIF Holdings (AUC) has a Selling, General, & Admin. Expense of $1.80 Mil as of Jan. 2026. Selling, general and admin expense is the total cost for direct, indirect, general and administrative activities. View historical data on ATIF Holdings and its competitors.
Is ATIF Holdings' Selling, General, & Admin. Expense too high?
ATIF Holdings' current Selling, General, & Admin. Expense is $1.80 Mil. Overall, ATIF Holdings has a GF Score™ of 61/100 and is considered Significantly Overvalued, reflecting its overall financial health beyond just this single metric.
How does ATIF Holdings' Selling, General, & Admin. Expense compare to NAKA and SRL?
ATIF Holdings' Selling, General, & Admin. Expense of $1.80 Mil can be compared against companies in the Capital Markets industry. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Selling, General, & Admin. Expense for a Capital Markets company?
A good Selling, General, & Admin. Expense depends on the Capital Markets industry context. However, Selling, General, & Admin. Expense should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Selling, General, & Admin. Expense mean?
A high Selling, General, & Admin. Expense can signal that a stock is expensive relative to its fundamentals. Selling, general and admin expense is the total cost for direct, indirect, general and administrative activities. View historical data on ATIF Holdings and its competitors. ATIF Holdings's current Selling, General, & Admin. Expense is $1.80 Mil. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is ATIF Holdings stock overvalued right now?
Based on GuruFocus' analysis, ATIF Holdings (AUC) is currently considered Significantly Overvalued. The stock's GF Value™ is $1.52, compared to a current price of $6.83 — trading 349.3% above its estimated fair value. The current Selling, General, & Admin. Expense is $1.80 Mil. ATIF Holdings' overall GF Score™ is 61/100 with 5 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Selling, General, & Admin. Expense calculated?
Selling, General, & Admin. Expense is calculated from a company's financial statements. For ATIF Holdings (AUC), the current Selling, General, & Admin. Expense is $1.80 Mil as of Jan. 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.
Is ATIF Holdings (AUC) Overvalued in 2026?
Based on GuruFocus' analysis, ATIF Holdings stock appears to be overvalued.
The current stock price of $6.83 is trading 349.3% above its estimated GF Value™ of $1.52.
GuruFocus considers ATIF Holdings to be Significantly Overvalued.
Key valuation signals for AUC:
Selling, General, & Admin. Expense: $1.80 Mil
GF Value™: $1.52 vs. price of $6.83 (349.3% above fair value)
No single metric tells the full story. See the AUC stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.
ATIF Holdings Ltd is a consulting company. It provides financial consulting services to small and medium-sized enterprises. It operates in one operating segment, which is the consulting service business. The company prominently generated revenues from consulting services to its clients. Geographically, the maximum revenue is derived from Hong Kong.
61GF Score
Get the complete analysis for AUC
Selling, General, & Admin. Expense is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.
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