Coles Group (FRA:2OF) Selling, General, & Admin. Expense: €4,910 Mil (TTM As of Dec. 2025)


FRA:2OF Coles Group Ltd FRA:2OF
73 GF Score
Price €13.90
GF Value €12.12
Valuation Modestly Overvalued
! 8 Warning Signs
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What is Coles Group Selling, General, & Admin. Expense?

Coles Group FRA:2OF 73 Selling, General, & Admin. Expense is €4,910 Mil as of Dec. 2025. GuruFocus rates FRA:2OF with a GF Score™ of 73/100 and a GF Value™ of €12.12 (Modestly Overvalued). The stock has 8 warning signs investors should review.

Selling, general, & admin. expense (SGA) includes the direct and indirect costs and all general and administrative expenses of a company. Coles Group's selling, general, & admin. expense for the six months ended in Dec. 2025 was €3,098 Mil. Its selling, general, & admin. expense for the trailing twelve months (TTM) ended in Dec. 2025 was €4,910 Mil.


Coles Group  (FRA:2OF) Selling, General, & Admin. Expense Explanation

An efficient operation keeps SGA costs low and thus has higher profit margin. The percentage of SGA relative to total revenue is an indication of how efficiently the company operates. Compare this percentage among the companies in the same industry is a good way of finding more efficient operations. A comparison of the SGA cost relative to the revenue with the historical value can also be an indication of how efficient the company has become.

Warren Buffett likes companies with consistent SGA as the percentage of gross profit.

Companies with no durable competitive advantage show wild variation in SG&A as % of Gross Profit.

If SGA is less than 30% of Gross Profit, it is fantastic. If SGA is nearing 100%, it is is in highly competitive industry.


Coles Group Selling, General, & Admin. Expense Related Terms


Coles Group Selling, General, & Admin. Expense Historical Data

* Premium members only.

The historical data trend for Coles Group's Selling, General, & Admin. Expense can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

Coles Group Selling, General, & Admin. Expense Chart

Coles Group Annual Data
Trend Jun18 Jun19 Jun20 Jun21 Jun22 Jun23 Jun24 Jun25
Selling, General, & Admin. Expense
Get a 7-Day Free Trial 4,367.02 4,814.43 4,582.79 4,875.09 4,693.43

Coles Group Semi-Annual Data
Jun18 Dec18 Jun19 Dec19 Jun20 Dec20 Jun21 Dec21 Jun22 Dec22 Jun23 Dec23 Jun24 Dec24 Jun25 Dec25
Selling, General, & Admin. Expense Get a 7-Day Free Trial Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only 2,907.52 1,953.00 3,087.57 1,811.90 3,097.67

FRA:2OF vs KR, SFM, ACI: Selling, General, & Admin. Expense Comparison

For the Grocery Stores subindustry, Coles Group's Selling, General, & Admin. Expense, along with its competitors' market caps and Selling, General, & Admin. Expense data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.


Coles Group Selling, General, & Admin. Expense vs Retail - Defensive Industry

For the Retail - Defensive industry and Consumer Defensive sector, Coles Group's Selling, General, & Admin. Expense distribution charts can be found below:

* The bar in red indicates where Coles Group's Selling, General, & Admin. Expense falls into.


FRA:2OF
73GF Score
Coles Group Ltd FRA:2OF
Selling, General, & Admin. Expense is just one metric. See GF Score™, valuation, warning signs, and more.
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Coles Group Selling, General, & Admin. Expense Calculation

Selling, General, & Admin. Expense (SGA) includes the direct and indirect costs and all general and administrative expenses of a company. For instance, personnel cost, advertising, rent, communication costs are all part of SGA.

Selling, General, & Admin. Expense for the trailing twelve months (TTM) ended in Dec. 2025 adds up the semi-annually data reported by the company within the most recent 12 months, which was €4,910 Mil.

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

What does a Selling, General, & Admin. Expense of €4,910 Mil mean?
Coles Group (FRA:2OF) has a Selling, General, & Admin. Expense of €4,910 Mil as of Dec. 2025. Selling, general and admin expense is the total cost for direct, indirect, general and administrative activities. View historical data on Coles Group and its competitors.
Is Coles Group's Selling, General, & Admin. Expense too high?
Coles Group's current Selling, General, & Admin. Expense is €4,910 Mil. Overall, Coles Group has a GF Score™ of 73/100 and is considered Modestly Overvalued, reflecting its overall financial health beyond just this single metric.
How does Coles Group's Selling, General, & Admin. Expense compare to KR and SFM?
Coles Group's Selling, General, & Admin. Expense of €4,910 Mil can be compared against companies in the Retail - Defensive industry. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Selling, General, & Admin. Expense for a Retail - Defensive company?
A good Selling, General, & Admin. Expense depends on the Retail - Defensive industry context. However, Selling, General, & Admin. Expense should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Selling, General, & Admin. Expense mean?
A high Selling, General, & Admin. Expense can signal that a stock is expensive relative to its fundamentals. Selling, general and admin expense is the total cost for direct, indirect, general and administrative activities. View historical data on Coles Group and its competitors. Coles Group's current Selling, General, & Admin. Expense is €4,910 Mil. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Coles Group stock overvalued right now?
Based on GuruFocus' analysis, Coles Group (FRA:2OF) is currently considered Modestly Overvalued. The stock's GF Value™ is €12.12, compared to a current price of €13.90 — trading 14.7% above its estimated fair value. The current Selling, General, & Admin. Expense is €4,910 Mil. Coles Group's overall GF Score™ is 73/100 with 8 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Selling, General, & Admin. Expense calculated?
Selling, General, & Admin. Expense is calculated from a company's financial statements. For Coles Group (FRA:2OF), the current Selling, General, & Admin. Expense is €4,910 Mil as of Dec. 2025. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.

Is Coles Group (FRA:2OF) Overvalued in 2026?

Based on GuruFocus' analysis, Coles Group stock appears to be overvalued. The current stock price of €13.90 is trading 14.7% above its estimated GF Value™ of €12.12. GuruFocus considers Coles Group to be Modestly Overvalued.

Key valuation signals for FRA:2OF:

  • Selling, General, & Admin. Expense: €4,910 Mil
  • GF Value™: €12.12 vs. price of €13.90 (14.7% above fair value)
  • GF Score™: 73/100 with 8 warning signs

No single metric tells the full story. See the FRA:2OF stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.


Coles Group Business Description

Other Exchanges CLEGF:USACOL:Australia
Address 800-838 Toorak Road, Hawthorn East, Melbourne, VIC, AUS, 3123
Coles is one of Australia's largest retailers, operating the second-largest supermarket chain behind market leader Woolworths, and the country's second-largest liquor chain. The group has an extensive store network of over 1,800 stores and roughly 80% of Australians live within a 10-minute drive from a Coles store. The retailer employs some 120,000 people, who process some 20 million individual customer transactions a week. This compares with Woolworths processing about 30 million customer transactions per week from Australia's population of 27 million.
73GF Score

Get the complete analysis for FRA:2OF

Selling, General, & Admin. Expense is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.

€13.90
Price
€12.12
GF Value