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Objective (ASX:OCL) Selling and Marketing Expense : A$43.0 Mil (TTM As of Dec. 2024)


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What is Objective Selling and Marketing Expense?

Selling and Marketing Expense is the aggregate total amount of expenses directly related to the marketing or selling of products or services. Objective's Selling and Marketing Expense for the six months ended in Dec. 2024 was A$21.9 Mil. Its Selling and Marketing Expense for the trailing twelve months (TTM) ended in Dec. 2024 was A$43.0 Mil.

Objective Selling and Marketing Expense Historical Data

The historical data trend for Objective's Selling and Marketing Expense can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

* Premium members only.

Objective Selling and Marketing Expense Chart

Objective Annual Data
Trend Jun15 Jun16 Jun17 Jun18 Jun19 Jun20 Jun21 Jun22 Jun23 Jun24
Selling and Marketing Expense
Get a 7-Day Free Trial Premium Member Only Premium Member Only 28.95 36.18 39.43 42.42 42.02

Objective Semi-Annual Data
Jun15 Dec15 Jun16 Dec16 Jun17 Dec17 Jun18 Dec18 Jun19 Dec19 Jun20 Dec20 Jun21 Dec21 Jun22 Dec22 Jun23 Dec23 Jun24 Dec24
Selling and Marketing Expense Get a 7-Day Free Trial Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only 21.52 20.90 20.92 21.10 21.94

Objective Selling and Marketing Expense Calculation

Selling and Marketing Expense is the aggregate total amount of expenses directly related to the marketing or selling of products or services.

Selling and Marketing Expense for the trailing twelve months (TTM) ended in Dec. 2024 adds up the semi-annually data reported by the company within the most recent 12 months, which was A$43.0 Mil.

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

Objective Selling and Marketing Expense Related Terms

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Objective Business Description

Industry
GURUFOCUS.COM » STOCK LIST » Technology » Software » Objective Corp Ltd (ASX:OCL) » Definitions » Selling and Marketing Expense
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Traded in Other Exchanges
N/A
Address
177 Pacific Highway, Level 30, North Sydney, Sydney, NSW, AUS, 2060
Website
https://www.objective.com
Objective is a founder-led technology company providing software and services for compliance with government regulations. Objective's primary business is its content management software for the Australian public sector, which ensures government information can be gathered, located, accessed, supplemented, authored, collaborated on, signed off on, and shared in a compliant manner. Objective also offers products which encompass industry-specific applications of enterprise content management software, such as for assessing building development applications, compiling new regulations and providing ministerial briefs.

Objective Headlines

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