YesAsia Holdings (HKSE:02209) Selling and Marketing Expense : HK$229 Mil (TTM As of Dec. 2024)

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What is YesAsia Holdings Selling and Marketing Expense?

Selling and Marketing Expense is the aggregate total amount of expenses directly related to the marketing or selling of products or services. YesAsia Holdings's Selling and Marketing Expense for the six months ended in Dec. 2024 was HK$128 Mil. Its Selling and Marketing Expense for the trailing twelve months (TTM) ended in Dec. 2024 was HK$229 Mil.

YesAsia Holdings Selling and Marketing Expense Historical Data

The historical data trend for YesAsia Holdings's Selling and Marketing Expense can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

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YesAsia Holdings Selling and Marketing Expense Chart

YesAsia Holdings Annual Data

Trend

Dec18

Dec19

Dec20

Dec21

Dec22

Dec23

Dec24

Selling and Marketing Expense

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167.15

189.45

95.15

127.67

228.34

YesAsia Holdings Semi-Annual Data
	Dec18	Dec19	Jun20	Dec20	Jun21	Dec21	Jun22	Dec22	Jun23	Dec23	Jun24	Dec24
Selling and Marketing Expense	Get a 7-Day Free Trial							49.75	57.76	70.08	101.20	127.61

YesAsia Holdings Selling and Marketing Expense Calculation

Selling and Marketing Expense is the aggregate total amount of expenses directly related to the marketing or selling of products or services.

Selling and Marketing Expense for the trailing twelve months (TTM) ended in Dec. 2024 adds up the semi-annually data reported by the company within the most recent 12 months, which was HK$229 Mil.

YesAsia Holdings Selling and Marketing Expense Related Terms

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YesAsia Holdings Business Description

Industry

GURUFOCUS.COM » STOCK LIST » Consumer Cyclical » Retail - Cyclical » YesAsia Holdings Ltd (HKSE:02209) » Definitions » Selling and Marketing Expense

Comparable Companies

Traded in Other Exchanges

4CM:Germany

Address

100 Kwai Cheong Road, 5th Floor, KC100, Kwai Chung, New Territories, Hong Kong, HKG

Website

https://www.yesasiaholdings.com

YesAsia Holdings Ltd is an investment holding company principally engaged in the procurement and sale of fashion, lifestyle, and beauty products. The company operates its business through two segments: Fashion and Lifestyle and Beauty Products segment which is engaged in the sale of fashion, lifestyle, and beauty products on YesStyle and AsianBeautyWholesale platforms, and the Entertainment Products segment is engaged in the sale of entertainment products on YesAsia platform and through offline business to business (B2B) sales channel. The company primarily sells the products through online platforms, complemented by a portion of sales of entertainment products through offline B2B sales channels.

Executives

Chu Lai King	2202 Interest of your spouse
Lau Kwok Chu	2101 Beneficial owner
Lui Pak Shing Michael	2101 Beneficial owner
In Express Limited	2101 Beneficial owner
Lau Mak Yee Ming Alice	2201 Interest of corporation controlled by you
Lau Wai Kit Winkie	2201 Interest of corporation controlled by you
Pccw Limited
Pacven Walden Management Ii, L.p.	2201 Interest of corporation controlled by you
Pacven Walden Ventures Iv, L.p.	2101 Beneficial owner
Lui Michael P.	2101 Beneficial owner
Cyberworks Ventures Limited
Pccw E-ventures Limited

YesAsia Holdings Headlines

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