Balai Ni Fruitas (PHS:BALAI) Selling and Marketing Expense: ₱168.0 Mil (TTM As of Mar. 2026)

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PHS:BALAI Balai Ni Fruitas Inc PHS:BALAI
61 GF Score
Price ₱0.32
GF Value ₱0.50
Valuation Significantly Undervalued
! 2 Warning Signs
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What is Balai Ni Fruitas Selling and Marketing Expense?

Balai Ni Fruitas PHS:BALAI -1.56% 61 Selling and Marketing Expense is ₱168.0 Mil as of Mar. 2026. GuruFocus rates PHS:BALAI with a GF Score™ of 61/100 and a GF Value™ of ₱0.50 (Significantly Undervalued). The stock has 2 warning signs investors should review.

Selling and Marketing Expense is the aggregate total amount of expenses directly related to the marketing or selling of products or services. Balai Ni Fruitas's Selling and Marketing Expense for the three months ended in Mar. 2026 was ₱20.9 Mil. Its Selling and Marketing Expense for the trailing twelve months (TTM) ended in Mar. 2026 was ₱168.0 Mil.


Balai Ni Fruitas Selling and Marketing Expense Related Terms


Balai Ni Fruitas Selling and Marketing Expense Historical Data

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The historical data trend for Balai Ni Fruitas's Selling and Marketing Expense can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

Balai Ni Fruitas Selling and Marketing Expense Chart

Balai Ni Fruitas Annual Data
Trend Dec17 Dec18 Dec19 Dec20 Dec21 Dec22 Dec23 Dec24 Dec25
Selling and Marketing Expense
Get a 7-Day Free Trial Premium Member Only 11.63 33.43 57.58 86.10 96.69

Balai Ni Fruitas Quarterly Data
Jun21 Sep21 Dec21 Mar22 Jun22 Sep22 Dec22 Mar23 Jun23 Sep23 Dec23 Mar24 Jun24 Sep24 Dec24 Mar25 Jun25 Sep25 Dec25 Mar26
Selling and Marketing Expense Get a 7-Day Free Trial Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only 19.54 52.64 61.24 33.15 20.93
PHS:BALAI
61GF Score
Balai Ni Fruitas Inc PHS:BALAI
Selling and Marketing Expense is just one metric. See GF Score™, valuation, warning signs, and more.
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Balai Ni Fruitas Selling and Marketing Expense Calculation

Selling and Marketing Expense is the aggregate total amount of expenses directly related to the marketing or selling of products or services.

Selling and Marketing Expense for the trailing twelve months (TTM) ended in Mar. 2026 adds up the quarterly data reported by the company within the most recent 12 months, which was ₱168.0 Mil.

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

What does a Selling and Marketing Expense of ₱168.0 Mil mean?
Balai Ni Fruitas (PHS:BALAI) has a Selling and Marketing Expense of ₱168.0 Mil as of Mar. 2026. Selling and Marketing Expense is the aggregate total amount of expenses directly related to the marketing or selling of products or services. View historical data on Balai Ni Fruitas and its competitors.
Is Balai Ni Fruitas' Selling and Marketing Expense too high?
Balai Ni Fruitas' current Selling and Marketing Expense is ₱168.0 Mil. Overall, Balai Ni Fruitas has a GF Score™ of 61/100 and is considered Significantly Undervalued, reflecting its overall financial health beyond just this single metric.
How does Balai Ni Fruitas' Selling and Marketing Expense compare to KO and PEP?
Balai Ni Fruitas' Selling and Marketing Expense of ₱168.0 Mil can be compared against companies in the Beverages - Non-Alcoholic industry. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Selling and Marketing Expense for a Beverages - Non-Alcoholic company?
A good Selling and Marketing Expense depends on the Beverages - Non-Alcoholic industry context. However, Selling and Marketing Expense should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Selling and Marketing Expense mean?
A high Selling and Marketing Expense can signal that a stock is expensive relative to its fundamentals. Selling and Marketing Expense is the aggregate total amount of expenses directly related to the marketing or selling of products or services. View historical data on Balai Ni Fruitas and its competitors. Balai Ni Fruitas's current Selling and Marketing Expense is ₱168.0 Mil. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Balai Ni Fruitas stock overvalued right now?
Based on GuruFocus' analysis, Balai Ni Fruitas (PHS:BALAI) is currently considered Significantly Undervalued. The stock's GF Value™ is ₱0.50, compared to a current price of ₱0.32 — trading 37% below its estimated fair value. The current Selling and Marketing Expense is ₱168.0 Mil. Balai Ni Fruitas' overall GF Score™ is 61/100 with 2 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Selling and Marketing Expense calculated?
Selling and Marketing Expense is calculated from a company's financial statements. For Balai Ni Fruitas (PHS:BALAI), the current Selling and Marketing Expense is ₱168.0 Mil as of Mar. 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.

Is Balai Ni Fruitas (PHS:BALAI) Overvalued in 2026?

Based on GuruFocus' analysis, Balai Ni Fruitas stock appears to be undervalued. The current stock price of ₱0.32 is trading 37% below its estimated GF Value™ of ₱0.50. GuruFocus considers Balai Ni Fruitas to be Significantly Undervalued.

Key valuation signals for PHS:BALAI:

  • Selling and Marketing Expense: ₱168.0 Mil
  • GF Value™: ₱0.50 vs. price of ₱0.32 (37% below fair value)
  • GF Score™: 61/100 with 2 warning signs

No single metric tells the full story. See the PHS:BALAI stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.


Balai Ni Fruitas Business Description

Address 68 Data Street, Barangay Don Manuel, Quezon City, PHL, 1113
Balai Ni Fruitas Inc is mainly engaged in the business of processing, manufacturing, packaging, servicing, repacking, marketing, buying, selling, trading, or otherwise dealing in, wet and dry goods such as fresh fruit drinks, baked goods and other related products, and conduct, maintain, and carry on the general business of bakery, restaurant, cafeteria, kiosk, supermarket, and any articles of food products; and to engage in such other activities. The company has single operating segment.
61GF Score

Get the complete analysis for PHS:BALAI

Selling and Marketing Expense is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.

₱0.32
Price
₱0.50
GF Value