PRO (Pros Holdings) Beta: N/A (As of Jun. 25, 2026)


PRO Pros Holdings Inc PRO
58 GF Score
Price $23.25
GF Value $30.38
! 5 Warning Signs
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What is Pros Holdings Beta?

Beta is the sensitivity of the expected excess asset returns to the expected excess market returns. As of today (2026-06-25), Pros Holdings's Beta is Not available.


Pros Holdings  (NYSE:PRO) Beta Explanation

Beta is a measure of the volatility, or systematic risk, of a security or a portfolio in comparison to the market as a whole. We usually compare beta to 1. A beta of 1 indicates that the security's price will move with the market. A beta of less than 1 means that the security will be less volatile than the market. A beta of greater than 1 indicates that the security's price will be more volatile than the market.

Beta is primarily used in the Capital Asset Pricing Model (CAPM) to calculate the Cost of Equity, which can be used in the calculation of WACC %. The formula of Cost of Equity is:
Cost of Equity = Risk-Free Rate of Return + Beta of Asset * (Expected Return of the Market - Risk-Free Rate of Return)


Pros Holdings Beta Related Terms


Pros Holdings Beta Historical Data

* Premium members only.

The historical data trend for Pros Holdings's Beta can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

Pros Holdings Beta Chart

Pros Holdings Annual Data
Trend Dec15 Dec16 Dec17 Dec18 Dec19 Dec20 Dec21 Dec22 Dec23 Dec24
Beta
Get a 7-Day Free Trial Premium Member Only Premium Member Only 1.76 1.86 1.21 0.39 0.50

Pros Holdings Quarterly Data
Dec20 Mar21 Jun21 Sep21 Dec21 Mar22 Jun22 Sep22 Dec22 Mar23 Jun23 Sep23 Dec23 Mar24 Jun24 Sep24 Dec24 Mar25 Jun25 Sep25
Beta Get a 7-Day Free Trial Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only 0.24 0.50 0.60 0.47 1.11
PRO
58GF Score
Pros Holdings Inc PRO
Beta is just one metric. See GF Score™, valuation, warning signs, and more.
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Pros Holdings Beta Calculation

Beta is the sensitivity of the expected excess asset returns to the expected excess market returns. A stock's beta can be calculated by dividing the product of the covariance of the individual stock's returns and the market's returns by the variance of the market's returns over a specified period. Basically, GuruFocus uses the returns calculated over three-year period.

Is Pros Holdings (PRO) Overvalued in 2026?

Based on GuruFocus' analysis, Pros Holdings stock appears to be undervalued. The current stock price of $23.25 is trading 23.5% below its estimated GF Value™ of $30.38.

Key valuation signals for PRO:

  • Beta: N/A
  • GF Value™: $30.38 vs. price of $23.25 (23.5% below fair value)
  • GF Score™: 58/100 with 5 warning signs

No single metric tells the full story. See the PRO stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.


Pros Holdings Business Description

Address 3200 Kirby Drive, Suite 600, Houston, TX, USA, 77098
Pros Holdings Inc provides software solutions that optimize shopping and selling experiences for both business-to-business and business-to-consumer companies across industry verticals in more than nearly 80 countries. Its PROS Platform is designed to help businesses create, optimize and market available offers and handle orders through both first- and third-party digital channels. The firm generates key revenue form the United States of America, Germany, The rest of Europe, Africa, Asia-Pacific, and Middle East regions.
58GF Score

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Beta is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.

$23.25
Price
$30.38
GF Value