Booking Holdings (XTER:PCE1) Beta: 0.1839 (As of Jun. 25, 2026)


XTER:PCE1 Booking Holdings Inc XTER:PCE1
84 GF Score
Price €161.40
GF Value €199.28
Valuation Modestly Undervalued
! 2 Warning Signs
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What is Booking Holdings Beta?

Booking Holdings XTER:PCE1 +9.42% 84 Beta is 0.1839 as of Jun. 25, 2026. GuruFocus rates XTER:PCE1 with a GF Score™ of 84/100 and a GF Value™ of €199.28 (Modestly Undervalued). The stock has 2 warning signs investors should review.

Beta is the sensitivity of the expected excess asset returns to the expected excess market returns. As of today (2026-06-25), Booking Holdings's Beta is 0.1839.


Booking Holdings  (XTER:PCE1) Beta Explanation

Beta is a measure of the volatility, or systematic risk, of a security or a portfolio in comparison to the market as a whole. We usually compare beta to 1. A beta of 1 indicates that the security's price will move with the market. A beta of less than 1 means that the security will be less volatile than the market. A beta of greater than 1 indicates that the security's price will be more volatile than the market.

Beta is primarily used in the Capital Asset Pricing Model (CAPM) to calculate the Cost of Equity, which can be used in the calculation of WACC %. The formula of Cost of Equity is:
Cost of Equity = Risk-Free Rate of Return + Beta of Asset * (Expected Return of the Market - Risk-Free Rate of Return)


Booking Holdings Beta Related Terms


Booking Holdings Beta Historical Data

* Premium members only.

The historical data trend for Booking Holdings's Beta can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

Booking Holdings Beta Chart

Booking Holdings Annual Data
Trend Dec16 Dec17 Dec18 Dec19 Dec20 Dec21 Dec22 Dec23 Dec24 Dec25
Beta
Get a 7-Day Free Trial Premium Member Only Premium Member Only 0.93 1.18 1.45 1.11 0.71

Booking Holdings Quarterly Data
Jun21 Sep21 Dec21 Mar22 Jun22 Sep22 Dec22 Mar23 Jun23 Sep23 Dec23 Mar24 Jun24 Sep24 Dec24 Mar25 Jun25 Sep25 Dec25 Mar26
Beta Get a 7-Day Free Trial Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only 1.15 0.96 0.81 0.71 0.30

XTER:PCE1 vs ABNB, RCL, VIK: Beta Comparison

For the Travel Services subindustry, Booking Holdings's Beta, along with its competitors' market caps and Beta data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.


Booking Holdings Beta vs Travel & Leisure Industry

For the Travel & Leisure industry and Consumer Cyclical sector, Booking Holdings's Beta distribution charts can be found below:

* The bar in red indicates where Booking Holdings's Beta falls into.


XTER:PCE1
84GF Score
Booking Holdings Inc XTER:PCE1
Beta is just one metric. See GF Score™, valuation, warning signs, and more.
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Booking Holdings Beta Calculation

Beta is the sensitivity of the expected excess asset returns to the expected excess market returns. A stock's beta can be calculated by dividing the product of the covariance of the individual stock's returns and the market's returns by the variance of the market's returns over a specified period. Basically, GuruFocus uses the returns calculated over three-year period.

Frequently Asked Questions Learn more about Beta →
What does a Beta of 0.1839 mean?
Booking Holdings (XTER:PCE1) has a Beta of 0.1839 as of Jun. 25, 2026. Beta is the sensitivity of the expected excess asset returns to the expected excess market returns. View historical data for Booking Holdings and its competitors.
Is Booking Holdings' Beta too high?
Booking Holdings' current Beta is 0.1839. Overall, Booking Holdings has a GF Score™ of 84/100 and is considered Modestly Undervalued, reflecting its overall financial health beyond just this single metric.
How does Booking Holdings' Beta compare to ABNB and RCL?
Booking Holdings' Beta of 0.1839 can be compared against companies in the Travel & Leisure industry. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Beta for a Travel & Leisure company?
A good Beta depends on the Travel & Leisure industry context. However, Beta should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Beta mean?
A high Beta can signal that a stock is expensive relative to its fundamentals. Beta is the sensitivity of the expected excess asset returns to the expected excess market returns. View historical data for Booking Holdings and its competitors. Booking Holdings's current Beta is 0.1839. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Booking Holdings stock overvalued right now?
Based on GuruFocus' analysis, Booking Holdings (XTER:PCE1) is currently considered Modestly Undervalued. The stock's GF Value™ is €199.28, compared to a current price of €161.40 — trading 19% below its estimated fair value. The current Beta is 0.1839. Booking Holdings' overall GF Score™ is 84/100 with 2 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Beta calculated?
Beta is calculated from a company's financial statements. For Booking Holdings (XTER:PCE1), the current Beta is 0.1839 as of Jun. 25, 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.

Is Booking Holdings (XTER:PCE1) Overvalued in 2026?

Based on GuruFocus' analysis, Booking Holdings stock appears to be undervalued. The current stock price of €161.40 is trading 19% below its estimated GF Value™ of €199.28. GuruFocus considers Booking Holdings to be Modestly Undervalued.

Key valuation signals for XTER:PCE1:

  • Beta: 0.1839
  • GF Value™: €199.28 vs. price of €161.40 (19% below fair value)
  • GF Score™: 84/100 with 2 warning signs

No single metric tells the full story. See the XTER:PCE1 stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.


Booking Holdings Business Description

Address 800 Connecticut Avenue, Norwalk, CT, USA, 06854
Booking is the world's largest online travel agency by sales, offering booking and payment services for hotel and alternative accommodation rooms, airlines, rental cars, restaurants, cruises, experiences, and other vacation packages. The company operates several branded travel booking sites, including Booking.com, Agoda, OpenTable, Rentalcars.com, and Kayak. Transaction fees for online bookings account for the bulk of revenue and profits.
84GF Score

Get the complete analysis for XTER:PCE1

Beta is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.

€161.40
Price
€199.28
GF Value