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CLX (Clorox Co) Cyclically Adjusted FCF per Share : $7.37 (As of Mar. 2025)


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What is Clorox Co Cyclically Adjusted FCF per Share?

E10 is a concept invented by Prof. Robert Shiller, who uses E10 for his Shiller PE Ratio calculation. E10 is the average of the inflation adjusted earnings of a company over the past 10 years. The similar calculation is applied by GuruFocus to calculate the Cyclically Adjusted FCF per Share and the Cyclically Adjusted Price-to-FCF. The Cyclically Adjusted FCF per Share is the average of the inflation adjusted Free Cash Flow per Share of a company over the past 10 years.

Clorox Co's adjusted free cash flow per share for the three months ended in Mar. 2025 was $1.878. Add all the adjusted free cash flow per share for the past 10 years together and divide the count will get our Cyclically Adjusted FCF per Share, which is $7.37 for the trailing ten years ended in Mar. 2025.

During the past 12 months, Clorox Co's average Cyclically Adjusted FCF Growth Rate was 1.50% per year. During the past 3 years, the average Cyclically Adjusted FCF Growth Rate was 4.80% per year. During the past 5 years, the average Cyclically Adjusted FCF Growth Rate was 7.70% per year. During the past 10 years, the average Cyclically Adjusted FCF Growth Rate was 6.60% per year. Please click Growth Rate Calculation Example (GuruFocus) to see how GuruFocus calculates Wal-Mart Stores Inc (WMT)'s revenue growth rate. You can apply the same method to get the Cyclically Adjusted FCF Growth Rate using Cyclically Adjusted FCF per Share data.

During the past 13 years, the highest 3-Year average Cyclically Adjusted FCF Growth Rate of Clorox Co was 27.70% per year. The lowest was -8.00% per year. And the median was 8.80% per year.

As of today (2025-07-21), Clorox Co's current stock price is $128.56. Clorox Co's Cyclically Adjusted FCF per Share for the quarter that ended in Mar. 2025 was $7.37. Clorox Co's Cyclically Adjusted Price-to-FCF of today is 17.44.

During the past 13 years, the highest Cyclically Adjusted Price-to-FCF of Clorox Co was 42.26. The lowest was 16.17. And the median was 27.88.


Clorox Co Cyclically Adjusted FCF per Share Historical Data

The historical data trend for Clorox Co's Cyclically Adjusted FCF per Share can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

* Premium members only.

Clorox Co Cyclically Adjusted FCF per Share Chart

Clorox Co Annual Data
Trend Jun15 Jun16 Jun17 Jun18 Jun19 Jun20 Jun21 Jun22 Jun23 Jun24
Cyclically Adjusted FCF per Share
Get a 7-Day Free Trial Premium Member Only Premium Member Only 5.62 6.27 6.87 7.25 7.22

Clorox Co Quarterly Data
Jun20 Sep20 Dec20 Mar21 Jun21 Sep21 Dec21 Mar22 Jun22 Sep22 Dec22 Mar23 Jun23 Sep23 Dec23 Mar24 Jun24 Sep24 Dec24 Mar25
Cyclically Adjusted FCF per Share Get a 7-Day Free Trial Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only 7.26 7.22 7.18 7.28 7.37

Competitive Comparison of Clorox Co's Cyclically Adjusted FCF per Share

For the Household & Personal Products subindustry, Clorox Co's Cyclically Adjusted Price-to-FCF, along with its competitors' market caps and Cyclically Adjusted Price-to-FCF data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.


Clorox Co's Cyclically Adjusted Price-to-FCF Distribution in the Consumer Packaged Goods Industry

For the Consumer Packaged Goods industry and Consumer Defensive sector, Clorox Co's Cyclically Adjusted Price-to-FCF distribution charts can be found below:

* The bar in red indicates where Clorox Co's Cyclically Adjusted Price-to-FCF falls into.


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Clorox Co Cyclically Adjusted FCF per Share Calculation

E10 is a concept invented by Prof. Robert Shiller, who uses E10 for his Shiller PE Ratio calculation. E10 is the average of the inflation adjusted earnings of a company over the past 10 years. The similar calculation is applied by GuruFocus to calculate the Cyclically Adjusted FCF per Share and the Cyclically Adjusted Price-to-FCF. The Cyclically Adjusted FCF per Share is the average of the inflation adjusted Free Cash Flow per Share of a company over the past 10 years.

What is Cyclically Adjusted FCF per Share? How do we calculate Cyclically Adjusted FCF per Share?

Cyclically Adjusted FCF per Share is the average of the inflation adjusted Free Cash Flow per Share of a company over the past 10 years. Let's use an example to explain.

If we want to calculate the Cyclically Adjusted FCF per Share of Wal-Mart (WMT) for Dec. 31, 2010, we need to have the inflation data and the free cash flow per share from 2001 through 2010.

We adjusted the 2001 free cash flow per share data with the total inflation from 2001 through 2010 to the equivalent free cash flow in 2010. If the total inflation from 2001 to 2010 is 40%, and Wal-Mart's free cash flow is $1 a share in 2001, then the 2001's equivalent free cash flow in 2010 is $1.4 a share. If Wal-Mart's free cash flow is $1 again in 2002, and the total inflation from 2002 through 2010 is 35%, then the equivalent 2002 free cash flow in 2010 is $1.35. So on and so forth, you get the equivalent free cash flow per share of past 10 years. Then you add them together and divided the sum by the count to get Cyclically Adjusted FCF per Share.

Please note that we use the CPI data of the country/region where the company is headquartered. If the CPI data for that country/region is not available, then we will use the CPI data of the United States as default.

For example, Clorox Co's adjusted Free Cash Flow per Share data for the three months ended in Mar. 2025 was:

Adj_FreeCashFlowPerShare= Free Cash Flow per Share /CPI of Mar. 2025 (Change)*Current CPI (Mar. 2025)
=1.878/134.9266*134.9266
=1.878

Current CPI (Mar. 2025) = 134.9266.

Clorox Co Quarterly Data

Free Cash Flow per Share CPI Adj_FreeCashFlowPerShare
201506 2.556 100.684 3.425
201509 0.907 100.392 1.219
201512 -0.015 99.792 -0.020
201603 1.648 100.470 2.213
201606 2.062 101.688 2.736
201609 0.840 101.861 1.113
201612 0.321 101.863 0.425
201703 1.279 102.862 1.678
201706 2.370 103.349 3.094
201709 1.604 104.136 2.078
201712 0.182 104.011 0.236
201803 1.630 105.290 2.089
201806 2.530 106.317 3.211
201809 1.716 106.507 2.174
201812 1.076 105.998 1.370
201903 0.806 107.251 1.014
201906 2.474 108.070 3.089
201909 1.702 108.329 2.120
201912 1.340 108.420 1.668
202003 2.050 108.902 2.540
202006 4.993 108.767 6.194
202009 2.439 109.815 2.997
202012 1.280 109.897 1.572
202103 1.457 111.754 1.759
202106 2.270 114.631 2.672
202109 -0.089 115.734 -0.104
202112 1.001 117.630 1.148
202203 1.340 121.301 1.491
202206 2.068 125.017 2.232
202209 1.065 125.227 1.147
202212 1.347 125.222 1.451
202303 2.305 127.348 2.442
202306 2.742 128.729 2.874
202309 -0.032 129.860 -0.033
202312 0.810 129.419 0.844
202403 1.022 131.776 1.046
202406 2.071 132.554 2.108
202409 1.460 133.029 1.481
202412 1.019 133.157 1.033
202503 1.878 134.927 1.878

Add all the adjusted free cash flow per share together and divide 10 will get our Cyclically Adjusted FCF per Share.


Clorox Co  (NYSE:CLX) Cyclically Adjusted FCF per Share Explanation

If a company grows much fast than inflation, Cyclically Adjusted FCF per Share may underestimate the company's free cash flow. Cyclically Adjusted Price-to-FCF can seem to be too high even the actual Price-to-Free-Cash-Flow is low.

For the Cyclically Adjusted Price-to-FCF, the free cash flow per share of the past 10 years are inflation-adjusted and averaged. The result is used for P/FCF calculation. Since it looks at the average over the last 10 years, the Cyclically Adjusted Price-to-FCF is also called CAPFCF Ratio.

The Shiller PE Ratio was first used by professor Robert Shiller. He uses E10 for his Shiller PE Ratio calculation. E10 is the average of the inflation adjusted earnings per share of a company over the past 10 years. The similar calculation is applied by GuruFocus to calculate the Cyclically Adjusted Price-to-FCF. The Cyclically Adjusted FCF per Share is the average of the inflation adjusted free cash flow per share of a company over the past 10 years.

Clorox Co's Cyclically Adjusted Price-to-FCF of today is calculated as

Cyclically Adjusted Price-to-FCF=Share Price/Cyclically Adjusted FCF per Share
=128.56/7.37
=17.44

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

During the past 13 years, the highest Cyclically Adjusted Price-to-FCF of Clorox Co was 42.26. The lowest was 16.17. And the median was 27.88.


Be Aware

Cyclically Adjusted Price-to-FCF works better for cyclical companies. It gives you a better idea on the company's real free cash flow value.


Clorox Co Cyclically Adjusted FCF per Share Related Terms

Thank you for viewing the detailed overview of Clorox Co's Cyclically Adjusted FCF per Share provided by GuruFocus.com. Please click on the following links to see related term pages.


Clorox Co Business Description

Address
1221 Broadway, Oakland, CA, USA, 94612-1888
Since its start more than 100 years ago, Clorox has expanded to operate in a variety of consumer products categories, including cleaning supplies, laundry care, trash bags, cat litter, charcoal, food dressings, water-filtration products, and natural personal care products. Beyond its namesake brand, the firm's portfolio includes Liquid-Plumr, Pine-Sol, S.O.S, Tilex, Kingsford, Fresh Step, Glad, Hidden Valley, KC Masterpiece, Brita, and Burt's Bees. More than 80% of Clorox's sales come from its home turf.
Executives
Kirsten Marriner officer: SVP - Chief People Officer 900 OMNICARE CENTER, 201 E. 4TH STREET, CINCINNATI OH 45202
Angela C Hilt officer: SVP - Chief Legal Officer 1221 BROADWAY, OAKLAND CA 94612
Kevin B Jacobsen officer: SVP - Chief Financial Officer 1221 BROADWAY, OAKLAND CA 94612
Shanique Bonelli-moore officer: VP - Chief Diversity & Soc Imp 1221 BROADWAY, OAKLAND CA 94612
Mackay A D David director
Michael M Ott officer: SVP - Chief Research & Dev Off 1221 BROADWAY, OAKLAND CA 94612
Stephanie Plaines director 200 E. RANDOLPH DRIVE, CHICAGO IL 60601
Julia Charter director 1221 BROADWAY, OAKLAND CA 94612
Eric H Reynolds officer: SVP-Chief Marketing Officer 1221 BROADWAY, OAKLAND CA 94612
Rebecca Dunphey officer: SVP & GM - Specialty Division 1221 BROADWAY, OAKLAND CA 94612
Eric Sean Schwartz officer: SVP - Chief Marketing Officer 1221 BROADWAY, OAKLAND CA 94612
Diego J Barral officer: SVP - GM, International 1221 BROADWAY, OAKLAND CA 94612
Matthew Gregory officer: SVP - Chief Customer Officer 1221 BROADWAY, OAKLAND CA 94612
Chris T Hyder officer: SVP, Cleaning & Prof Prod Div 1221 BROADWAY, OAKLAND CA 94612
Laurene E Peck officer: VP - CAO & Corp Controller 1221 BROADWAY, OAKLAND CA 94612