Rush Enterprises (FRA:RUNA) Cyclically Adjusted PB Ratio: 3.38 (As of Sep. 10, 2026) — 33% Above Median

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FRA:RUNA Rush Enterprises Inc FRA:RUNA
87 GF Score
Price €41.00
GF Value €28.29
Valuation Significantly Overvalued
! 8 Warning Signs
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What is Rush Enterprises Cyclically Adjusted PB Ratio?

Rush Enterprises FRA:RUNA -2.38% 87 Cyclically Adjusted PB Ratio is 3.38 as of Sep. 10, 2026, which is 33% above its 10-year median of 2.55. GuruFocus rates FRA:RUNA with a GF Score™ of 87/100 and a GF Value™ of €28.29 (Significantly Overvalued). The stock has 8 warning signs investors should review. Among 925 Vehicles & Parts companies, Rush Enterprises ranks worse than 82.59% on this metric.

As of today (2026-09-10), Rush Enterprises's current share price is €41.00. Rush Enterprises's Cyclically Adjusted Book per Share for the quarter that ended in Jun. 2026 was €12.12. Rush Enterprises's Cyclically Adjusted PB Ratio for today is 3.38.

The historical rank and industry rank for Rush Enterprises's Cyclically Adjusted PB Ratio or its related term are showing as below:

FRA:RUNA' s Cyclically Adjusted PB Ratio Range Over the Past 10 Years
Min: 1.33   Med: 2.55   Max: 3.84
Current: 3.46

During the past years, Rush Enterprises's highest Cyclically Adjusted PB Ratio was 3.84. The lowest was 1.33. And the median was 2.55.

FRA:RUNA's Cyclically Adjusted PB Ratio is ranked worse than
82.59% of 925 companies
in the Vehicles & Parts industry
Industry Median: 1.21 vs FRA:RUNA: 3.46

The Shiller PE Ratio was first used by professor Robert Shiller. He uses E10 for his Shiller PE Ratio calculation. E10 is the average of the inflation adjusted earnings per share of a company over the past 10 years. The similar calculation is applied by GuruFocus to calculate the Cyclically Adjusted PB Ratio. The Cyclically Adjusted Book per Share is the average of the inflation adjusted book value per share of a company over the past 10 years.

Rush Enterprises's adjusted book value per share data for the three months ended in Jun. 2026 was €17.360. Add all the adjusted book value per share for the past 10 years together and divide the count will get our Cyclically Adjusted Book per Share, which is €12.12 for the trailing ten years ended in Jun. 2026.

Shiller PE for Stocks: The True Measure of Stock Valuation


Rush Enterprises  (FRA:RUNA) Cyclically Adjusted PB Ratio Explanation

Compared with the regular PB Ratio, which works poorly for cyclical businesses, the Cyclically Adjusted PB Ratio smoothed out the fluctuations of book value during business cycles. Therefore it is more accurate in reflecting the valuation of the company.

If a company has consistent business performance, the Cyclically Adjusted PB Ratio should give similar results to regular PB Ratio.


Rush Enterprises Cyclically Adjusted PB Ratio Related Terms


Rush Enterprises Cyclically Adjusted PB Ratio Historical Data

* Premium members only.

The historical data trend for Rush Enterprises's Cyclically Adjusted PB Ratio can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

Rush Enterprises Cyclically Adjusted PB Ratio Chart

Rush Enterprises Annual Data
Trend Dec16 Dec17 Dec18 Dec19 Dec20 Dec21 Dec22 Dec23 Dec24 Dec25
Cyclically Adjusted PB Ratio
Get a 7-Day Free Trial Premium Member Only Premium Member Only 3.05 2.48 3.16 3.06 2.70

Rush Enterprises Quarterly Data
Sep21 Dec21 Mar22 Jun22 Sep22 Dec22 Mar23 Jun23 Sep23 Dec23 Mar24 Jun24 Sep24 Dec24 Mar25 Jun25 Sep25 Dec25 Mar26 Jun26
Cyclically Adjusted PB Ratio Get a 7-Day Free Trial Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only 2.70 2.73 2.70 3.19 3.41

FRA:RUNA vs LAD, KMX, AN: Cyclically Adjusted PB Ratio Comparison

For the Auto & Truck Dealerships subindustry, Rush Enterprises's Cyclically Adjusted PB Ratio, along with its competitors' market caps and Cyclically Adjusted PB Ratio data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.


Rush Enterprises Cyclically Adjusted PB Ratio vs Vehicles & Parts Industry

For the Vehicles & Parts industry and Consumer Cyclical sector, Rush Enterprises's Cyclically Adjusted PB Ratio distribution charts can be found below:

* The bar in red indicates where Rush Enterprises's Cyclically Adjusted PB Ratio falls into.


FRA:RUNA
87GF Score
Rush Enterprises Inc FRA:RUNA
Cyclically Adjusted PB Ratio is just one metric. See GF Score™, valuation, warning signs, and more.
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Rush Enterprises Cyclically Adjusted PB Ratio Calculation

Like the Shiller PE Ratio, the Cyclically Adjusted PB Ratio takes the Book Value per Share from the past 10 years, adjusts it for inflation, and then calculates the average. This average is then used for the P/B calculation. Because it considers this 10-year average, it's often referred to as the CAPB Ratio.

The Shiller PE Ratio was first used by professor Robert Shiller to measure the valuation of the overall market. The similar calculation is applied by GuruFocus to calculate the Cyclically Adjusted PB Ratio.

Rush Enterprises's Cyclically Adjusted PB Ratio for today is calculated as

Cyclically Adjusted PB Ratio=Share Price/ Cyclically Adjusted Book per Share
=41.00/12.12
=3.38

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

Rush Enterprises's Cyclically Adjusted Book per Share for the quarter that ended in Jun. 2026 is calculated as:

For example, Rush Enterprises's adjusted Book Value per Share data for the three months ended in Jun. 2026 was:

Adj_Book=Book Value per Share/CPI of Jun. 2026 (Change)*Current CPI (Jun. 2026)
=17.36/333.9520*333.9520
=17.360

Current CPI (Jun. 2026) = 333.9520.

Rush Enterprises Quarterly Data

Book Value per Share CPI Adj_Book
201609 5.716 241.428 7.907
201612 6.174 241.432 8.540
201703 6.153 243.801 8.428
201706 5.985 244.955 8.159
201709 5.836 246.819 7.896
201712 6.542 246.524 8.862
201803 6.323 249.554 8.461
201806 6.880 251.989 9.118
201809 7.117 252.439 9.415
201812 7.510 251.233 9.983
201903 7.686 254.202 10.097
201906 8.018 256.143 10.454
201909 8.453 256.759 10.994
201912 8.543 256.974 11.102
202003 8.695 258.115 11.250
202006 8.639 257.797 11.191
202009 8.460 260.280 10.855
202012 8.427 260.474 10.804
202103 8.800 264.877 11.095
202106 9.014 271.696 11.079
202109 9.618 274.310 11.709
202112 10.394 278.802 12.450
202203 11.196 287.504 13.005
202206 12.299 296.311 13.861
202209 13.660 296.808 15.369
202212 13.447 296.797 15.130
202303 13.802 301.836 15.271
202306 14.220 305.109 15.564
202309 14.825 307.789 16.085
202312 14.696 306.746 15.999
202403 15.117 312.332 16.163
202406 15.792 314.175 16.786
202409 15.838 315.301 16.775
202412 17.201 315.605 18.201
202503 16.849 319.799 17.595
202506 16.014 322.561 16.580
202509 16.159 324.800 16.614
202512 16.386 324.054 16.886
202603 16.866 330.213 17.057
202606 17.360 333.952 17.360

Add all the adjusted book value per share together and divide the count will get our Cyclically Adjusted Book per Share.

Please note that we use the CPI data of the country/region where the company is headquartered. If the CPI data for that country/region is not available, then we will use the CPI data of the United States as default.

What does a Cyclically Adjusted PB Ratio of 3.38 mean?
Rush Enterprises (FRA:RUNA) has a Cyclically Adjusted PB Ratio of 3.38 as of Sep. 10, 2026. Cyclically Adjusted PB Ratio is the ratio of share price to a company's inflation-adjusted book value per share over a 10-year period. View historical data on Rush Enterprises and its competitors. This is 33% above median its historical median of 2.55. Over the past decade, Rush Enterprises' Cyclically Adjusted PB Ratio has ranged from 1.33 to 3.84. According to the industry distribution chart, Rush Enterprises ranks #764 out of 925 companies in the Vehicles & Parts industry, placing it in the top 82.6%.
Is Rush Enterprises' Cyclically Adjusted PB Ratio too high?
Rush Enterprises' current Cyclically Adjusted PB Ratio of 3.38 is 33% above median its 10-year median of 2.55. Over the past 10 years, this metric has ranged from a low of 1.33 to a high of 3.84. The Vehicles & Parts industry median Cyclically Adjusted PB Ratio is 1.21. Rush Enterprises' value of 3.38 is 179.3% above this industry median. Based on the distribution chart, Rush Enterprises ranks #764 out of 925 companies in the Vehicles & Parts industry, which is in the bottom quartile relative to peers. Overall, Rush Enterprises has a GF Score™ of 87/100 and is considered Significantly Overvalued, reflecting its overall financial health beyond just this single metric.
How does Rush Enterprises' Cyclically Adjusted PB Ratio compare to LAD and KMX?
According to the Vehicles & Parts industry distribution chart, Rush Enterprises ranks #764 out of 925 companies for Cyclically Adjusted PB Ratio. This places Rush Enterprises in the lower half of its industry. The industry median Cyclically Adjusted PB Ratio is 1.21. Rush Enterprises' value of 3.38 is 179.3% above this benchmark. Historically, Rush Enterprises' own Cyclically Adjusted PB Ratio has ranged from 1.33 to 3.84 over the past decade. While the company's 10-year median is 2.55 vs. the industry median of 1.21, Rush Enterprises has consistently been above the industry average. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Cyclically Adjusted PB Ratio for a Vehicles & Parts company?
The median Cyclically Adjusted PB Ratio among Vehicles & Parts companies is 1.21, based on 925 companies in the industry. Companies in the top quartile (top 25%) have a Cyclically Adjusted PB Ratio significantly above this median, while those in the bottom quartile fall well below. However, Cyclically Adjusted PB Ratio should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Rush Enterprises's current Cyclically Adjusted PB Ratio of 3.38 is 179.3% above the industry median. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Cyclically Adjusted PB Ratio mean?
A high Cyclically Adjusted PB Ratio can signal that a stock is expensive relative to its fundamentals. Cyclically Adjusted PB Ratio is the ratio of share price to a company's inflation-adjusted book value per share over a 10-year period. View historical data on Rush Enterprises and its competitors. For the Vehicles & Parts industry, the median Cyclically Adjusted PB Ratio is 1.21 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. Rush Enterprises's current Cyclically Adjusted PB Ratio is 3.38, which is 33% above median its own 10-year median of 2.55. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Rush Enterprises stock overvalued right now?
Based on GuruFocus' analysis, Rush Enterprises (FRA:RUNA) is currently considered Significantly Overvalued. The stock's GF Value™ is €28.29, compared to a current price of €41.00 — trading 44.9% above its estimated fair value. The current Cyclically Adjusted PB Ratio is 3.38, which is 33% above median its 10-year median of 2.55 and 179.3% above the Vehicles & Parts industry median of 1.21. Rush Enterprises' overall GF Score™ is 87/100 with 8 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Cyclically Adjusted PB Ratio calculated?
Cyclically Adjusted PB Ratio is calculated from a company's financial statements. For Rush Enterprises (FRA:RUNA), the current Cyclically Adjusted PB Ratio is 3.38 as of Sep. 10, 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.

Is Rush Enterprises (FRA:RUNA) Overvalued in 2026?

Based on GuruFocus' analysis, Rush Enterprises stock appears to be overvalued. The current stock price of €41.00 is trading 44.9% above its estimated GF Value™ of €28.29. GuruFocus considers Rush Enterprises to be Significantly Overvalued.

Key valuation signals for FRA:RUNA:

  • Cyclically Adjusted PB Ratio: 3.38 (33% above median its 10-year median of 2.55)
  • GF Value™: €28.29 vs. price of €41.00 (44.9% above fair value)
  • GF Score™: 87/100 with 8 warning signs
  • Industry Position: 179.3% above the Vehicles & Parts median (#764 of 925)

No single metric tells the full story. See the FRA:RUNA stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.


Rush Enterprises Business Description

Address 555 IH 35 South, Suite 500, New Braunfels, TX, USA, 78130
Rush Enterprises Inc is a full-service, integrated retailer of commercial vehicles and related services. The company operates in a single segment; Truck Segment includes the operation of a network of commercial vehicle dealerships under the name Rush Truck Centers. It sells commercial vehicles manufactured by Peterbilt, International, Hino, Ford, Isuzu, IC Bus, and Blue Bird and also provides one-stop service for the needs of commercial vehicle customers, including retail sales of new and used commercial vehicles, aftermarket parts sales, service and repair facilities, financing, leasing and rental, and insurance products. The company's business is concentrated in the United States and Ontario, Canada commercial vehicle markets and related aftermarkets.
87GF Score

Get the complete analysis for FRA:RUNA

Cyclically Adjusted PB Ratio is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.

€41.00
Price
€28.29
GF Value