Rush Enterprises (FRA:RUNA) E10: €2.54 (As of Mar. 2026)

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FRA:RUNA Rush Enterprises Inc FRA:RUNA
87 GF Score
Price €65.50
GF Value €42.82
Valuation Significantly Overvalued
! 9 Warning Signs
View Full Analysis

What is Rush Enterprises E10?

Rush Enterprises FRA:RUNA 87 E10 is €2.54 as of Mar. 2026. GuruFocus rates FRA:RUNA with a GF Score™ of 87/100 and a GF Value™ of €42.82 (Significantly Overvalued). The stock has 9 warning signs investors should review.

E10 is a concept invented by Prof. Robert Shiller, who uses E10 for his Shiller P/E calculation. E10 is the average of the inflation adjusted earnings of a company over the past 10 years.

Rush Enterprises's adjusted earnings per share data for the three months ended in Mar. 2026 was €0.666. Add all the adjusted EPS for the past 10 years together and divide 10 will get our e10, which is €2.54 for the trailing ten years ended in Mar. 2026.

During the past 12 months, Rush Enterprises's average E10 Growth Rate was 13.20% per year. During the past 3 years, the average E10 Growth Rate was 16.00% per year. During the past 5 years, the average E10 Growth Rate was 21.70% per year. During the past 10 years, the average E10 Growth Rate was 19.70% per year. Please click Growth Rate Calculation Example (GuruFocus) to see how GuruFocus calculates Wal-Mart Stores Inc (WMT)'s revenue growth rate. You can apply the same method to get the E10 growth rate using E10 data.

During the past 13 years, the highest 3-Year average E10 Growth Rate of Rush Enterprises was 26.90% per year. The lowest was -7.00% per year. And the median was 12.80% per year.

As of today (2026-07-26), Rush Enterprises's current stock price is €65.50. Rush Enterprises's E10 for the quarter that ended in Mar. 2026 was €2.54. Rush Enterprises's Shiller PE Ratio of today is 25.79.

During the past 13 years, the highest Shiller PE Ratio of Rush Enterprises was 39.29. The lowest was 12.73. And the median was 21.64.


Rush Enterprises  (FRA:RUNA) E10 Explanation

If a company grows much fast than inflation, E10 may underestimate the company's earnings power. Shiller PE Ratio can seem to be too high even the actual P/E is low.

For the Shiller P/E, the earnings of the past 10 years are inflation-adjusted and averaged. The result is used for P/E calculation. Since it looks at the average over the last 10 years, the Shiller P/E is also called PE10.

The Shiller P/E was first used by professor Robert Shiller to measure the valuation of the overall market. The same calculation is applied here to individual companies.

Rush Enterprises's Shiller P/E Ratio of today is calculated as

Shiller PE Ratio=Share Price/E10
=65.50/2.54
=25.79

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

During the past 13 years, the highest Shiller P/E Ratio of Rush Enterprises was 39.29. The lowest was 12.73. And the median was 21.64.


Be Aware

Shiller PE Ratio works better for cyclical companies. It gives you a better idea on the company's real earnings power.


Rush Enterprises E10 Related Terms


Rush Enterprises E10 Historical Data

* Premium members only.

The historical data trend for Rush Enterprises's E10 can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

Rush Enterprises E10 Chart

Rush Enterprises Annual Data
Trend Dec16 Dec17 Dec18 Dec19 Dec20 Dec21 Dec22 Dec23 Dec24 Dec25
E10
Get a 7-Day Free Trial Premium Member Only Premium Member Only 1.23 1.72 1.98 2.42 2.48

Rush Enterprises Quarterly Data
Jun21 Sep21 Dec21 Mar22 Jun22 Sep22 Dec22 Mar23 Jun23 Sep23 Dec23 Mar24 Jun24 Sep24 Dec24 Mar25 Jun25 Sep25 Dec25 Mar26
E10 Get a 7-Day Free Trial Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only 2.45 2.35 2.40 2.48 2.54

FRA:RUNA vs VVV, AN, ABG: E10 Comparison

For the Auto & Truck Dealerships subindustry, Rush Enterprises's Shiller PE Ratio, along with its competitors' market caps and Shiller PE Ratio data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.


Rush Enterprises Shiller PE Ratio vs Vehicles & Parts Industry

For the Vehicles & Parts industry and Consumer Cyclical sector, Rush Enterprises's Shiller PE Ratio distribution charts can be found below:

* The bar in red indicates where Rush Enterprises's Shiller PE Ratio falls into.


FRA:RUNA
87GF Score
Rush Enterprises Inc FRA:RUNA
E10 is just one metric. See GF Score™, valuation, warning signs, and more.
View Full Analysis

Rush Enterprises E10 Calculation

E10 is a concept invented by Prof. Robert Shiller, who uses E10 for his Shiller P/E calculation. When we calculate the today's Shiller P/E ratio of a stock, we use today's price divided by E10.

What is E10? How do we calculate E10?

E10 is the average of the inflation adjusted earnings of a company over the past 10 years. Let's use an example to explain.

If we want to calculate the E10 of Wal-Mart (WMT) for Dec. 31, 2010, we need to have the inflation data and the earnings from 2001 through 2010.

We adjusted the earnings of 2001 earnings data with the total inflation from 2001 through 2010 to the equivalent earnings in 2010. If the total inflation from 2001 to 2010 is 40%, and Wal-Mart earned $1 a share in 2001, then the 2001's equivalent earnings in 2010 is $1.4 a share. If Wal-Mart earns $1 again in 2002, and the total inflation from 2002 through 2010 is 35%, then the equivalent 2002 earnings in 2010 is $1.35. So on and so forth, you get the equivalent earnings of past 10 years. Then you add them together and divided the sum by 10 to get E10.

Please note that we use the CPI data of the country/region where the company is headquartered. If the CPI data for that country/region is not available, then we will use the CPI data of the United States as default.

For example, Rush Enterprises's adjusted earnings per share data for the three months ended in Mar. 2026 was:

Adj_EPS= Earnings per Share (Diluted) /CPI of Mar. 2026 (Change)*Current CPI (Mar. 2026)
=0.666/330.2130*330.2130
=0.666

Current CPI (Mar. 2026) = 330.2130.

Rush Enterprises Quarterly Data

per share eps CPI Adj_EPS
201606 0.107 241.018 0.147
201609 0.147 241.428 0.201
201612 0.131 241.432 0.179
201703 0.150 243.801 0.203
201706 0.214 244.955 0.288
201709 0.268 246.819 0.359
201712 0.954 246.524 1.278
201803 0.184 249.554 0.243
201806 0.274 251.989 0.359
201809 0.392 252.439 0.513
201812 0.469 251.233 0.616
201903 0.385 254.202 0.500
201906 0.433 256.143 0.558
201909 0.424 256.759 0.545
201912 0.256 256.974 0.329
202003 0.247 258.115 0.316
202006 0.178 257.797 0.228
202009 0.340 260.280 0.431
202012 0.395 260.474 0.501
202103 0.442 264.877 0.551
202106 0.553 271.696 0.672
202109 0.680 274.310 0.819
202112 0.696 278.802 0.824
202203 0.969 287.504 1.113
202206 1.211 296.311 1.350
202209 1.071 296.808 1.192
202212 1.095 296.797 1.218
202303 0.999 301.836 1.093
202306 1.080 305.109 1.169
202309 0.900 307.789 0.966
202312 0.871 306.746 0.938
202403 0.810 312.332 0.856
202406 0.901 314.175 0.947
202409 0.874 315.301 0.915
202412 0.869 315.605 0.909
202503 0.675 319.799 0.697
202506 0.780 322.561 0.799
202509 0.707 324.800 0.719
202512 0.692 324.054 0.705
202603 0.666 330.213 0.666

Add all the adjusted EPS together and divide 10 will get our e10.

Frequently Asked Questions Learn more about E10 →
What does a E10 of €2.54 mean?
Rush Enterprises (FRA:RUNA) has a E10 of €2.54 as of Mar. 2026. E10 represents the company's inflation-adjusted earnings per share over a 10-year period. View historical data on Rush Enterprises and its competitors.
Is Rush Enterprises' E10 too high?
Rush Enterprises' current E10 is €2.54. Overall, Rush Enterprises has a GF Score™ of 87/100 and is considered Significantly Overvalued, reflecting its overall financial health beyond just this single metric.
How does Rush Enterprises' E10 compare to VVV and AN?
Rush Enterprises' E10 of €2.54 can be compared against companies in the Vehicles & Parts industry. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good E10 for a Vehicles & Parts company?
A good E10 depends on the Vehicles & Parts industry context. However, E10 should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high E10 mean?
A high E10 can signal that a stock is expensive relative to its fundamentals. E10 represents the company's inflation-adjusted earnings per share over a 10-year period. View historical data on Rush Enterprises and its competitors. Rush Enterprises's current E10 is €2.54. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Rush Enterprises stock overvalued right now?
Based on GuruFocus' analysis, Rush Enterprises (FRA:RUNA) is currently considered Significantly Overvalued. The stock's GF Value™ is €42.82, compared to a current price of €65.50 — trading 53% above its estimated fair value. The current E10 is €2.54. Rush Enterprises' overall GF Score™ is 87/100 with 9 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is E10 calculated?
E10 is calculated from a company's financial statements. For Rush Enterprises (FRA:RUNA), the current E10 is €2.54 as of Mar. 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.

Is Rush Enterprises (FRA:RUNA) Overvalued in 2026?

Based on GuruFocus' analysis, Rush Enterprises stock appears to be overvalued. The current stock price of €65.50 is trading 53% above its estimated GF Value™ of €42.82. GuruFocus considers Rush Enterprises to be Significantly Overvalued.

Key valuation signals for FRA:RUNA:

  • E10: €2.54
  • GF Value™: €42.82 vs. price of €65.50 (53% above fair value)
  • GF Score™: 87/100 with 9 warning signs

No single metric tells the full story. See the FRA:RUNA stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.


Rush Enterprises Business Description

Address 555 IH 35 South, Suite 500, New Braunfels, TX, USA, 78130
Rush Enterprises Inc is a full-service, integrated retailer of commercial vehicles and related services. The company operates in a single segment; Truck Segment includes the operation of a network of commercial vehicle dealerships under the name Rush Truck Centers. It sells commercial vehicles manufactured by Peterbilt, International, Hino, Ford, Isuzu, IC Bus, and Blue Bird and also provides one-stop service for the needs of commercial vehicle customers, including retail sales of new and used commercial vehicles, aftermarket parts sales, service and repair facilities, financing, leasing and rental, and insurance products. The company's business is concentrated in the United States and Ontario, Canada commercial vehicle markets and related aftermarkets.
87GF Score

Get the complete analysis for FRA:RUNA

E10 is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.

€65.50
Price
€42.82
GF Value