Visa (PFTS:V) Cyclically Adjusted PB Ratio: (As of Jul. 19, 2026)

Author: Vera Yuan Vera Yuan
Vera Yuan
Vera Yuan
Director of Data and Quant Analytics at GuruFocus
Focused on building reliable datasets, financial models, and research tools for value-minded investors. Committed to turning complex data into practical guidance for value-investing and long-term wealth.
Reviewed by: Charlie Tian Charlie Tian
Charlie Tian
Charlie Tian
Founder & CEO of GuruFocus
Dr. Charlie Tian is the founder and CEO of GuruFocus.com, a leading global investment research platform established in 2004. With a Ph.D. in physics, Dr. Tian transitioned from science to finance, applying a data-driven, disciplined approach to value investing.

What is Visa Cyclically Adjusted PB Ratio?

Note: If the price history is too short, we do not calculate current Cyclically Adjusted PB Ratio for this stock. All the historical data is shown as the company's primary share's data instead.

Shiller PE for Stocks: The True Measure of Stock Valuation


Visa  (PFTS:V) Cyclically Adjusted PB Ratio Explanation

Compared with the regular PB Ratio, which works poorly for cyclical businesses, the Cyclically Adjusted PB Ratio smoothed out the fluctuations of book value during business cycles. Therefore it is more accurate in reflecting the valuation of the company.

If a company has consistent business performance, the Cyclically Adjusted PB Ratio should give similar results to regular PB Ratio.


Visa Cyclically Adjusted PB Ratio Related Terms


Visa Cyclically Adjusted PB Ratio Historical Data

* Premium members only.

The historical data trend for Visa's Cyclically Adjusted PB Ratio can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

Visa Cyclically Adjusted PB Ratio Chart

Visa Annual Data
Trend Sep16 Sep17 Sep18 Sep19 Sep20 Sep21 Sep22 Sep23 Sep24 Sep25
Cyclically Adjusted PB Ratio
Get a 7-Day Free Trial Premium Member Only Premium Member Only 14.85 10.71 13.06 14.86 17.61

Visa Quarterly Data
Jun21 Sep21 Dec21 Mar22 Jun22 Sep22 Dec22 Mar23 Jun23 Sep23 Dec23 Mar24 Jun24 Sep24 Dec24 Mar25 Jun25 Sep25 Dec25 Mar26
Cyclically Adjusted PB Ratio Get a 7-Day Free Trial Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only 18.50 18.50 17.61 18.07 15.25

PFTS:V vs MA, AXP, COF: Cyclically Adjusted PB Ratio Comparison

For the Credit Services subindustry, Visa's Cyclically Adjusted PB Ratio, along with its competitors' market caps and Cyclically Adjusted PB Ratio data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.


Visa Cyclically Adjusted PB Ratio vs Credit Services Industry

For the Credit Services industry and Financial Services sector, Visa's Cyclically Adjusted PB Ratio distribution charts can be found below:

* The bar in red indicates where Visa's Cyclically Adjusted PB Ratio falls into.



Visa Cyclically Adjusted PB Ratio Calculation

Like the Shiller PE Ratio, the Cyclically Adjusted PB Ratio takes the Book Value per Share from the past 10 years, adjusts it for inflation, and then calculates the average. This average is then used for the P/B calculation. Because it considers this 10-year average, it's often referred to as the CAPB Ratio.

The Shiller PE Ratio was first used by professor Robert Shiller to measure the valuation of the overall market. The similar calculation is applied by GuruFocus to calculate the Cyclically Adjusted PB Ratio.

Visa's Cyclically Adjusted Book per Share for the quarter that ended in Mar. 2026 is calculated as:

For example, Visa's adjusted Book Value per Share data for the three months ended in Mar. 2026 was:

Adj_Book=Book Value per Share/CPI of Mar. 2026 (Change)*Current CPI (Mar. 2026)
=824.052/330.2130*330.2130
=824.052

Current CPI (Mar. 2026) = 330.2130.

Visa Quarterly Data

Book Value per Share CPI Adj_Book
201606 623.550 241.018 854.311
201609 630.534 241.428 862.412
201612 613.343 241.432 838.886
201703 599.006 243.801 811.316
201706 626.792 244.955 844.951
201709 646.786 246.819 865.319
201712 664.440 246.524 890.001
201803 682.125 249.554 902.596
201806 670.865 251.989 879.119
201809 690.119 252.439 902.738
201812 694.027 251.233 912.208
201903 701.765 254.202 911.605
201906 720.567 256.143 928.937
201909 671.764 256.759 863.943
201912 734.363 256.974 943.660
202003 677.669 258.115 866.959
202006 703.203 257.797 900.735
202009 742.459 260.280 941.946
202012 766.330 260.474 971.506
202103 767.751 264.877 957.129
202106 773.193 271.696 939.721
202109 730.796 274.310 879.729
202112 750.046 278.802 888.354
202203 747.580 287.504 858.634
202206 743.601 296.311 828.679
202209 711.144 296.808 791.181
202212 754.309 296.797 839.236
202303 794.496 301.836 869.190
202306 811.561 305.109 878.335
202309 813.240 307.789 872.489
202312 842.573 306.746 907.032
202403 862.984 312.332 912.390
202406 857.357 314.175 901.123
202409 858.410 315.301 899.008
202412 847.031 315.605 886.236
202503 846.292 319.799 873.851
202506 867.120 322.561 887.690
202509 857.653 324.800 871.946
202512 885.824 324.054 902.660
202603 824.052 330.213 824.052

Add all the adjusted book value per share together and divide the count will get our Cyclically Adjusted Book per Share.

Please note that we use the CPI data of the country/region where the company is headquartered. If the CPI data for that country/region is not available, then we will use the CPI data of the United States as default.


Visa Business Description

Address P.O. Box 8999, San Francisco, CA, USA, 94128-8999
Visa is the largest payment processor in the world. In fiscal 2025, it processed almost $17 trillion in total volume. Visa operates in over 200 countries and processes transactions in over 160 currencies. Its systems are capable of processing over 65,000 transactions per second.