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CLX (Clorox Co) Cyclically Adjusted Price-to-FCF : 17.42 (As of Jul. 21, 2025)


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What is Clorox Co Cyclically Adjusted Price-to-FCF?

As of today (2025-07-21), Clorox Co's current share price is $128.37. Clorox Co's Cyclically Adjusted FCF per Share for the quarter that ended in Mar. 2025 was $7.37. Clorox Co's Cyclically Adjusted Price-to-FCF for today is 17.42.

The historical rank and industry rank for Clorox Co's Cyclically Adjusted Price-to-FCF or its related term are showing as below:

CLX' s Cyclically Adjusted Price-to-FCF Range Over the Past 10 Years
Min: 16.17   Med: 27.88   Max: 42.26
Current: 17.42

During the past years, Clorox Co's highest Cyclically Adjusted Price-to-FCF was 42.26. The lowest was 16.17. And the median was 27.88.

CLX's Cyclically Adjusted Price-to-FCF is ranked better than
59.2% of 701 companies
in the Consumer Packaged Goods industry
Industry Median: 21.16 vs CLX: 17.42

The Shiller PE Ratio was first used by professor Robert Shiller. He uses E10 for his Shiller PE Ratio calculation. E10 is the average of the inflation adjusted earnings per share of a company over the past 10 years. The similar calculation is applied by GuruFocus to calculate the Cyclically Adjusted Price-to-FCF. The Cyclically Adjusted FCF per Share is the average of the inflation adjusted free cash flow per share of a company over the past 10 years.

Clorox Co's adjusted free cash flow per share data for the three months ended in Mar. 2025 was $1.878. Add all the adjusted free cash flow per share for the past 10 years together and divide 10 will get our Cyclically Adjusted FCF per Share, which is $7.37 for the trailing ten years ended in Mar. 2025.

Shiller PE for Stocks: The True Measure of Stock Valuation


Clorox Co Cyclically Adjusted Price-to-FCF Historical Data

The historical data trend for Clorox Co's Cyclically Adjusted Price-to-FCF can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

* Premium members only.

Clorox Co Cyclically Adjusted Price-to-FCF Chart

Clorox Co Annual Data
Trend Jun15 Jun16 Jun17 Jun18 Jun19 Jun20 Jun21 Jun22 Jun23 Jun24
Cyclically Adjusted Price-to-FCF
Get a 7-Day Free Trial Premium Member Only Premium Member Only 39.01 28.68 20.52 21.93 18.90

Clorox Co Quarterly Data
Jun20 Sep20 Dec20 Mar21 Jun21 Sep21 Dec21 Mar22 Jun22 Sep22 Dec22 Mar23 Jun23 Sep23 Dec23 Mar24 Jun24 Sep24 Dec24 Mar25
Cyclically Adjusted Price-to-FCF Get a 7-Day Free Trial Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only 21.09 18.90 22.70 22.30 19.98

Competitive Comparison of Clorox Co's Cyclically Adjusted Price-to-FCF

For the Household & Personal Products subindustry, Clorox Co's Cyclically Adjusted Price-to-FCF, along with its competitors' market caps and Cyclically Adjusted Price-to-FCF data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.


Clorox Co's Cyclically Adjusted Price-to-FCF Distribution in the Consumer Packaged Goods Industry

For the Consumer Packaged Goods industry and Consumer Defensive sector, Clorox Co's Cyclically Adjusted Price-to-FCF distribution charts can be found below:

* The bar in red indicates where Clorox Co's Cyclically Adjusted Price-to-FCF falls into.


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Clorox Co Cyclically Adjusted Price-to-FCF Calculation

Like the Shiller PE Ratio, the Cyclically Adjusted Price-to-FCF takes the Free Cash Flow per Share from the past 10 years, adjusts it for inflation, and then calculates the average. This average is then used for the P/FCF calculation. Because it considers this 10-year average, it's often referred to as the CAPFCF Ratio.

The Shiller PE Ratio was first used by professor Robert Shiller to measure the valuation of the overall market. The similar calculation is applied by GuruFocus to calculate the Cyclically Adjusted Price-to-FCF.

Clorox Co's Cyclically Adjusted Price-to-FCF for today is calculated as

Cyclically Adjusted Price-to-FCF=Share Price/ Cyclically Adjusted FCF per Share
=128.37/7.37
=17.42

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

Clorox Co's Cyclically Adjusted FCF per Share for the quarter that ended in Mar. 2025 is calculated as:

For example, Clorox Co's adjusted Free Cash Flow per Share data for the three months ended in Mar. 2025 was:

Adj_FreeCashFlowPerShare=Free Cash Flow per Share/CPI of Mar. 2025 (Change)*Current CPI (Mar. 2025)
=1.878/134.9266*134.9266
=1.878

Current CPI (Mar. 2025) = 134.9266.

Clorox Co Quarterly Data

Free Cash Flow per Share CPI Adj_FreeCashFlowPerShare
201506 2.556 100.684 3.425
201509 0.907 100.392 1.219
201512 -0.015 99.792 -0.020
201603 1.648 100.470 2.213
201606 2.062 101.688 2.736
201609 0.840 101.861 1.113
201612 0.321 101.863 0.425
201703 1.279 102.862 1.678
201706 2.370 103.349 3.094
201709 1.604 104.136 2.078
201712 0.182 104.011 0.236
201803 1.630 105.290 2.089
201806 2.530 106.317 3.211
201809 1.716 106.507 2.174
201812 1.076 105.998 1.370
201903 0.806 107.251 1.014
201906 2.474 108.070 3.089
201909 1.702 108.329 2.120
201912 1.340 108.420 1.668
202003 2.050 108.902 2.540
202006 4.993 108.767 6.194
202009 2.439 109.815 2.997
202012 1.280 109.897 1.572
202103 1.457 111.754 1.759
202106 2.270 114.631 2.672
202109 -0.089 115.734 -0.104
202112 1.001 117.630 1.148
202203 1.340 121.301 1.491
202206 2.068 125.017 2.232
202209 1.065 125.227 1.147
202212 1.347 125.222 1.451
202303 2.305 127.348 2.442
202306 2.742 128.729 2.874
202309 -0.032 129.860 -0.033
202312 0.810 129.419 0.844
202403 1.022 131.776 1.046
202406 2.071 132.554 2.108
202409 1.460 133.029 1.481
202412 1.019 133.157 1.033
202503 1.878 134.927 1.878

Add all the adjusted free cash flow per share together and divide 10 will get our Cyclically Adjusted FCF per Share.

Please note that we use the CPI data of the country/region where the company is headquartered. If the CPI data for that country/region is not available, then we will use the CPI data of the United States as default.


Clorox Co  (NYSE:CLX) Cyclically Adjusted Price-to-FCF Explanation

Compared with the regular Price-to-Free-Cash-Flow, which works poorly for cyclical businesses, the Cyclically Adjusted Price-to-FCF smoothed out the fluctuations of free cash flow during business cycles. Therefore it is more accurate in reflecting the valuation of the company.

If a company has consistent business performance, the Cyclically Adjusted Price-to-FCF should give similar results to regular Price-to-Free-Cash-Flow.


Clorox Co Cyclically Adjusted Price-to-FCF Related Terms

Thank you for viewing the detailed overview of Clorox Co's Cyclically Adjusted Price-to-FCF provided by GuruFocus.com. Please click on the following links to see related term pages.


Clorox Co Business Description

Address
1221 Broadway, Oakland, CA, USA, 94612-1888
Since its start more than 100 years ago, Clorox has expanded to operate in a variety of consumer products categories, including cleaning supplies, laundry care, trash bags, cat litter, charcoal, food dressings, water-filtration products, and natural personal care products. Beyond its namesake brand, the firm's portfolio includes Liquid-Plumr, Pine-Sol, S.O.S, Tilex, Kingsford, Fresh Step, Glad, Hidden Valley, KC Masterpiece, Brita, and Burt's Bees. More than 80% of Clorox's sales come from its home turf.
Executives
Kirsten Marriner officer: SVP - Chief People Officer 900 OMNICARE CENTER, 201 E. 4TH STREET, CINCINNATI OH 45202
Angela C Hilt officer: SVP - Chief Legal Officer 1221 BROADWAY, OAKLAND CA 94612
Kevin B Jacobsen officer: SVP - Chief Financial Officer 1221 BROADWAY, OAKLAND CA 94612
Shanique Bonelli-moore officer: VP - Chief Diversity & Soc Imp 1221 BROADWAY, OAKLAND CA 94612
Mackay A D David director
Michael M Ott officer: SVP - Chief Research & Dev Off 1221 BROADWAY, OAKLAND CA 94612
Stephanie Plaines director 200 E. RANDOLPH DRIVE, CHICAGO IL 60601
Julia Charter director 1221 BROADWAY, OAKLAND CA 94612
Eric H Reynolds officer: SVP-Chief Marketing Officer 1221 BROADWAY, OAKLAND CA 94612
Rebecca Dunphey officer: SVP & GM - Specialty Division 1221 BROADWAY, OAKLAND CA 94612
Eric Sean Schwartz officer: SVP - Chief Marketing Officer 1221 BROADWAY, OAKLAND CA 94612
Diego J Barral officer: SVP - GM, International 1221 BROADWAY, OAKLAND CA 94612
Matthew Gregory officer: SVP - Chief Customer Officer 1221 BROADWAY, OAKLAND CA 94612
Chris T Hyder officer: SVP, Cleaning & Prof Prod Div 1221 BROADWAY, OAKLAND CA 94612
Laurene E Peck officer: VP - CAO & Corp Controller 1221 BROADWAY, OAKLAND CA 94612