Reply SpA (MIL:REY) Cyclically Adjusted PS Ratio: 2.93 (As of Jul. 18, 2026) — 61% Below Median

Author: Vera Yuan Vera Yuan
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Director of Data and Quant Analytics at GuruFocus
Focused on building reliable datasets, financial models, and research tools for value-minded investors. Committed to turning complex data into practical guidance for value-investing and long-term wealth.
Reviewed by: Charlie Tian Charlie Tian
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Charlie Tian
Founder & CEO of GuruFocus
Dr. Charlie Tian is the founder and CEO of GuruFocus.com, a leading global investment research platform established in 2004. With a Ph.D. in physics, Dr. Tian transitioned from science to finance, applying a data-driven, disciplined approach to value investing.

MIL:REY Reply SpA MIL:REY
80 GF Score
Price €97.80
GF Value €146.91
Valuation Significantly Undervalued
! 3 Warning Signs
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What is Reply SpA Cyclically Adjusted PS Ratio?

Reply SpA MIL:REY +0.82% 80 Cyclically Adjusted PS Ratio is 2.93 as of Jul. 18, 2026, which is 61% below its 10-year median of 7.52. GuruFocus rates MIL:REY with a GF Score™ of 80/100 and a GF Value™ of €146.91 (Significantly Undervalued). The stock has 3 warning signs investors should review. Among 1,590 Software companies, Reply SpA ranks worse than 64.47% on this metric.

As of today (2026-07-18), Reply SpA's current share price is €97.80. Reply SpA's Cyclically Adjusted Revenue per Share for the quarter that ended in Mar. 2026 was €33.38. Reply SpA's Cyclically Adjusted PS Ratio for today is 2.93.

The historical rank and industry rank for Reply SpA's Cyclically Adjusted PS Ratio or its related term are showing as below:

MIL:REY' s Cyclically Adjusted PS Ratio Range Over the Past 10 Years
Min: 2.46   Med: 7.52   Max: 249.01
Current: 2.86

During the past years, Reply SpA's highest Cyclically Adjusted PS Ratio was 249.01. The lowest was 2.46. And the median was 7.52.

MIL:REY's Cyclically Adjusted PS Ratio is ranked worse than
64.47% of 1590 companies
in the Software industry
Industry Median: 1.665 vs MIL:REY: 2.86

The Shiller PE Ratio was first used by professor Robert Shiller. He uses E10 for his Shiller PE Ratio calculation. E10 is the average of the inflation adjusted earnings per share of a company over the past 10 years. The similar calculation is applied by GuruFocus to calculate the Cyclically Adjusted PS Ratio. The Cyclically Adjusted Revenue per Share is the average of the inflation adjusted revenue per share of a company over the past 10 years.

Reply SpA's adjusted revenue per share data for the three months ended in Mar. 2026 was €17.301. Add all the adjusted revenue per share for the past 10 years together and divide 10 will get our Cyclically Adjusted Revenue per Share, which is €33.38 for the trailing ten years ended in Mar. 2026.

Shiller PE for Stocks: The True Measure of Stock Valuation


Reply SpA  (MIL:REY) Cyclically Adjusted PS Ratio Explanation

Compared with the regular PS Ratio, which works poorly for cyclical businesses, the Cyclically Adjusted PS Ratio smoothed out the fluctuations of revenue during business cycles. Therefore it is more accurate in reflecting the valuation of the company.

If a company has consistent business performance, the Cyclically Adjusted PS Ratio should give similar results to regular PS Ratio.


Reply SpA Cyclically Adjusted PS Ratio Related Terms


Reply SpA Cyclically Adjusted PS Ratio Historical Data

* Premium members only.

The historical data trend for Reply SpA's Cyclically Adjusted PS Ratio can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

Reply SpA Cyclically Adjusted PS Ratio Chart

Reply SpA Annual Data
Trend Dec16 Dec17 Dec18 Dec19 Dec20 Dec21 Dec22 Dec23 Dec24 Dec25
Cyclically Adjusted PS Ratio
Get a 7-Day Free Trial Premium Member Only Premium Member Only 51.38 10.69 7.21 6.43 3.61

Reply SpA Quarterly Data
Jun21 Sep21 Dec21 Mar22 Jun22 Sep22 Dec22 Mar23 Jun23 Sep23 Dec23 Mar24 Jun24 Sep24 Dec24 Mar25 Jun25 Sep25 Dec25 Mar26
Cyclically Adjusted PS Ratio Get a 7-Day Free Trial Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only 5.98 5.35 4.25 3.61 2.42

MIL:REY vs IBM, ACN, FISV: Cyclically Adjusted PS Ratio Comparison

For the Information Technology Services subindustry, Reply SpA's Cyclically Adjusted PS Ratio, along with its competitors' market caps and Cyclically Adjusted PS Ratio data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.


Reply SpA Cyclically Adjusted PS Ratio vs Software Industry

For the Software industry and Technology sector, Reply SpA's Cyclically Adjusted PS Ratio distribution charts can be found below:

* The bar in red indicates where Reply SpA's Cyclically Adjusted PS Ratio falls into.


MIL:REY
80GF Score
Reply SpA MIL:REY
Cyclically Adjusted PS Ratio is just one metric. See GF Score™, valuation, warning signs, and more.
View Full Analysis

Reply SpA Cyclically Adjusted PS Ratio Calculation

Like the Shiller PE Ratio, the Cyclically Adjusted PS Ratio takes the Revenue per Share from the past 10 years, adjusts it for inflation, and then calculates the average. This average is then used for the P/S calculation. Because it considers this 10-year average, it's often referred to as the CAPS Ratio.

The Shiller PE Ratio was first used by professor Robert Shiller to measure the valuation of the overall market. The similar calculation is applied by GuruFocus to calculate the Cyclically Adjusted PS Ratio.

Reply SpA's Cyclically Adjusted PS Ratio for today is calculated as

Cyclically Adjusted PS Ratio=Share Price/ Cyclically Adjusted Revenue per Share
=97.80/33.38
=2.93

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

Reply SpA's Cyclically Adjusted Revenue per Share for the quarter that ended in Mar. 2026 is calculated as:

For example, Reply SpA's adjusted Revenue per Share data for the three months ended in Mar. 2026 was:

Adj_RevenuePerShare=Revenue per Share/CPI of Mar. 2026 (Change)*Current CPI (Mar. 2026)
=17.301/124.5600*124.5600
=17.301

Current CPI (Mar. 2026) = 124.5600.

Reply SpA Quarterly Data

Revenue per Share CPI Adj_RevenuePerShare
201606 -4.873 99.900 -6.076
201609 4.940 100.100 6.147
201612 -14.749 100.300 -18.316
201703 5.571 101.000 6.871
201706 -5.462 101.100 -6.729
201709 5.607 101.200 6.901
201712 6.231 101.200 7.669
201803 6.386 101.800 7.814
201806 -6.246 102.400 -7.598
201809 6.852 102.600 8.319
201812 -19.766 102.300 -24.067
201903 7.580 102.800 9.184
201906 -7.422 103.100 -8.967
201909 7.820 102.900 9.466
201912 9.076 102.800 10.997
202003 8.474 102.900 10.258
202006 -8.325 102.900 -10.077
202009 7.836 102.300 9.541
202012 9.658 102.600 11.725
202103 9.437 103.700 11.335
202106 9.827 104.200 11.747
202109 9.656 104.900 11.466
202112 11.463 106.600 13.394
202203 11.807 110.400 13.321
202206 12.231 112.500 13.542
202209 12.526 114.200 13.662
202212 14.885 119.000 15.580
202303 13.964 118.800 14.641
202306 14.121 119.700 14.694
202309 13.656 120.300 14.140
202312 15.290 119.700 15.911
202403 14.869 120.200 15.408
202406 15.023 120.700 15.503
202409 14.855 121.200 15.267
202412 16.803 121.200 17.269
202503 16.298 122.500 16.572
202506 16.276 122.700 16.523
202509 16.056 123.100 16.246
202512 16.906 122.600 17.176
202603 17.301 124.560 17.301

Add all the adjusted revenue per share together and divide 10 will get our Cyclically Adjusted Revenue per Share.

Please note that we use the CPI data of the country/region where the company is headquartered. If the CPI data for that country/region is not available, then we will use the CPI data of the United States as default.

What does a Cyclically Adjusted PS Ratio of 2.93 mean?
Reply SpA (MIL:REY) has a Cyclically Adjusted PS Ratio of 2.93 as of Jul. 18, 2026. Cyclically Adjusted PS Ratio is the ratio of share price to a company's inflation-adjusted revenue per share over a 10-year period. View historical data on Reply SpA and its competitors. This is 61% below median its historical median of 7.52. Over the past decade, Reply SpA's Cyclically Adjusted PS Ratio has ranged from 2.46 to 249.01. According to the industry distribution chart, Reply SpA ranks #1025 out of 1590 companies in the Software industry, placing it in the top 64.5%.
Is Reply SpA's Cyclically Adjusted PS Ratio too high?
Reply SpA's current Cyclically Adjusted PS Ratio of 2.93 is 61% below median its 10-year median of 7.52. Over the past 10 years, this metric has ranged from a low of 2.46 to a high of 249.01. The Software industry median Cyclically Adjusted PS Ratio is 1.67. Reply SpA's value of 2.93 is 76% above this industry median. Based on the distribution chart, Reply SpA ranks #1025 out of 1590 companies in the Software industry, which is below the industry midpoint. Overall, Reply SpA has a GF Score™ of 80/100 and is considered Significantly Undervalued, reflecting its overall financial health beyond just this single metric.
How does Reply SpA's Cyclically Adjusted PS Ratio compare to IBM and ACN?
According to the Software industry distribution chart, Reply SpA ranks #1025 out of 1590 companies for Cyclically Adjusted PS Ratio. This places Reply SpA in the lower half of its industry. The industry median Cyclically Adjusted PS Ratio is 1.67. Reply SpA's value of 2.93 is 76% above this benchmark. Historically, Reply SpA's own Cyclically Adjusted PS Ratio has ranged from 2.46 to 249.01 over the past decade. While the company's 10-year median is 7.52 vs. the industry median of 1.67, Reply SpA has consistently been above the industry average. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Cyclically Adjusted PS Ratio for a Software company?
The median Cyclically Adjusted PS Ratio among Software companies is 1.67, based on 1,590 companies in the industry. Companies in the top quartile (top 25%) have a Cyclically Adjusted PS Ratio significantly above this median, while those in the bottom quartile fall well below. However, Cyclically Adjusted PS Ratio should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Reply SpA's current Cyclically Adjusted PS Ratio of 2.93 is 76% above the industry median. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Cyclically Adjusted PS Ratio mean?
A high Cyclically Adjusted PS Ratio can signal that a stock is expensive relative to its fundamentals. Cyclically Adjusted PS Ratio is the ratio of share price to a company's inflation-adjusted revenue per share over a 10-year period. View historical data on Reply SpA and its competitors. For the Software industry, the median Cyclically Adjusted PS Ratio is 1.67 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. Reply SpA's current Cyclically Adjusted PS Ratio is 2.93, which is 61% below median its own 10-year median of 7.52. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Reply SpA stock overvalued right now?
Based on GuruFocus' analysis, Reply SpA (MIL:REY) is currently considered Significantly Undervalued. The stock's GF Value™ is €146.91, compared to a current price of €97.80 — trading 33.4% below its estimated fair value. The current Cyclically Adjusted PS Ratio is 2.93, which is 61% below median its 10-year median of 7.52 and 76% above the Software industry median of 1.67. Reply SpA's overall GF Score™ is 80/100 with 3 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Cyclically Adjusted PS Ratio calculated?
Cyclically Adjusted PS Ratio is calculated from a company's financial statements. For Reply SpA (MIL:REY), the current Cyclically Adjusted PS Ratio is 2.93 as of Jul. 18, 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.

Is Reply SpA (MIL:REY) Overvalued in 2026?

Based on GuruFocus' analysis, Reply SpA stock appears to be undervalued. The current stock price of €97.80 is trading 33.4% below its estimated GF Value™ of €146.91. GuruFocus considers Reply SpA to be Significantly Undervalued.

Key valuation signals for MIL:REY:

  • Cyclically Adjusted PS Ratio: 2.93 (61% below median its 10-year median of 7.52)
  • GF Value™: €146.91 vs. price of €97.80 (33.4% below fair value)
  • GF Score™: 80/100 with 3 warning signs
  • Industry Position: 76% above the Software median (#1025 of 1590)

No single metric tells the full story. See the MIL:REY stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.


Reply SpA Business Description

Address Corso Francia, 110, Turin, ITA, 10143
Reply SpA specialises in consulting, digital services, and the integration of processes, applications, and devices. Reply serves clients in the telecommunication and media, banking, insurance, financial, industry and services, energy and utilities, and public administration industries. The company provides its services mainly through platforms such as X-Rais Reply, Discovery Reply, Brick Reply, TamTamy, and SideUp Reply. Reply researches, selects, and markets solutions through channels such as data analysis, digital communication, e-commerce, mobile, and social media. Its business segments are defined based on geographical areas of operation and include Region 1 (including Italy, USA, Brazil, Poland, Romania, and Nanjing), which derives key revenue, Region 2, Region 3, and IoT Incubator.
80GF Score

Get the complete analysis for MIL:REY

Cyclically Adjusted PS Ratio is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.

€97.80
Price
€146.91
GF Value