Williams-Sonoma (MEX:WSM) E10: MXN115.49 (As of Apr. 2026)


MEX:WSM Williams-Sonoma Inc MEX:WSM
79 GF Score
Price MXN2,920.33
GF Value MXN2,216.59
Valuation Significantly Overvalued
! 6 Warning Signs
View Full Analysis

What is Williams-Sonoma E10?

Williams-Sonoma MEX:WSM 79 E10 is MXN115.49 as of Apr. 2026. GuruFocus rates MEX:WSM with a GF Score™ of 79/100 and a GF Value™ of MXN2,216.59 (Significantly Overvalued). The stock has 6 warning signs investors should review.

E10 is a concept invented by Prof. Robert Shiller, who uses E10 for his Shiller P/E calculation. E10 is the average of the inflation adjusted earnings of a company over the past 10 years.

Williams-Sonoma's adjusted earnings per share data for the three months ended in Apr. 2026 was MXN33.806. Add all the adjusted EPS for the past 10 years together and divide 10 will get our e10, which is MXN115.49 for the trailing ten years ended in Apr. 2026.

During the past 12 months, Williams-Sonoma's average E10 Growth Rate was 16.50% per year. During the past 3 years, the average E10 Growth Rate was 17.20% per year. During the past 5 years, the average E10 Growth Rate was 23.10% per year. During the past 10 years, the average E10 Growth Rate was 19.90% per year. Please click Growth Rate Calculation Example (GuruFocus) to see how GuruFocus calculates Wal-Mart Stores Inc (WMT)'s revenue growth rate. You can apply the same method to get the E10 growth rate using E10 data.

During the past 13 years, the highest 3-Year average E10 Growth Rate of Williams-Sonoma was 32.00% per year. The lowest was 5.00% per year. And the median was 16.40% per year.

As of today (2026-07-03), Williams-Sonoma's current stock price is MXN2920.33. Williams-Sonoma's E10 for the quarter that ended in Apr. 2026 was MXN115.49. Williams-Sonoma's Shiller PE Ratio of today is 25.29.

During the past 13 years, the highest Shiller PE Ratio of Williams-Sonoma was 45.35. The lowest was 10.89. And the median was 23.33.


Williams-Sonoma  (MEX:WSM) E10 Explanation

If a company grows much fast than inflation, E10 may underestimate the company's earnings power. Shiller PE Ratio can seem to be too high even the actual P/E is low.

For the Shiller P/E, the earnings of the past 10 years are inflation-adjusted and averaged. The result is used for P/E calculation. Since it looks at the average over the last 10 years, the Shiller P/E is also called PE10.

The Shiller P/E was first used by professor Robert Shiller to measure the valuation of the overall market. The same calculation is applied here to individual companies.

Williams-Sonoma's Shiller P/E Ratio of today is calculated as

Shiller PE Ratio=Share Price/E10
=2920.33/115.49
=25.29

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

During the past 13 years, the highest Shiller P/E Ratio of Williams-Sonoma was 45.35. The lowest was 10.89. And the median was 23.33.


Be Aware

Shiller PE Ratio works better for cyclical companies. It gives you a better idea on the company's real earnings power.


Williams-Sonoma E10 Related Terms


Williams-Sonoma E10 Historical Data

* Premium members only.

The historical data trend for Williams-Sonoma's E10 can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

Williams-Sonoma E10 Chart

Williams-Sonoma Annual Data
Trend Jan17 Jan18 Jan19 Jan20 Jan21 Jan22 Jan23 Jan24 Jan25 Jan26
E10
Get a 7-Day Free Trial Premium Member Only Premium Member Only 53.27 67.68 75.70 105.01 97.28

Williams-Sonoma Quarterly Data
Jul21 Oct21 Jan22 Apr22 Jul22 Oct22 Jan23 Apr23 Jul23 Oct23 Jan24 Apr24 Jul24 Oct24 Jan25 Apr25 Jul25 Oct25 Jan26 Apr26
E10 Get a 7-Day Free Trial Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only 146.95 125.72 98.93 97.28 115.49

MEX:WSM vs CASY, DKS, ULTA: E10 Comparison

For the Specialty Retail subindustry, Williams-Sonoma's Shiller PE Ratio, along with its competitors' market caps and Shiller PE Ratio data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.


Williams-Sonoma Shiller PE Ratio vs Retail - Cyclical Industry

For the Retail - Cyclical industry and Consumer Cyclical sector, Williams-Sonoma's Shiller PE Ratio distribution charts can be found below:

* The bar in red indicates where Williams-Sonoma's Shiller PE Ratio falls into.


MEX:WSM
79GF Score
Williams-Sonoma Inc MEX:WSM
E10 is just one metric. See GF Score™, valuation, warning signs, and more.
View Full Analysis

Williams-Sonoma E10 Calculation

E10 is a concept invented by Prof. Robert Shiller, who uses E10 for his Shiller P/E calculation. When we calculate the today's Shiller P/E ratio of a stock, we use today's price divided by E10.

What is E10? How do we calculate E10?

E10 is the average of the inflation adjusted earnings of a company over the past 10 years. Let's use an example to explain.

If we want to calculate the E10 of Wal-Mart (WMT) for Dec. 31, 2010, we need to have the inflation data and the earnings from 2001 through 2010.

We adjusted the earnings of 2001 earnings data with the total inflation from 2001 through 2010 to the equivalent earnings in 2010. If the total inflation from 2001 to 2010 is 40%, and Wal-Mart earned $1 a share in 2001, then the 2001's equivalent earnings in 2010 is $1.4 a share. If Wal-Mart earns $1 again in 2002, and the total inflation from 2002 through 2010 is 35%, then the equivalent 2002 earnings in 2010 is $1.35. So on and so forth, you get the equivalent earnings of past 10 years. Then you add them together and divided the sum by 10 to get E10.

Please note that we use the CPI data of the country/region where the company is headquartered. If the CPI data for that country/region is not available, then we will use the CPI data of the United States as default.

For example, Williams-Sonoma's adjusted earnings per share data for the three months ended in Apr. 2026 was:

Adj_EPS= Earnings per Share (Diluted) /CPI of Apr. 2026 (Change)*Current CPI (Apr. 2026)
=33.806/333.0200*333.0200
=33.806

Current CPI (Apr. 2026) = 333.0200.

Williams-Sonoma Quarterly Data

per share eps CPI Adj_EPS
201607 5.441 240.628 7.530
201610 7.328 241.729 10.095
201701 16.981 242.839 23.287
201704 4.260 244.524 5.802
201707 5.447 244.786 7.410
201710 8.034 246.663 10.847
201801 10.521 247.867 14.135
201804 5.068 250.546 6.736
201807 5.765 252.006 7.618
201810 10.127 252.885 13.336
201901 18.386 251.712 24.325
201904 6.268 255.548 8.168
201907 7.502 256.571 9.737
201910 9.012 257.346 11.662
202001 19.834 257.971 25.604
202004 5.395 256.389 7.007
202007 18.892 259.101 24.282
202010 27.021 260.388 34.558
202101 39.700 261.582 50.542
202104 29.245 267.054 36.469
202107 31.853 273.003 38.856
202110 33.806 276.589 40.703
202201 55.204 281.148 65.389
202204 35.628 289.109 41.039
202207 39.402 296.276 44.289
202210 36.917 298.012 41.254
202301 49.627 299.170 55.242
202304 21.135 303.363 23.201
202307 26.081 305.691 28.413
202310 33.037 307.671 35.759
202401 46.719 308.417 50.446
202404 33.958 313.548 36.067
202407 31.058 314.540 32.883
202410 37.459 315.664 39.519
202501 67.044 317.671 70.283
202504 36.244 320.795 37.625
202507 37.594 323.048 38.754
202510 36.351 0.000
202601 52.742 325.252 54.002
202604 33.806 333.020 33.806

Add all the adjusted EPS together and divide 10 will get our e10.

Frequently Asked Questions Learn more about E10 →
What does a E10 of MXN115.49 mean?
Williams-Sonoma (MEX:WSM) has a E10 of MXN115.49 as of Apr. 2026. E10 represents the company's inflation-adjusted earnings per share over a 10-year period. View historical data on Williams-Sonoma and its competitors.
Is Williams-Sonoma's E10 too high?
Williams-Sonoma's current E10 is MXN115.49. Overall, Williams-Sonoma has a GF Score™ of 79/100 and is considered Significantly Overvalued, reflecting its overall financial health beyond just this single metric.
How does Williams-Sonoma's E10 compare to CASY and DKS?
Williams-Sonoma's E10 of MXN115.49 can be compared against companies in the Retail - Cyclical industry. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good E10 for a Retail - Cyclical company?
A good E10 depends on the Retail - Cyclical industry context. However, E10 should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high E10 mean?
A high E10 can signal that a stock is expensive relative to its fundamentals. E10 represents the company's inflation-adjusted earnings per share over a 10-year period. View historical data on Williams-Sonoma and its competitors. Williams-Sonoma's current E10 is MXN115.49. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Williams-Sonoma stock overvalued right now?
Based on GuruFocus' analysis, Williams-Sonoma (MEX:WSM) is currently considered Significantly Overvalued. The stock's GF Value™ is MXN2,216.59, compared to a current price of MXN2,920.33 — trading 31.7% above its estimated fair value. The current E10 is MXN115.49. Williams-Sonoma's overall GF Score™ is 79/100 with 6 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is E10 calculated?
E10 is calculated from a company's financial statements. For Williams-Sonoma (MEX:WSM), the current E10 is MXN115.49 as of Apr. 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.

Is Williams-Sonoma (MEX:WSM) Overvalued in 2026?

Based on GuruFocus' analysis, Williams-Sonoma stock appears to be overvalued. The current stock price of MXN2,920.33 is trading 31.7% above its estimated GF Value™ of MXN2,216.59. GuruFocus considers Williams-Sonoma to be Significantly Overvalued.

Key valuation signals for MEX:WSM:

  • E10: MXN115.49
  • GF Value™: MXN2,216.59 vs. price of MXN2,920.33 (31.7% above fair value)
  • GF Score™: 79/100 with 6 warning signs

No single metric tells the full story. See the MEX:WSM stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.


Williams-Sonoma Business Description

Address 3250 Van Ness Avenue, San Francisco, CA, USA, 94109
With a retail and direct-to-consumer presence, Williams-Sonoma is a player in the nearly $300 billion domestic home category and $450 billion international home market, focused on expanding its exposure in the B2B ($80 billion total addressable market), marketplace, and franchise areas. Namesake Williams-Sonoma (153 stores) offers high-end cooking essentials, while Pottery Barn (180) provides casual home accessories. West Elm (116) is an emerging concept for young professionals, and Rejuvenation (13) offers lighting and house parts. Brand extensions include Pottery Barn Kids and Pottery Barn Teen (43) as well as Mark & Graham and GreenRow. Williams-Sonoma also has a business-to-business team that supports projects that range from residential to large-scale commercial.
79GF Score

Get the complete analysis for MEX:WSM

E10 is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.

MXN2,920.33
Price
MXN2,216.59
GF Value