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Liftoff MobileFRA:L0K -4.49%17 Earnings Yield (Joel Greenblatt) % is 3.99% as of Jun. 2026, which is 19% below its 10-year median of 4.91. GuruFocus rates FRA:L0K with a GF Score™ of 17/100. The stock has 2 warning signs investors should review. Among 1,011 Media - Diversified companies, Liftoff Mobile ranks better than 56.78% on this metric.
Liftoff Mobile's Enterprise Value for the quarter that ended in Jun. 2026 was €4,650.8 Mil.
Liftoff Mobile's EBIT for the trailing twelve months (TTM) ended in Jun. 2026 was €178.1 Mil. Liftoff Mobile's Earnings Yield (Joel Greenblatt) for the quarter that ended in Jun. 2026 was 3.99%.
The historical rank and industry rank for Liftoff Mobile's Earnings Yield (Joel Greenblatt) % or its related term are showing as below:
FRA:L0K'
s Earnings Yield (Joel Greenblatt) % Range Over the Past 10 Years
Min: 2.79 Med: 4.91 Max: 5.7
Current: 4.9
During the past 3 years, the highest Earnings Yield (Joel Greenblatt) of Liftoff Mobile was 5.70%. The lowest was 2.79%. And the median was 4.91%.
FRA:L0K's Earnings Yield (Joel Greenblatt) % is ranked better than 56.78% of 1011
companies
in the Media - Diversified industry
Industry Median: 2.98
vs FRA:L0K: 4.90
Joel Greenblatt's definition of earnings yield has the same problems the regular earnings yield does. It does not consider the growth of the company. It only looks at one-year's business operation. For cyclical companies, the earnings yield is usually highest at the peak of the business cycle. But these earnings are rarely sustainable.
A better indicator of the attractiveness of an investment which takes growth into account is the Forward Rate of Return (Yacktman) %. Liftoff Mobile's Forward Rate of Return (Yacktman) % for the quarter that ended in Jun. 2026 was 0.00%. The Forward Rate of Return uses the normalized Free Cash Flow of the past five years, and considers growth. The forward rate of return can be thought of as the return that investors buying the stock today can expect from it in the future.
Liftoff Mobile (FRA:L0K) Earnings Yield (Joel Greenblatt) % Explanation
Joel Greenblatt defines the earnings yield using the above equation because it more accurately reflects the company's profitability relative to its stock price. Items like interest payment and tax etc. are not directly related to the company's operational profitability.
Enterprise Value instead of market cap (share price) is used in the calculation because it is the real price stock and bond investors together pay for the company.
Be Aware
Joel Greenblatt's definition of earnings yield has the same problems the regular earnings yield does. It does not consider the growth of the company. It only looks at one-year's business operation. For cyclical companies, the earnings yield is usually highest at the peak of the business cycle. But these earnings are rarely sustainable.
Liftoff Mobile Earnings Yield (Joel Greenblatt) % Related Terms
Liftoff Mobile Earnings Yield (Joel Greenblatt) % Historical Data
* Premium members only.
The historical data trend for Liftoff Mobile's Earnings Yield (Joel Greenblatt) % can be seen below:
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
Liftoff Mobile Earnings Yield (Joel Greenblatt) % Chart
For the Advertising Agencies subindustry, Liftoff Mobile's Earnings Yield (Joel Greenblatt) %, along with its competitors' market caps and Earnings Yield (Joel Greenblatt) % data, can be viewed below:
* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.
Liftoff Mobile Earnings Yield (Joel Greenblatt) % vs Media - Diversified Industry
For the Media - Diversified industry and Communication Services sector, Liftoff Mobile's Earnings Yield (Joel Greenblatt) % distribution charts can be found below:
* The bar in red indicates where Liftoff Mobile's Earnings Yield (Joel Greenblatt) % falls into.
Liftoff Mobile Earnings Yield (Joel Greenblatt) % Calculation
In his book, The Little That Beat the Market, hedge fund manager Joel Greenblatt defines Earnings Yield as operating income divided by enterprise value.
Liftoff Mobiles Earnings Yield (Joel Greenblatt) for the fiscal year that ended in Dec. 2025 is calculated as
Liftoff Mobile's EBIT for the trailing twelve months (TTM) ended in Jun. 2026 adds up the quarterly data reported by the company within the most recent 12 months, which was €178.1 Mil.
What does a Earnings Yield (Joel Greenblatt) % of 3.99% mean?
Liftoff Mobile (FRA:L0K) has a Earnings Yield (Joel Greenblatt) % of 3.99% as of Jun. 2026. Joel Greenblatt's earnings yield equals the ratio of earnings before interest and taxes to enterprise value. View historical data on Liftoff Mobile and its competitors. This is 19% below median its historical median of 4.91. Over the past decade, Liftoff Mobile's Earnings Yield (Joel Greenblatt) % has ranged from 2.79 to 5.70. According to the industry distribution chart, Liftoff Mobile ranks #437 out of 1011 companies in the Media - Diversified industry, placing it in the top 43.2%.
Is Liftoff Mobile's Earnings Yield (Joel Greenblatt) % too high?
Liftoff Mobile's current Earnings Yield (Joel Greenblatt) % of 3.99% is 19% below median its 10-year median of 4.91. Over the past 10 years, this metric has ranged from a low of 2.79 to a high of 5.70. The Media - Diversified industry median Earnings Yield (Joel Greenblatt) % is 2.98. Liftoff Mobile's value of 3.99% is 33.9% above this industry median. Based on the distribution chart, Liftoff Mobile ranks #437 out of 1011 companies in the Media - Diversified industry, which is above the industry midpoint. Overall, Liftoff Mobile has a GF Score™ of 17/100, reflecting its overall financial health beyond just this single metric.
How does Liftoff Mobile's Earnings Yield (Joel Greenblatt) % compare to MGNI and STGW?
According to the Media - Diversified industry distribution chart, Liftoff Mobile ranks #437 out of 1011 companies for Earnings Yield (Joel Greenblatt) %. This puts Liftoff Mobile in the upper half of its industry. The industry median Earnings Yield (Joel Greenblatt) % is 2.98. Liftoff Mobile's value of 3.99% is 33.9% above this benchmark. Historically, Liftoff Mobile's own Earnings Yield (Joel Greenblatt) % has ranged from 2.79 to 5.70 over the past decade. While the company's 10-year median is 4.91 vs. the industry median of 2.98, Liftoff Mobile has consistently been above the industry average. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Earnings Yield (Joel Greenblatt) % for a Media - Diversified company?
The median Earnings Yield (Joel Greenblatt) % among Media - Diversified companies is 2.98, based on 1,011 companies in the industry. Companies in the top quartile (top 25%) have a Earnings Yield (Joel Greenblatt) % significantly above this median, while those in the bottom quartile fall well below. However, Earnings Yield (Joel Greenblatt) % should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Liftoff Mobile's current Earnings Yield (Joel Greenblatt) % of 3.99% is 33.9% above the industry median. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Earnings Yield (Joel Greenblatt) % mean?
A high Earnings Yield (Joel Greenblatt) % can signal that a stock is expensive relative to its fundamentals. Joel Greenblatt's earnings yield equals the ratio of earnings before interest and taxes to enterprise value. View historical data on Liftoff Mobile and its competitors. For the Media - Diversified industry, the median Earnings Yield (Joel Greenblatt) % is 2.98 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. Liftoff Mobile's current Earnings Yield (Joel Greenblatt) % is 3.99%, which is 19% below median its own 10-year median of 4.91. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Liftoff Mobile stock overvalued right now?
Liftoff Mobile (FRA:L0K) has a current Earnings Yield (Joel Greenblatt) % of 3.99%. The current Earnings Yield (Joel Greenblatt) % is 3.99%, which is 19% below median its 10-year median of 4.91 and 33.9% above the Media - Diversified industry median of 2.98. Liftoff Mobile's overall GF Score™ is 17/100 with 2 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Earnings Yield (Joel Greenblatt) % calculated?
Earnings Yield (Joel Greenblatt) % is calculated from a company's financial statements. For Liftoff Mobile (FRA:L0K), the current Earnings Yield (Joel Greenblatt) % is 3.99% as of Jun. 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.
Liftoff Mobile Inc is a marketing and retargeting platform that helps businesses maximize revenue through machine learning-powered solutions. Its AI-powered platform is designed to serve all verticals in the app ecosystem and is fully integrated to drive differentiated advertising performance for its customers across the app economy. The company deliver profitable users for app advertisers and help to maximize advertising revenue for apps that monetize with ads. Its solutions include: Marketers; Agencies; DSPs; Publishers; and Mobile Gaming.
17GF Score
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