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Purple GroupJSE:PPE +0.57%73 EV-to-FCF is -22.56 as of Jul. 16, 2026. GuruFocus rates JSE:PPE with a GF Score™ of 73/100 and a GF Value™ of R2.20 (Modestly Undervalued). The stock has 1 warning sign investors should review. Among 145 Diversified Financial Services companies, Purple Group ranks worse than 689654.48% on this metric.
EV-to-FCF is calculated as enterprise value divided by its free cash flow. As of today, Purple Group's Enterprise Value is R2,157.7 Mil.
Purple Group's Free Cash Flow for the trailing twelve months (TTM) ended in Feb. 2026 was R-95.7 Mil. Therefore, Purple Group's EV-to-FCF for today is -22.56.
The historical rank and industry rank for Purple Group's EV-to-FCF or its related term are showing as below:
JSE:PPE'
s EV-to-FCF Range Over the Past 10 Years
Min: -154.56 Med: -6.41 Max: 22.94
Current: -22.41
During the past 13 years, the highest EV-to-FCF of Purple Group was 22.94. The lowest was -154.56. And the median was -6.41.
JSE:PPE's EV-to-FCF is ranked worse than 100% of 145
companies
in the Diversified Financial Services industry
Industry Median: 3.6
vs JSE:PPE: -22.41
EV-to-FCF is a valuation multiple that allows analysts and investors to compare stocks, preferably in the same sector or industry. This important multiple is often used in conjunction with, or as an alternative to, the PE Ratio (TTM) to determine the fair market value of a company.
EV-to-FCF is a valuation multiple that allows analysts and investors to compare stocks, preferably in the same sector or industry. This important multiple is often used in conjunction with, or as an alternative to, the PE Ratio (TTM) to determine the fair market value of a company.
Purple Group's PE Ratio (TTM) for today is calculated as:
Purple Group's share price for today is R1.75.
For company reported semi-annually, GuruFocus uses latest annual data as the TTM data. Purple Group's Earnings per Share (Diluted) for the trailing twelve months (TTM) ended in Feb. 2026 was R0.048.
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
Enterprise Value is used because it is a more complete measure in reflecting how much an investor pays when buying a company. Free Cash Flow is an important financial metric because it represents the actual amount of cash at a company's disposal. Companies with a low EV-to-FCF ratio, combined with a strong balance sheet are generally considered as undervalued.
Purple Group EV-to-FCF Related Terms
Purple Group EV-to-FCF Historical Data
* Premium members only.
The historical data trend for Purple Group's EV-to-FCF can be seen below:
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
For the Financial Conglomerates subindustry, Purple Group's EV-to-FCF, along with its competitors' market caps and EV-to-FCF data, can be viewed below:
* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.
Purple Group EV-to-FCF vs Diversified Financial Services Industry
For the Diversified Financial Services industry and Financial Services sector, Purple Group's EV-to-FCF distribution charts can be found below:
* The bar in red indicates where Purple Group's EV-to-FCF falls into.
Purple Group's current Enterprise Value is R2,157.7 Mil.
For company reported semi-annually, GuruFocus uses latest annual data as the TTM data. Purple Group's Free Cash Flow for the trailing twelve months (TTM) ended in Feb. 2026 was R-95.7 Mil.
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
Purple Group (JSE:PPE) has a EV-to-FCF of -22.56 as of Jul. 16, 2026. EV to FCF ratio is the company's enterprise value divided by free cash flow. View historical data on Purple Group and its competitors. According to the industry distribution chart, Purple Group ranks #999999 out of 145 companies in the Diversified Financial Services industry.
Is Purple Group's EV-to-FCF too high?
Purple Group's current EV-to-FCF is -22.56. Based on the distribution chart, Purple Group ranks #999999 out of 145 companies in the Diversified Financial Services industry, which is in the bottom quartile relative to peers. Overall, Purple Group has a GF Score™ of 73/100 and is considered Modestly Undervalued, reflecting its overall financial health beyond just this single metric.
How does Purple Group's EV-to-FCF compare to VOYA and FRHC?
According to the Diversified Financial Services industry distribution chart, Purple Group ranks #999999 out of 145 companies for EV-to-FCF. This places Purple Group in the lower half of its industry. The industry median EV-to-FCF is 3.60. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good EV-to-FCF for a Diversified Financial Services company?
The median EV-to-FCF among Diversified Financial Services companies is 3.60, based on 145 companies in the industry. Companies in the top quartile (top 25%) have a EV-to-FCF significantly above this median, while those in the bottom quartile fall well below. However, EV-to-FCF should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high EV-to-FCF mean?
A high EV-to-FCF can signal that a stock is expensive relative to its fundamentals. EV to FCF ratio is the company's enterprise value divided by free cash flow. View historical data on Purple Group and its competitors. For the Diversified Financial Services industry, the median EV-to-FCF is 3.60 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. Purple Group's current EV-to-FCF is -22.56. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Purple Group stock overvalued right now?
Based on GuruFocus' analysis, Purple Group (JSE:PPE) is currently considered Modestly Undervalued. The stock's GF Value™ is R2.20, compared to a current price of R1.75 — trading 20.5% below its estimated fair value. The current EV-to-FCF is -22.56. Purple Group's overall GF Score™ is 73/100 with 1 warning sign to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is EV-to-FCF calculated?
EV-to-FCF is calculated from a company's financial statements. For Purple Group (JSE:PPE), the current EV-to-FCF is -22.56 as of Jul. 16, 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.
Is Purple Group (JSE:PPE) Overvalued in 2026?
Based on GuruFocus' analysis, Purple Group stock appears to be undervalued.
The current stock price of R1.75 is trading 20.5% below its estimated GF Value™ of R2.20.
GuruFocus considers Purple Group to be Modestly Undervalued.
Key valuation signals for JSE:PPE:
EV-to-FCF: -22.56
GF Value™: R2.20 vs. price of R1.75 (20.5% below fair value)
No single metric tells the full story. See the JSE:PPE stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.
Purple Group Ltd operates as a financial services company. The company engages in trading, investing, and asset management, and also offers various products and services related to investing and managing portfolios. The Group comprises the following operating segments: Easy Group includes First World Trader Proprietary Limited (FWT or EasyEquities), EasyProperties Proprietary Limited (EasyProperties), EasyDefi Technologies Proprietary Limited (Easy Crypto), and Retirement Investments and Savings for Everyone (RISE or EasyRetire). Head Office and Investments represent fees and dividends earned on investments and fair value adjustments made against them, as well as head office costs.
73GF Score
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