LFTO (Liftoff Mobile) General and Admin. Expense: $144.8 Mil (TTM As of Mar. 2026)

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LFTO Liftoff Mobile Inc LFTO
13 GF Score
Price $21.98
! 3 Warning Signs
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What is Liftoff Mobile General and Admin. Expense?

Liftoff Mobile LFTO -1.04% 13 General and Admin. Expense is $144.8 Mil as of Mar. 2026. GuruFocus rates LFTO with a GF Score™ of 13/100. The stock has 3 warning signs investors should review.

General and Admin. Expense is the aggregate total of general managing and administering expenses for the company. Liftoff Mobile's General and Admin. Expense for the three months ended in Mar. 2026 was $24.8 Mil. Its General and Admin. Expense for the trailing twelve months (TTM) ended in Mar. 2026 was $144.8 Mil.


Liftoff Mobile General and Admin. Expense Related Terms


Liftoff Mobile General and Admin. Expense Historical Data

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The historical data trend for Liftoff Mobile's General and Admin. Expense can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

Liftoff Mobile General and Admin. Expense Chart

Liftoff Mobile Annual Data
Trend Dec23 Dec24 Dec25
General and Admin. Expense
77.78 80.76 140.67

Liftoff Mobile Quarterly Data
Dec23 Sep24 Dec24 Mar25 Jun25 Sep25 Dec25 Mar26
General and Admin. Expense Get a 7-Day Free Trial 20.72 58.39 36.92 24.64 24.84
LFTO
13GF Score
Liftoff Mobile Inc LFTO
General and Admin. Expense is just one metric. See GF Score™, valuation, warning signs, and more.
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Liftoff Mobile General and Admin. Expense Calculation

General and Admin. Expense is the aggregate total of general managing and administering expenses for the company.

General and Admin. Expense for the trailing twelve months (TTM) ended in Mar. 2026 adds up the quarterly data reported by the company within the most recent 12 months, which was $144.8 Mil.

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

What does a General and Admin. Expense of $144.8 Mil mean?
Liftoff Mobile (LFTO) has a General and Admin. Expense of $144.8 Mil as of Mar. 2026. General and Admin. Expense is the aggregate total of general managing and administering expenses for the company. View historical data on Liftoff Mobile and its competitors.
Is Liftoff Mobile's General and Admin. Expense too high?
Liftoff Mobile's current General and Admin. Expense is $144.8 Mil. Overall, Liftoff Mobile has a GF Score™ of 13/100, reflecting its overall financial health beyond just this single metric.
How does Liftoff Mobile's General and Admin. Expense compare to MGNI and ZD?
Liftoff Mobile's General and Admin. Expense of $144.8 Mil can be compared against companies in the Media - Diversified industry. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good General and Admin. Expense for a Media - Diversified company?
A good General and Admin. Expense depends on the Media - Diversified industry context. However, General and Admin. Expense should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high General and Admin. Expense mean?
A high General and Admin. Expense can signal that a stock is expensive relative to its fundamentals. General and Admin. Expense is the aggregate total of general managing and administering expenses for the company. View historical data on Liftoff Mobile and its competitors. Liftoff Mobile's current General and Admin. Expense is $144.8 Mil. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Liftoff Mobile stock overvalued right now?
Liftoff Mobile (LFTO) has a current General and Admin. Expense of $144.8 Mil. The current General and Admin. Expense is $144.8 Mil. Liftoff Mobile's overall GF Score™ is 13/100 with 3 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is General and Admin. Expense calculated?
General and Admin. Expense is calculated from a company's financial statements. For Liftoff Mobile (LFTO), the current General and Admin. Expense is $144.8 Mil as of Mar. 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.

Liftoff Mobile Business Description

Other Exchanges L0K:Germany
Address 900 Middlefield Road, Redwood, CA, USA, 94063
Liftoff Mobile Inc is a marketing and retargeting platform that helps businesses maximize revenue through machine learning-powered solutions. Its AI-powered platform is designed to serve all verticals in the app ecosystem and is fully integrated to drive differentiated advertising performance for its customers across the app economy. The company deliver profitable users for app advertisers and help to maximize advertising revenue for apps that monetize with ads. Its solutions include: Marketers; Agencies; DSPs; Publishers; and Mobile Gaming.
13GF Score

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General and Admin. Expense is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.

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