LFTO (Liftoff Mobile) ROCE %: 25.81% (As of Mar. 2026)

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LFTO Liftoff Mobile Inc LFTO
13 GF Score
Price $22.21
! 3 Warning Signs
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What is Liftoff Mobile ROCE %?

Liftoff Mobile LFTO -2.63% 13 ROCE % is 25.81% as of Mar. 2026. GuruFocus rates LFTO with a GF Score™ of 13/100. The stock has 3 warning signs investors should review.

ROCE % measures how well a company generates profits from its capital. It is calculated as EBIT divided by Capital Employed, where Capital Employed is calculated as Total Assets minus Total Current Liabilities. Liftoff Mobile's annualized ROCE % for the quarter that ended in Mar. 2026 was 25.81%.

Liftoff Mobile  (NAS:LFTO) ROCE % Explanation

ROCE % can be especially useful when comparing the performance of capital-intensive companies. Unlike ROE %, which indicates the profitability of Shareholders Equity, ROCE % also considers long-term debt in Capital Employed. This can be helpful when analyzing companies with significant debt, as the result is neutralized by taking debt into consideration.

Generally speaking, a higher ROCE % indicates a stonger profitability for a company. Moreover, it is important to look at the ratio from a long term perspective. Investors tend to favor companies with stable and rising ROCE % trend over those with volatile ones.

Liftoff Mobile ROCE % Related Terms

Liftoff Mobile ROCE % Historical Data

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The historical data trend for Liftoff Mobile's ROCE % can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

Liftoff Mobile ROCE % Chart

Liftoff Mobile Annual Data
Trend Dec23 Dec24 Dec25
ROCE %
0.91 4.43 7.30

Liftoff Mobile Quarterly Data
Dec23 Sep24 Dec24 Mar25 Jun25 Sep25 Dec25 Mar26
ROCE % Get a 7-Day Free Trial 9.99 0.60 7.84 10.89 25.81
LFTO
13GF Score
Liftoff Mobile Inc LFTO
ROCE % is just one metric. See GF Score™, valuation, warning signs, and more.
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Liftoff Mobile ROCE % Calculation

Liftoff Mobile's annualized ROCE % for the fiscal year that ended in Dec. 2025 is calculated as:

ROCE %=EBIT/( (Capital Employed+Capital Employed)/ count )
(A: Dec. 2025 )  (A: Dec. 2024 )(A: Dec. 2025 )
=EBIT/( ( (Total Assets - Total Current Liabilities)+(Total Assets - Total Current Liabilities) )/ count )
(A: Dec. 2025 )  (A: Dec. 2024 )(A: Dec. 2025 )
=105.452/( ( (1778.495 - 307.908) + (1901.329 - 481.454) )/ 2 )
=105.452/( (1470.587+1419.875)/ 2 )
=105.452/1445.231
=7.30 %

Liftoff Mobile's ROCE % of for the quarter that ended in Mar. 2026 is calculated as:

ROCE %=EBIT (1)/( (Capital Employed+Capital Employed)/ count )
(Q: Mar. 2026 )  (Q: Dec. 2025 )(Q: Mar. 2026 )
=EBIT/( ( (Total Assets - Total Current Liabilities)+(Total Assets - Total Current Liabilities) )/ count )
(Q: Mar. 2026 )  (Q: Dec. 2025 )(Q: Mar. 2026 )
=373.044/( ( (1901.329 - 481.454) + (1998.837 - 527.644) )/ 2 )
=373.044/( ( 1419.875 + 1471.193 )/ 2 )
=373.044/1445.534
=25.81 %

(1) Note: The EBIT data used here is four times the quarterly (Mar. 2026) EBIT data.

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

Frequently Asked Questions Learn more about ROCE % →
What does a ROCE % of 25.81% mean?
Liftoff Mobile (LFTO) has a ROCE % of 25.81% as of Mar. 2026.
Is Liftoff Mobile's ROCE % too high?
Liftoff Mobile's current ROCE % is 25.81%. The Media - Diversified industry median ROCE % is 3.14. Liftoff Mobile's value of 25.81% is 723.3% above this industry median. Overall, Liftoff Mobile has a GF Score™ of 13/100, reflecting its overall financial health beyond just this single metric.
How does Liftoff Mobile's ROCE % compare to MGNI and ZD?
Liftoff Mobile's ROCE % of 25.81% can be compared against companies in the Media - Diversified industry. The industry median ROCE % is 3.14. Liftoff Mobile's value of 25.81% is 723.3% above this benchmark. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good ROCE % for a Media - Diversified company?
The median ROCE % among Media - Diversified companies is 3.14, based on 978 companies in the industry. Companies in the top quartile (top 25%) have a ROCE % significantly above this median, while those in the bottom quartile fall well below. However, ROCE % should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Liftoff Mobile's current ROCE % of 25.81% is 723.3% above the industry median. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high ROCE % mean?
A high ROCE % can signal that a stock is expensive relative to its fundamentals. For the Media - Diversified industry, the median ROCE % is 3.14 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. Liftoff Mobile's current ROCE % is 25.81%. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Liftoff Mobile stock overvalued right now?
Liftoff Mobile (LFTO) has a current ROCE % of 25.81%. The current ROCE % is 25.81% and 723.3% above the Media - Diversified industry median of 3.14. Liftoff Mobile's overall GF Score™ is 13/100 with 3 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is ROCE % calculated?
ROCE % is calculated from a company's financial statements. For Liftoff Mobile (LFTO), the current ROCE % is 25.81% as of Mar. 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.

Liftoff Mobile Business Description

Other Exchanges L0K:Germany
Address 900 Middlefield Road, Redwood, CA, USA, 94063
Liftoff Mobile Inc is a marketing and retargeting platform that helps businesses maximize revenue through machine learning-powered solutions. Its AI-powered platform is designed to serve all verticals in the app ecosystem and is fully integrated to drive differentiated advertising performance for its customers across the app economy. The company deliver profitable users for app advertisers and help to maximize advertising revenue for apps that monetize with ads. Its solutions include: Marketers; Agencies; DSPs; Publishers; and Mobile Gaming.
13GF Score

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