A Goodwill is an intangible asset that arises as a result of the acquisition of one company by another for a premium value. The value of a company's brand name, solid customer base, good customer relations, good employee relations and any patents or proprietary technology represent goodwill. Big Rock Brewery's goodwill for the quarter that ended in Mar. 2026 was C$0.00 Mil.
Big Rock Brewery (TSX:BR) Goodwill Explanation
Goodwill to Asset ratio measures how much goodwill a company is recording compared to the total level of its assets.
It is calculated by dividing goodwill by total assets.
Big Rock Brewery's Goodwill-to-Asset Ratio for the fiscal year that ended in Dec. 2025 is calculated as
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
If the goodwill-to-asset ratio increases, it can mean that the company is recording a proportionately higher amount of goodwill, assuming total assets are remaining constant. It is generally good to see a company increasing its assets regularly; however, if these increases are coming from intangible assets, such as goodwill, the increases may not be as good.
Increases in the goodwill-to-asset ratio might suggest that a company has been aggressively acquiring other firms or has seen its tangible assets decrease in value. When a large portion of total assets are attributable to intangible assets (such as goodwill), the company may be at risk of having that portion of its asset base wiped out quickly if it must record any goodwill impairments. Decreases in the goodwill-to-assets ratio suggest that the company has either written down some goodwill or increased its tangible assets.
Asset needs vary from industry to industry. This is why comparing goodwill-to-assets ratios is generally most meaningful among companies within the same industry. By comparing a company's goodwill to assets ratio to those of other companies within the same industry, investors can get a feel for how a company is managing its goodwill.
Big Rock Brewery Goodwill Related Terms
Big Rock Brewery Goodwill Historical Data
* Premium members only.
The historical data trend for Big Rock Brewery's Goodwill can be seen below:
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
A Goodwill is an intangible asset that arises as a result of the acquisition of one company by another for a premium value. The value of a company's brand name, solid customer base, good customer relations, good employee relations and any patents or proprietary technology represent goodwill. Goodwill is considered an intangible asset because it is not a physical asset like buildings or equipment. The goodwill account can be found in the assets portion of a company's balance sheet.
Big Rock Brewery (TSX:BR) has a Goodwill of C$0.00 Mil as of Mar. 2026. Goodwill is the intangible assets representing the value in excess of the acquired company's value. View historical data on Big Rock Brewery and its competitors.
Is Big Rock Brewery's Goodwill too high?
Big Rock Brewery's current Goodwill is C$0.00 Mil. Overall, Big Rock Brewery has a GF Score™ of 27/100 and is considered Significantly Overvalued, reflecting its overall financial health beyond just this single metric.
How does Big Rock Brewery's Goodwill compare to BUD and STZ?
Big Rock Brewery's Goodwill of C$0.00 Mil can be compared against companies in the Beverages - Alcoholic industry. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Goodwill for a Beverages - Alcoholic company?
A good Goodwill depends on the Beverages - Alcoholic industry context. However, Goodwill should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Goodwill mean?
A high Goodwill can signal that a stock is expensive relative to its fundamentals. Goodwill is the intangible assets representing the value in excess of the acquired company's value. View historical data on Big Rock Brewery and its competitors. Big Rock Brewery's current Goodwill is C$0.00 Mil. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Big Rock Brewery stock overvalued right now?
Based on GuruFocus' analysis, Big Rock Brewery (TSX:BR) is currently considered Significantly Overvalued. The stock's GF Value™ is C$0.42, compared to a current price of C$0.69 — trading 64.3% above its estimated fair value. The current Goodwill is C$0.00 Mil. Big Rock Brewery's overall GF Score™ is 27/100 with 7 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Goodwill calculated?
Goodwill is calculated from a company's financial statements. For Big Rock Brewery (TSX:BR), the current Goodwill is C$0.00 Mil as of Mar. 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.
Is Big Rock Brewery (TSX:BR) Overvalued in 2026?
Based on GuruFocus' analysis, Big Rock Brewery stock appears to be overvalued.
The current stock price of C$0.69 is trading 64.3% above its estimated GF Value™ of C$0.42.
GuruFocus considers Big Rock Brewery to be Significantly Overvalued.
Key valuation signals for TSX:BR:
Goodwill: C$0.00 Mil
GF Value™: C$0.42 vs. price of C$0.69 (64.3% above fair value)
No single metric tells the full story. See the TSX:BR stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.
Big Rock Brewery Inc is a producer of premium, all-natural craft beers, cider, and other alcoholic and non-alcoholic beverages.. It operates in two segments: the wholesale segment, which manufactures and distributes beer, cider, and other alcoholic beverages to and through, provincial liquor boards which are subsequently sold to end consumers; and the retail segment, which sells beverages, food, and merchandise to end consumers on premises owned and/or operated by the company. Its brands include Big Rock, Tree Brewing, Pacer, Rock Creek Cider, Dukes Cider, AGD, Shaftebury, Bow Valley, White Peaks, and Cottage Springs. It also produces an ongoing selection of seasonal beers and ciders as well as beer and RTD products under co-packaging and "white label" contract arrangements.
27GF Score
Get the complete analysis for TSX:BR
Goodwill is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.
Quick Browse
Personalize
Premium Gurus 
Create New Portfolio
TSX:BR has been successfully added to your 
