Davide Campari-Milano NVMIL:CPR +1.07%77 Gross Margin % is 57.62% as of Dec. 2025, which is 2% below its 10-year median of 58.64. GuruFocus rates MIL:CPR with a GF Score™ of 77/100 and a GF Value™ of €7.88 (Significantly Undervalued). The stock has 4 warning signs investors should review. Among 205 Beverages - Alcoholic companies, Davide Campari-Milano NV ranks better than 82.44% on this metric.
Warren Buffett believes that firms with excellent long term economics tend to have consistently higher margins.
Durable competitive advantage creates a high Gross Margin % because of the freedom to price in excess of cost. Companies can be categorized by their Gross Margin %
1. Greater than 40% = Durable competitive advantage
2. Less than 40% = Competition eroding margins
3. Less than 20% = no sustainable competitive advantage
Consistency of Gross Margin is key
Davide Campari-Milano NV had a gross margin of 57.62% for the quarter that ended in Dec. 2025 => Durable competitive advantage
Be Aware
If a company loses its competitive advantages, usually its gross margin declines well before its sales declines. Watching Gross Margin % and Operating Margin % closely helps avoid value trap situations.
Davide Campari-Milano NV Gross Margin % Related Terms
Davide Campari-Milano NV Gross Margin % Historical Data
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
For the Beverages - Wineries & Distilleries subindustry, Davide Campari-Milano NV's Gross Margin %, along with its competitors' market caps and Gross Margin % data, can be viewed below:
* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.
Davide Campari-Milano NV Gross Margin % vs Beverages - Alcoholic Industry
For the Beverages - Alcoholic industry and Consumer Defensive sector, Davide Campari-Milano NV's Gross Margin % distribution charts can be found below:
* The bar in red indicates where Davide Campari-Milano NV's Gross Margin % falls into.
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
A positive Gross Profit is only the first step for a company to make a net profit. The gross profit needs to be big enough to also cover related labor, equipment, rental, marketing/advertising, research and development and a lot of other costs in selling the products.
Davide Campari-Milano NV (MIL:CPR) has a Gross Margin % of 57.62% as of Dec. 2025. Gross margin is the ratio of total gross profit to net sales. View historical data on Davide Campari-Milano NV and its competitors. This is near median its historical median of 58.64. Over the past decade, Davide Campari-Milano NV's Gross Margin % has ranged from 57.02 to 60.86. According to the industry distribution chart, Davide Campari-Milano NV ranks #36 out of 205 companies in the Beverages - Alcoholic industry, placing it in the top 17.6%.
Is Davide Campari-Milano NV's Gross Margin % too high?
Davide Campari-Milano NV's current Gross Margin % of 57.62% is near median its 10-year median of 58.64. Over the past 10 years, this metric has ranged from a low of 57.02 to a high of 60.86. The Beverages - Alcoholic industry median Gross Margin % is 42.29. Davide Campari-Milano NV's value of 57.62% is 36.2% above this industry median. Based on the distribution chart, Davide Campari-Milano NV ranks #36 out of 205 companies in the Beverages - Alcoholic industry, which is in the top quartile — a strong position relative to peers. Overall, Davide Campari-Milano NV has a GF Score™ of 77/100 and is considered Significantly Undervalued, reflecting its overall financial health beyond just this single metric.
How does Davide Campari-Milano NV's Gross Margin % compare to BF.B?
According to the Beverages - Alcoholic industry distribution chart, Davide Campari-Milano NV ranks #36 out of 205 companies for Gross Margin %. This places Davide Campari-Milano NV in the top 18% of its industry — outperforming the majority of peers. The industry median Gross Margin % is 42.29. Davide Campari-Milano NV's value of 57.62% is 36.2% above this benchmark. Historically, Davide Campari-Milano NV's own Gross Margin % has ranged from 57.02 to 60.86 over the past decade. While the company's 10-year median is 58.64 vs. the industry median of 42.29, Davide Campari-Milano NV has consistently been above the industry average. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Gross Margin % for a Beverages - Alcoholic company?
The median Gross Margin % among Beverages - Alcoholic companies is 42.29, based on 205 companies in the industry. Companies in the top quartile (top 25%) have a Gross Margin % significantly above this median, while those in the bottom quartile fall well below. However, Gross Margin % should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Davide Campari-Milano NV's current Gross Margin % of 57.62% is 36.2% above the industry median. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Gross Margin % mean?
A high Gross Margin % can signal that a stock is expensive relative to its fundamentals. Gross margin is the ratio of total gross profit to net sales. View historical data on Davide Campari-Milano NV and its competitors. For the Beverages - Alcoholic industry, the median Gross Margin % is 42.29 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. Davide Campari-Milano NV's current Gross Margin % is 57.62%, which is near median its own 10-year median of 58.64. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Davide Campari-Milano NV stock overvalued right now?
Based on GuruFocus' analysis, Davide Campari-Milano NV (MIL:CPR) is currently considered Significantly Undervalued. The stock's GF Value™ is €7.88, compared to a current price of €5.48 — trading 30.4% below its estimated fair value. The current Gross Margin % is 57.62%, which is near median its 10-year median of 58.64 and 36.2% above the Beverages - Alcoholic industry median of 42.29. Davide Campari-Milano NV's overall GF Score™ is 77/100 with 4 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Gross Margin % calculated?
Gross Margin % is calculated from a company's financial statements. For Davide Campari-Milano NV (MIL:CPR), the current Gross Margin % is 57.62% as of Dec. 2025. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.
Is Davide Campari-Milano NV (MIL:CPR) Overvalued in 2026?
Based on GuruFocus' analysis, Davide Campari-Milano NV stock appears to be undervalued.
The current stock price of €5.48 is trading 30.4% below its estimated GF Value™ of €7.88.
GuruFocus considers Davide Campari-Milano NV to be Significantly Undervalued.
Key valuation signals for MIL:CPR:
Gross Margin %: 57.62% (near median its 10-year median of 58.64)
GF Value™: €7.88 vs. price of €5.48 (30.4% below fair value)
Industry Position: 36.2% above the Beverages - Alcoholic median (#36 of 205)
No single metric tells the full story. See the MIL:CPR stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.
Davide Campari-Milano is the Italian-headquartered parent of Campari Group and is the world's leading manufacturer of bitters, with a volume share of around 24% in 2025, according to Euromonitor. The company's liqueur portfolio includes Aperol, Campari, and Grand Marnier. The remainder of the portfolio spans a wide range of categories, including global brands Skyy vodka and Wild Turkey bourbon and niche brands such as Appleton Estate rum, Bulldog gin, and Espolòn tequila. Campari also produces and markets a range of Champagne and sparkling wines. Campari is controlled by Lagfin, a Luxembourg-based holding company, which holds 52% of the share capital and over 60% of the voting rights. The rest of the equity is free floating.
77GF Score
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