Vivid GamesWAR:VVD -0.65%39 Gross Margin % is 171.25% as of Mar. 2026, which is 18% above its 10-year median of 145.48. GuruFocus rates WAR:VVD with a GF Score™ of 39/100 and a GF Value™ of zł0.19 (Significantly Overvalued). The stock has 6 warning signs investors should review. Among 497 Interactive Media companies, Vivid Games ranks better than 98.39% on this metric.
Gross Margin % is calculated as gross profit divided by its revenue. Vivid Games's Gross Profit for the
three
months ended in Mar. 2026 was zł3.87 Mil. Vivid Games's Revenue for the
three
months ended in Mar. 2026 was zł2.26 Mil. Therefore, Vivid Games's Gross Margin % for the quarter that ended in Mar. 2026 was 171.25%.
The historical rank and industry rank for Vivid Games's Gross Margin % or its related term are showing as below:
WAR:VVD'
s Gross Margin % Range Over the Past 10 Years
Min: 102.24 Med: 145.48 Max: 185.36
Current: 171.69
During the past 13 years, the highestGross Margin % of Vivid Games was 185.36%. The lowest was 102.24%. And the median was 145.48%.
WAR:VVD's Gross Margin % is ranked better than 98.39% of 497
companies
in the Interactive Media industry
Industry Median: 62.58
vs WAR:VVD: 171.69
Vivid Games had a gross margin of 171.25% for the quarter that ended in Mar. 2026 => Durable competitive advantage
The 5-Year average Growth Rate of Gross Margin for Vivid Games was 2.40% per year.
Vivid Games (WAR:VVD) Gross Margin % Explanation
Warren Buffett believes that firms with excellent long term economics tend to have consistently higher margins.
Durable competitive advantage creates a high Gross Margin % because of the freedom to price in excess of cost. Companies can be categorized by their Gross Margin %
1. Greater than 40% = Durable competitive advantage
2. Less than 40% = Competition eroding margins
3. Less than 20% = no sustainable competitive advantage
Consistency of Gross Margin is key
Vivid Games had a gross margin of 171.25% for the quarter that ended in Mar. 2026 => Durable competitive advantage
Be Aware
If a company loses its competitive advantages, usually its gross margin declines well before its sales declines. Watching Gross Margin % and Operating Margin % closely helps avoid value trap situations.
Vivid Games Gross Margin % Related Terms
Vivid Games Gross Margin % Historical Data
* Premium members only.
The historical data trend for Vivid Games's Gross Margin % can be seen below:
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
WAR:VVD vs NTES, EA, TTWO: Gross Margin % Comparison
For the Electronic Gaming & Multimedia subindustry, Vivid Games's Gross Margin %, along with its competitors' market caps and Gross Margin % data, can be viewed below:
* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.
Vivid Games Gross Margin % vs Interactive Media Industry
For the Interactive Media industry and Communication Services sector, Vivid Games's Gross Margin % distribution charts can be found below:
* The bar in red indicates where Vivid Games's Gross Margin % falls into.
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
A positive Gross Profit is only the first step for a company to make a net profit. The gross profit needs to be big enough to also cover related labor, equipment, rental, marketing/advertising, research and development and a lot of other costs in selling the products.
Vivid Games (WAR:VVD) has a Gross Margin % of 171.25% as of Mar. 2026. Gross margin is the ratio of total gross profit to net sales. View historical data on Vivid Games and its competitors. This is 18% above median its historical median of 145.48. Over the past decade, Vivid Games' Gross Margin % has ranged from 102.24 to 185.36. According to the industry distribution chart, Vivid Games ranks #8 out of 497 companies in the Interactive Media industry, placing it in the top 1.6%.
Is Vivid Games' Gross Margin % too high?
Vivid Games' current Gross Margin % of 171.25% is 18% above median its 10-year median of 145.48. Over the past 10 years, this metric has ranged from a low of 102.24 to a high of 185.36. The Interactive Media industry median Gross Margin % is 62.58. Vivid Games' value of 171.25% is 173.6% above this industry median. Based on the distribution chart, Vivid Games ranks #8 out of 497 companies in the Interactive Media industry, which is in the top quartile — a strong position relative to peers. Overall, Vivid Games has a GF Score™ of 39/100 and is considered Significantly Overvalued, reflecting its overall financial health beyond just this single metric.
How does Vivid Games' Gross Margin % compare to NTES and EA?
According to the Interactive Media industry distribution chart, Vivid Games ranks #8 out of 497 companies for Gross Margin %. This places Vivid Games in the top 2% of its industry — outperforming the majority of peers. The industry median Gross Margin % is 62.58. Vivid Games' value of 171.25% is 173.6% above this benchmark. Historically, Vivid Games' own Gross Margin % has ranged from 102.24 to 185.36 over the past decade. While the company's 10-year median is 145.48 vs. the industry median of 62.58, Vivid Games has consistently been above the industry average. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Gross Margin % for an Interactive Media company?
The median Gross Margin % among Interactive Media companies is 62.58, based on 497 companies in the industry. Companies in the top quartile (top 25%) have a Gross Margin % significantly above this median, while those in the bottom quartile fall well below. However, Gross Margin % should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Vivid Games's current Gross Margin % of 171.25% is 173.6% above the industry median. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Gross Margin % mean?
A high Gross Margin % can signal that a stock is expensive relative to its fundamentals. Gross margin is the ratio of total gross profit to net sales. View historical data on Vivid Games and its competitors. For the Interactive Media industry, the median Gross Margin % is 62.58 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. Vivid Games's current Gross Margin % is 171.25%, which is 18% above median its own 10-year median of 145.48. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Vivid Games stock overvalued right now?
Based on GuruFocus' analysis, Vivid Games (WAR:VVD) is currently considered Significantly Overvalued. The stock's GF Value™ is zł0.19, compared to a current price of zł0.61 — trading 220.5% above its estimated fair value. The current Gross Margin % is 171.25%, which is 18% above median its 10-year median of 145.48 and 173.6% above the Interactive Media industry median of 62.58. Vivid Games' overall GF Score™ is 39/100 with 6 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Gross Margin % calculated?
Gross Margin % is calculated from a company's financial statements. For Vivid Games (WAR:VVD), the current Gross Margin % is 171.25% as of Mar. 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.
Is Vivid Games (WAR:VVD) Overvalued in 2026?
Based on GuruFocus' analysis, Vivid Games stock appears to be overvalued.
The current stock price of zł0.61 is trading 220.5% above its estimated GF Value™ of zł0.19.
GuruFocus considers Vivid Games to be Significantly Overvalued.
Key valuation signals for WAR:VVD:
Gross Margin %: 171.25% (18% above median its 10-year median of 145.48)
GF Value™: zł0.19 vs. price of zł0.61 (220.5% above fair value)
Industry Position: 173.6% above the Interactive Media median (#8 of 497)
No single metric tells the full story. See the WAR:VVD stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.
Vivid Games SA is a leading mobile games development studio in Poland. The company produces top-notch mobile entertainment. It also designs and develops games for Android, iOS, PSP Minis, Mobile, NDS, MAC, PC and DSi operating systems.
39GF Score
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Gross Margin % is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.
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