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Doumob (HKSE:01917) Intangible Assets : HK$0.56 Mil (As of Jun. 2024)


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What is Doumob Intangible Assets?

Intangible assets are defined as identifiable non-monetary assets that cannot be seen, touched or physically measured. Doumob's intangible assets for the quarter that ended in Jun. 2024 was HK$0.56 Mil.


Doumob Intangible Assets Historical Data

The historical data trend for Doumob's Intangible Assets can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

* Premium members only.

Doumob Intangible Assets Chart

Doumob Annual Data
Trend Dec15 Dec16 Dec17 Dec18 Dec19 Dec20 Dec21 Dec22 Dec23 Dec24
Intangible Assets
Get a 7-Day Free Trial Premium Member Only Premium Member Only 54.37 34.18 5.30 1.29 0.17

Doumob Semi-Annual Data
Dec15 Dec16 Dec17 Jun18 Dec18 Jun19 Dec19 Jun20 Dec20 Jun21 Dec21 Jun22 Dec22 Jun23 Dec23 Jun24 Dec24
Intangible Assets Get a 7-Day Free Trial Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only 5.30 2.54 1.29 0.56 0.17

Doumob Intangible Assets Calculation

Intangible assets are defined as identifiable non-monetary assets that cannot be seen, touched or physically measured. Examples of intangible assets include trade secrets, copyrights, patents, trademarks. If a company acquires assets at the prices above the book value, it may carry goodwill on its balance sheet. Goodwill reflects the difference between the price the company paid and the book value of the assets.


Doumob  (HKSE:01917) Intangible Assets Explanation

If a company (company A) received a patent through their own work, though it has value, it does not show up on its balance sheet as an intangible asset. However, if company A sells this patent to company B, it will show up on company B's balance sheet as an intangible asset.

The same applies to brand names, trade secrets etc. For instance, Coca-Cola's brand is extremely valuable, but the brand does not appear on its balance sheet, because the brand was never acquired.

Some intangibles are amortized. Amortization is the depreciation of intangible assets.

Many intangibles are not amortized. They may still be written down when the company decides the asset is impaired.

Whenever you see an increase in goodwill over a number of years, you can assume it's because the company is out buying other businesses above book value. GOOD if buying businesses with durable competitive advantage.

If goodwill stays the same, the company when acquiring other companies is either paying less than book value or not acquiring. Businesses with moats never sell for less than book value.

Intangibles acquired are on balance sheet at fair value.

Internally developed brand names (Coke, Wrigleys, Band-Aid) however are not reflected on the balance sheet.

One of the reasons competitive advantage power can remain hidden for so long.


Be Aware

Companies may change the way intangible assets are amortized, and this will affect their reported earnings.


Doumob Intangible Assets Related Terms

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Doumob Business Description

Traded in Other Exchanges
N/A
Address
72 Chaoyang Road, No. D8121, 4th Floor, Star Cube Office Center, Chaoyang District, Beijing, CHN
Doumob is engaged in the provision of online advertising services and online sales services. Its proprietary advertising platform and technologies help media publishers monetize their traffic through displays of advertisements on the one hand and help advertisers maximize the effectiveness of their advertising delivery on the other. It operates in the mobile advertising industry. The maximum revenue comprises proceeds from online advertising services and other sales services. Geographically, it derives revenue from the PRC.
Executives
Chen Xiaona 2101 Beneficial owner
Yang Bin 2201 Interest of corporation controlled by you
Yang Zhenghong
Evan Global Holdings Limited 2101 Beneficial owner
Bluefocus International Limited 2101 Beneficial owner
Yangbin Group Limited 2101 Beneficial owner
Chengdu Hongdao Limited 2101 Beneficial owner
Summer Holdings Limited 2101 Beneficial owner
Bei Jing Lan Se Guang Biao Shu Ju Ke Ji Gu Fen You Xian Gong Si 2201 Interest of corporation controlled by you
Bei Jing Dong Fang Hong Dao Zi Chan Guan Li You Xian Ze Ren Gong Si 2501 Other
Cheng Du Hong Dao Wu Hao Chuang Ye Tou Zi Zhong Xin You Xian He Huo 2501 Other

Doumob Headlines

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