Lamar Advertising Co (MEX:LAMR) Moat Score: 6/10 (As of Jul. 07, 2026)


MEX:LAMR Lamar Advertising Co MEX:LAMR
85 GF Score
Price MXN2,200.00
GF Value MXN1,788.01
! 9 Warning Signs
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What is Lamar Advertising Co Moat Score?

Lamar Advertising Co MEX:LAMR 85 Moat Score is 6 as of Jul. 07, 2026. GuruFocus rates MEX:LAMR with a GF Score™ of 85/100 and a GF Value™ of MXN1,788.01. The stock has 9 warning signs investors should review. Among 986 REITs companies, Lamar Advertising Co ranks better than 98.48% on this metric.

Lamar Advertising Co has the Moat Score of 6, which implies that the company might have Narrow Moat - Strong narrow moat, clearly distinguishable but not wide.

Lamar Advertising Co has Narrow Moat: Lamar Advertising Co benefits from a strong narrow moat due to its extensive outdoor advertising network and significant market share. It has durable cost advantages and some pricing power, but faces competition from digital advertising. The company's brand strength and distribution network support its competitive position.

Moat Score is a ranking system developed by GuruFocus to assess a company's ability to sustain a competitive advantage, rated on a scale from 0 to 10. It takes into account key factors such as market leadership, cost advantages, network effects, customer switching costs, and more.

The company's Moat Score is based on these criteria:

1. Market leadership and sustainable market share
2. Network effects and significant customer switching costs
3. Valuable intellectual property and patents
4. Strong brand strength and deep customer loyalty
5. Durable cost advantages (e.g., economies of scale, proprietary technology)
6. Significant regulatory barriers and exclusive licenses
7. Superior distribution network
8. Strong and sustainable pricing power
9. Consistent and impactful innovation and R&D capabilities

Based on the research, GuruFocus believes Lamar Advertising Co might have Narrow Moat - Strong narrow moat, clearly distinguishable but not wide.

Lamar Advertising Co  (MEX:LAMR) Moat Score Explanation

The Moat Score ranges from 0 to 10, with 10 as the highest. GuruFocus divided Moat Score into following 8 categories:

Moat Score Moat Level
10Wide Moat - Exceptionally dominant and durable wide moat
8 - 9Wide Moat - Clear and robust wide moat
7Wide Moat - Entry-level wide moat, clearly possessing durable advantages
6Narrow Moat - Strong narrow moat, clearly distinguishable but not wide
5Narrow Moat - Solid narrow moat
4Narrow Moat - Discernible but modest moat
1 - 3No Moat - Very weak/transient advantages
0No Moat - No discernible moat

Lamar Advertising Co Moat Score Related Terms

MEX:LAMR vs WY, GLPI, SBAC: Moat Score Comparison

For the REIT - Specialty subindustry, Lamar Advertising Co's Moat Score, along with its competitors' market caps and Moat Score data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.

Lamar Advertising Co Moat Score vs REITs Industry

For the REITs industry and Real Estate sector, Lamar Advertising Co's Moat Score distribution charts can be found below:

* The bar in red indicates where Lamar Advertising Co's Moat Score falls into.


MEX:LAMR
85GF Score
Lamar Advertising Co MEX:LAMR
Moat Score is just one metric. See GF Score™, valuation, warning signs, and more.
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Frequently Asked Questions Learn more about Moat Score →
What does a Moat Score of 6 mean?
Lamar Advertising Co (MEX:LAMR) has a Moat Score of 6 as of Jul. 07, 2026. Moat Score is a ranking system developed by GuruFocus to assess a company's ability to sustain a competitive advantage, rated on a scale from 0 to 10. It takes into account key factors such as market leadership, cost advantages, network effects, customer switching costs, and more. According to the industry distribution chart, Lamar Advertising Co ranks #15 out of 986 companies in the REITs industry, placing it in the top 1.5%.
Is Lamar Advertising Co's Moat Score too high?
Lamar Advertising Co's current Moat Score is 6. Based on the distribution chart, Lamar Advertising Co ranks #15 out of 986 companies in the REITs industry, which is in the top quartile — a strong position relative to peers. Overall, Lamar Advertising Co has a GF Score™ of 85/100, reflecting its overall financial health beyond just this single metric.
How does Lamar Advertising Co's Moat Score compare to WY and GLPI?
According to the REITs industry distribution chart, Lamar Advertising Co ranks #15 out of 986 companies for Moat Score. This places Lamar Advertising Co in the top 2% of its industry — outperforming the majority of peers. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Moat Score for a REITs company?
A good Moat Score depends on the REITs industry context. However, Moat Score should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Moat Score mean?
A high Moat Score can signal that a stock is expensive relative to its fundamentals. Moat Score is a ranking system developed by GuruFocus to assess a company's ability to sustain a competitive advantage, rated on a scale from 0 to 10. It takes into account key factors such as market leadership, cost advantages, network effects, customer switching costs, and more. Lamar Advertising Co's current Moat Score is 6. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Lamar Advertising Co stock overvalued right now?
Lamar Advertising Co (MEX:LAMR) has a current Moat Score of 6. The stock's GF Value™ is MXN1,788.01, compared to a current price of MXN2,200.00 — trading 23% above its estimated fair value. The current Moat Score is 6. Lamar Advertising Co's overall GF Score™ is 85/100 with 9 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Moat Score calculated?
Moat Score is calculated from a company's financial statements. For Lamar Advertising Co (MEX:LAMR), the current Moat Score is 6 as of Jul. 07, 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.

Is Lamar Advertising Co (MEX:LAMR) Overvalued in 2026?

Based on GuruFocus' analysis, Lamar Advertising Co stock appears to be overvalued. The current stock price of MXN2,200.00 is trading 23% above its estimated GF Value™ of MXN1,788.01.

Key valuation signals for MEX:LAMR:

  • Moat Score: 6
  • GF Value™: MXN1,788.01 vs. price of MXN2,200.00 (23% above fair value)
  • GF Score™: 85/100 with 9 warning signs

No single metric tells the full story. See the MEX:LAMR stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.

Lamar Advertising Co Business Description

Industry Real EstateREITs
Other Exchanges LAMR:USA6LA:Germany
Address 5321 Corporate Boulevard, Baton Rouge, LA, USA, 70808
Lamar Advertising Co is an outdoor advertising company that operates as a real estate investment trust. It is engaged in the outdoor advertising business, operating outdoor advertising displays and logo signs mainly near highway exits, delivering brand-name information on available gas, food, lodging, and camping services. Included in the company's logo sign business are tourism signing contracts. It also provides transit advertising services in airport terminals, on bus shelters, benches, and buses. The company manages its operations through three operating segments: Billboard, which generates maximum revenue, Logo, and Transit Advertising. Geographically, it operates in the United States and Canada.
85GF Score

Get the complete analysis for MEX:LAMR

Moat Score is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.

MXN2,200.00
Price
MXN1,788.01
GF Value