ATIF HoldingsAUC -0.94%53 PB Ratio is 1.96 as of Jul. 13, 2026, which is 513% above its 10-year median of 0.32. GuruFocus rates AUC with a GF Score™ of 53/100 and a GF Value™ of $1.54 (Significantly Overvalued). The stock has 4 warning signs investors should review. Among 779 Capital Markets companies, ATIF Holdings ranks worse than 63.16% on this metric.
The PB Ratio, or Price-to-Book ratio, or Price/Book, is a financial ratio used to compare a company's market price to its Book Value per Share. As of today (2026-07-13), ATIF Holdings's share price is $7.36. ATIF Holdings's Book Value per Share for the quarter that ended in Jan. 2026 was $3.75. Hence, ATIF Holdings's PB Ratio of today is 1.96.
The historical rank and industry rank for ATIF Holdings's PB Ratio or its related term are showing as below:
AUC'
s PB Ratio Range Over the Past 10 Years
Min: 0.09 Med: 0.32 Max: 12.77
Current: 1.96
During the past 9 years, ATIF Holdings's highest PB Ratio was 12.77. The lowest was 0.09. And the median was 0.32.
AUC's PB Ratio is ranked worse than 63.16% of 779
companies
in the Capital Markets industry
Industry Median: 1.36
vs AUC: 1.96
During the past 12 months, ATIF Holdings's average Book Value Per Share Growth Rate was -58.30% per year.
During the past 3 years, the average Book Value Per Share Growth Rate was -5.90% per year.
During the past 5 years, the average Book Value Per Share Growth Rate was -34.00% per year.
During the past 9 years, the highest 3-Year average Book Value Per Share Growth Rate of ATIF Holdings was 59.20% per year. The lowest was -55.80% per year. And the median was -31.30% per year.
The PB Ratio works the best for the businesses that earn most of their profit from their assets, e.g. banks and insurance companies.
Be Aware
Some businesses have very light assets, such as software companies or insurance agencies. The PB Ratio does not work well for these companies. Some companies even have negative equity, so the PB Ratio cannot be applied to them.
ATIF Holdings PB Ratio Related Terms
ATIF Holdings PB Ratio Historical Data
* Premium members only.
The historical data trend for ATIF Holdings's PB Ratio can be seen below:
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
For the Capital Markets subindustry, ATIF Holdings's PB Ratio, along with its competitors' market caps and PB Ratio data, can be viewed below:
* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.
ATIF Holdings PB Ratio vs Capital Markets Industry
For the Capital Markets industry and Financial Services sector, ATIF Holdings's PB Ratio distribution charts can be found below:
* The bar in red indicates where ATIF Holdings's PB Ratio falls into.
The PB Ratio, or Price-to-Book ratio, or Price/Book, is a financial ratio used to compare a company's market price to its Book Value per Share. It is a ratio widely used to value stocks.
ATIF Holdings's PB Ratio for today is calculated as follows:
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
It can also be calculated from the numbers for the whole company:
A closely related ratio is called Price-to-Tangible-Book. The difference between Price-to-Tangible-Book and PB Ratio is that book value other than intangibles are used in the calculation.
ATIF Holdings (AUC) has a PB Ratio of 1.96 as of Jul. 13, 2026. Price-to-Book ratio is the ratio of share price to a company's book value per share. View historical data on ATIF Holdings and its competitors. This is 513% above median its historical median of 0.32. Over the past decade, ATIF Holdings' PB Ratio has ranged from 0.09 to 12.77. According to the industry distribution chart, ATIF Holdings ranks #492 out of 779 companies in the Capital Markets industry, placing it in the top 63.2%.
Is ATIF Holdings' PB Ratio too high?
ATIF Holdings' current PB Ratio of 1.96 is 513% above median its 10-year median of 0.32. Over the past 10 years, this metric has ranged from a low of 0.09 to a high of 12.77. The Capital Markets industry median PB Ratio is 1.36. ATIF Holdings' value of 1.96 is 44.1% above this industry median. Based on the distribution chart, ATIF Holdings ranks #492 out of 779 companies in the Capital Markets industry, which is below the industry midpoint. Overall, ATIF Holdings has a GF Score™ of 53/100 and is considered Significantly Overvalued, reflecting its overall financial health beyond just this single metric.
How does ATIF Holdings' PB Ratio compare to USDE and CANG?
According to the Capital Markets industry distribution chart, ATIF Holdings ranks #492 out of 779 companies for PB Ratio. This places ATIF Holdings in the lower half of its industry. The industry median PB Ratio is 1.36. ATIF Holdings' value of 1.96 is 44.1% above this benchmark. Historically, ATIF Holdings' own PB Ratio has ranged from 0.09 to 12.77 over the past decade. While the company's 10-year median is 0.32 vs. the industry median of 1.36, ATIF Holdings has consistently been above the industry average. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good PB Ratio for a Capital Markets company?
The median PB Ratio among Capital Markets companies is 1.36, based on 779 companies in the industry. Companies in the top quartile (top 25%) have a PB Ratio significantly above this median, while those in the bottom quartile fall well below. However, PB Ratio should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. ATIF Holdings's current PB Ratio of 1.96 is 44.1% above the industry median. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high PB Ratio mean?
A high PB Ratio can signal that a stock is expensive relative to its fundamentals. Price-to-Book ratio is the ratio of share price to a company's book value per share. View historical data on ATIF Holdings and its competitors. For the Capital Markets industry, the median PB Ratio is 1.36 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. ATIF Holdings's current PB Ratio is 1.96, which is 513% above median its own 10-year median of 0.32. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is ATIF Holdings stock overvalued right now?
Based on GuruFocus' analysis, ATIF Holdings (AUC) is currently considered Significantly Overvalued. The stock's GF Value™ is $1.54, compared to a current price of $7.36 — trading 377.9% above its estimated fair value. The current PB Ratio is 1.96, which is 513% above median its 10-year median of 0.32 and 44.1% above the Capital Markets industry median of 1.36. ATIF Holdings' overall GF Score™ is 53/100 with 4 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is PB Ratio calculated?
PB Ratio is calculated from a company's financial statements. For ATIF Holdings (AUC), the current PB Ratio is 1.96 as of Jul. 13, 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.
Is ATIF Holdings (AUC) Overvalued in 2026?
Based on GuruFocus' analysis, ATIF Holdings stock appears to be overvalued.
The current stock price of $7.36 is trading 377.9% above its estimated GF Value™ of $1.54.
GuruFocus considers ATIF Holdings to be Significantly Overvalued.
Key valuation signals for AUC:
PB Ratio: 1.96 (513% above median its 10-year median of 0.32)
GF Value™: $1.54 vs. price of $7.36 (377.9% above fair value)
Industry Position: 44.1% above the Capital Markets median (#492 of 779)
No single metric tells the full story. See the AUC stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.
ATIF Holdings Ltd is a consulting company. It provides financial consulting services to small and medium-sized enterprises. It operates in one operating segment, which is the consulting service business. The company prominently generated revenues from consulting services to its clients. Geographically, the maximum revenue is derived from Hong Kong.
53GF Score
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