Promotica SpAMIL:PMT +0.71%88 PB Ratio is 2.01 as of Jun. 25, 2026, which is 11% below its 10-year median of 2.25. GuruFocus rates MIL:PMT with a GF Score™ of 88/100 and a GF Value™ of €3.14 (Modestly Undervalued). The stock has 4 warning signs investors should review. Among 1,049 Business Services companies, Promotica SpA ranks worse than 55.86% on this metric.
The PB Ratio, or Price-to-Book ratio, or Price/Book, is a financial ratio used to compare a company's market price to its Book Value per Share. As of today (2026-06-25), Promotica SpA's share price is €3.00. Promotica SpA's Book Value per Share for the quarter that ended in Dec. 2025 was €1.49. Hence, Promotica SpA's PB Ratio of today is 2.01.
Warning Sign:
Promotica SpA stock PB Ratio (=1.9) is close to 2-year high of 1.97.
The historical rank and industry rank for Promotica SpA's PB Ratio or its related term are showing as below:
MIL:PMT'
s PB Ratio Range Over the Past 10 Years
Min: 1.39 Med: 2.25 Max: 8.48
Current: 1.9
During the past 9 years, Promotica SpA's highest PB Ratio was 8.48. The lowest was 1.39. And the median was 2.25.
MIL:PMT's PB Ratio is ranked worse than 55.86% of 1049
companies
in the Business Services industry
Industry Median: 1.61
vs MIL:PMT: 1.90
During the past 12 months, Promotica SpA's average Book Value Per Share Growth Rate was 9.90% per year.
During the past 3 years, the average Book Value Per Share Growth Rate was 11.80% per year.
During the past 5 years, the average Book Value Per Share Growth Rate was 16.80% per year.
During the past 9 years, the highest 3-Year average Book Value Per Share Growth Rate of Promotica SpA was 76.40% per year. The lowest was 11.80% per year. And the median was 37.05% per year.
The PB Ratio works the best for the businesses that earn most of their profit from their assets, e.g. banks and insurance companies.
Be Aware
Some businesses have very light assets, such as software companies or insurance agencies. The PB Ratio does not work well for these companies. Some companies even have negative equity, so the PB Ratio cannot be applied to them.
Promotica SpA PB Ratio Related Terms
Promotica SpA PB Ratio Historical Data
* Premium members only.
The historical data trend for Promotica SpA's PB Ratio can be seen below:
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
For the Consulting Services subindustry, Promotica SpA's PB Ratio, along with its competitors' market caps and PB Ratio data, can be viewed below:
* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.
Promotica SpA PB Ratio vs Business Services Industry
For the Business Services industry and Industrials sector, Promotica SpA's PB Ratio distribution charts can be found below:
* The bar in red indicates where Promotica SpA's PB Ratio falls into.
The PB Ratio, or Price-to-Book ratio, or Price/Book, is a financial ratio used to compare a company's market price to its Book Value per Share. It is a ratio widely used to value stocks.
Promotica SpA's PB Ratio for today is calculated as follows:
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
It can also be calculated from the numbers for the whole company:
A closely related ratio is called Price-to-Tangible-Book. The difference between Price-to-Tangible-Book and PB Ratio is that book value other than intangibles are used in the calculation.
Promotica SpA (MIL:PMT) has a PB Ratio of 2.01 as of Jun. 25, 2026. Price-to-Book ratio is the ratio of share price to a company's book value per share. View historical data on Promotica SpA and its competitors. This is 11% below median its historical median of 2.25. Over the past decade, Promotica SpA's PB Ratio has ranged from 1.39 to 8.48. According to the industry distribution chart, Promotica SpA ranks #586 out of 1049 companies in the Business Services industry, placing it in the top 55.9%.
Is Promotica SpA's PB Ratio too high?
Promotica SpA's current PB Ratio of 2.01 is 11% below median its 10-year median of 2.25. Over the past 10 years, this metric has ranged from a low of 1.39 to a high of 8.48. The Business Services industry median PB Ratio is 1.61. Promotica SpA's value of 2.01 is 24.8% above this industry median. Based on the distribution chart, Promotica SpA ranks #586 out of 1049 companies in the Business Services industry, which is below the industry midpoint. Overall, Promotica SpA has a GF Score™ of 88/100 and is considered Modestly Undervalued, reflecting its overall financial health beyond just this single metric.
How does Promotica SpA's PB Ratio compare to VRSK and EFX?
According to the Business Services industry distribution chart, Promotica SpA ranks #586 out of 1049 companies for PB Ratio. This places Promotica SpA in the lower half of its industry. The industry median PB Ratio is 1.61. Promotica SpA's value of 2.01 is 24.8% above this benchmark. Historically, Promotica SpA's own PB Ratio has ranged from 1.39 to 8.48 over the past decade. While the company's 10-year median is 2.25 vs. the industry median of 1.61, Promotica SpA has consistently been above the industry average. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good PB Ratio for a Business Services company?
The median PB Ratio among Business Services companies is 1.61, based on 1,049 companies in the industry. Companies in the top quartile (top 25%) have a PB Ratio significantly above this median, while those in the bottom quartile fall well below. However, PB Ratio should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Promotica SpA's current PB Ratio of 2.01 is 24.8% above the industry median. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high PB Ratio mean?
A high PB Ratio can signal that a stock is expensive relative to its fundamentals. Price-to-Book ratio is the ratio of share price to a company's book value per share. View historical data on Promotica SpA and its competitors. For the Business Services industry, the median PB Ratio is 1.61 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. Promotica SpA's current PB Ratio is 2.01, which is 11% below median its own 10-year median of 2.25. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Promotica SpA stock overvalued right now?
Based on GuruFocus' analysis, Promotica SpA (MIL:PMT) is currently considered Modestly Undervalued. The stock's GF Value™ is €3.14, compared to a current price of €3.00 — trading 4.5% below its estimated fair value. The current PB Ratio is 2.01, which is 11% below median its 10-year median of 2.25 and 24.8% above the Business Services industry median of 1.61. Promotica SpA's overall GF Score™ is 88/100 with 4 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is PB Ratio calculated?
PB Ratio is calculated from a company's financial statements. For Promotica SpA (MIL:PMT), the current PB Ratio is 2.01 as of Jun. 25, 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.
Is Promotica SpA (MIL:PMT) Overvalued in 2026?
Based on GuruFocus' analysis, Promotica SpA stock appears to be undervalued.
The current stock price of €3.00 is trading 4.5% below its estimated GF Value™ of €3.14.
GuruFocus considers Promotica SpA to be Modestly Undervalued.
Key valuation signals for MIL:PMT:
PB Ratio: 2.01 (11% below median its 10-year median of 2.25)
GF Value™: €3.14 vs. price of €3.00 (4.5% below fair value)
Industry Position: 24.8% above the Business Services median (#586 of 1049)
No single metric tells the full story. See the MIL:PMT stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.
Promotica SpA offers a complete consulting service for promotional planning and development, managing them at each phase from planning of promotional operations, implementation of the communication campaign, procurement of prizes, logistics services, data monitoring to finally measurement of results.
88GF Score
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