VVCHF (Viva Goods Co) PB Ratio: 0.70 (As of Jul. 02, 2026) — 51% Below Median


VVCHF Viva Goods Co Ltd VVCHF
53 GF Score
Price $0.07
GF Value $0.12
Valuation Possible Value Trap
! 5 Warning Signs
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What is Viva Goods Co PB Ratio?

Viva Goods Co VVCHF 53 PB Ratio is 0.70 as of Jul. 02, 2026, which is 51% below its 10-year median of 1.42. GuruFocus rates VVCHF with a GF Score™ of 53/100 and a GF Value™ of $0.12 (Possible Value Trap). The stock has 5 warning signs investors should review. Among 1,002 Manufacturing - Apparel & Accessories companies, Viva Goods Co ranks better than 80.94% on this metric.

The PB Ratio, or Price-to-Book ratio, or Price/Book, is a financial ratio used to compare a company's market price to its Book Value per Share. As of today (2026-07-02), Viva Goods Co's share price is $0.07. Viva Goods Co's Book Value per Share for the quarter that ended in Dec. 2025 was $0.10. Hence, Viva Goods Co's PB Ratio of today is 0.70.

Good Sign:

Viva Goods Co Ltd stock PB Ratio (=0.51) is close to 1-year low of 0.49.

The historical rank and industry rank for Viva Goods Co's PB Ratio or its related term are showing as below:

VVCHF' s PB Ratio Range Over the Past 10 Years
Min: 0.42   Med: 1.42   Max: 4.12
Current: 0.51

During the past 13 years, Viva Goods Co's highest PB Ratio was 4.12. The lowest was 0.42. And the median was 1.42.

VVCHF's PB Ratio is ranked better than
80.94% of 1002 companies
in the Manufacturing - Apparel & Accessories industry
Industry Median: 1.06 vs VVCHF: 0.51

During the past 12 months, Viva Goods Co's average Book Value Per Share Growth Rate was 4.30% per year. During the past 3 years, the average Book Value Per Share Growth Rate was -2.00% per year. During the past 5 years, the average Book Value Per Share Growth Rate was 7.30% per year. During the past 10 years, the average Book Value Per Share Growth Rate was 8.60% per year.

During the past 13 years, the highest 3-Year average Book Value Per Share Growth Rate of Viva Goods Co was 43.40% per year. The lowest was -33.50% per year. And the median was -2.00% per year.

Back to Basics: PB Ratio


Viva Goods Co  (OTCPK:VVCHF) PB Ratio Explanation

Unlike valuation ratios relative to the earning power such as PE Ratio, PE Ratio without NRI, PS Ratio, Price-to-Operating-Cash-Flow , or Price-to-Free-Cash-Flow, the PB Ratio measures the valuation of the stock relative to the underlying asset of the company.

The PB Ratio works the best for the businesses that earn most of their profit from their assets, e.g. banks and insurance companies.


Be Aware

Some businesses have very light assets, such as software companies or insurance agencies. The PB Ratio does not work well for these companies. Some companies even have negative equity, so the PB Ratio cannot be applied to them.


Viva Goods Co PB Ratio Related Terms


Viva Goods Co PB Ratio Historical Data

* Premium members only.

The historical data trend for Viva Goods Co's PB Ratio can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

Viva Goods Co PB Ratio Chart

Viva Goods Co Annual Data
Trend Dec16 Dec17 Dec18 Dec19 Dec20 Dec21 Dec22 Dec23 Dec24 Dec25
PB Ratio
Get a 7-Day Free Trial Premium Member Only Premium Member Only 0.93 1.27 1.31 1.40 0.90

Viva Goods Co Semi-Annual Data
Jun16 Dec16 Jun17 Dec17 Jun18 Dec18 Jun19 Dec19 Jun20 Dec20 Jun21 Dec21 Jun22 Dec22 Jun23 Dec23 Jun24 Dec24 Jun25 Dec25
PB Ratio Get a 7-Day Free Trial Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only 1.31 1.33 1.40 0.67 0.90

VVCHF vs RL, LEVI, VFC: PB Ratio Comparison

For the Apparel Manufacturing subindustry, Viva Goods Co's PB Ratio, along with its competitors' market caps and PB Ratio data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.


Viva Goods Co PB Ratio vs Manufacturing - Apparel & Accessories Industry

For the Manufacturing - Apparel & Accessories industry and Consumer Cyclical sector, Viva Goods Co's PB Ratio distribution charts can be found below:

* The bar in red indicates where Viva Goods Co's PB Ratio falls into.


VVCHF
53GF Score
Viva Goods Co Ltd VVCHF
PB Ratio is just one metric. See GF Score™, valuation, warning signs, and more.
View Full Analysis

Viva Goods Co PB Ratio Calculation

The PB Ratio, or Price-to-Book ratio, or Price/Book, is a financial ratio used to compare a company's market price to its Book Value per Share. It is a ratio widely used to value stocks.

Viva Goods Co's PB Ratio for today is calculated as follows:

PB Ratio=Share Price/Book Value per Share (Q: Dec. 2025)
=0.07/0.1
=0.70

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

It can also be calculated from the numbers for the whole company:

A closely related ratio is called Price-to-Tangible-Book. The difference between Price-to-Tangible-Book and PB Ratio is that book value other than intangibles are used in the calculation.

Frequently Asked Questions Learn more about PB Ratio →
What does a PB Ratio of 0.70 mean?
Viva Goods Co (VVCHF) has a PB Ratio of 0.70 as of Jul. 02, 2026. Price-to-Book ratio is the ratio of share price to a company's book value per share. View historical data on Viva Goods Co and its competitors. This is 51% below median its historical median of 1.42. Over the past decade, Viva Goods Co's PB Ratio has ranged from 0.42 to 4.12. According to the industry distribution chart, Viva Goods Co ranks #191 out of 1002 companies in the Manufacturing - Apparel & Accessories industry, placing it in the top 19.1%.
Is Viva Goods Co's PB Ratio too high?
Viva Goods Co's current PB Ratio of 0.70 is 51% below median its 10-year median of 1.42. Over the past 10 years, this metric has ranged from a low of 0.42 to a high of 4.12. The Manufacturing - Apparel & Accessories industry median PB Ratio is 1.06. Viva Goods Co's value of 0.70 is 34% below this industry median. Based on the distribution chart, Viva Goods Co ranks #191 out of 1002 companies in the Manufacturing - Apparel & Accessories industry, which is in the top quartile — a strong position relative to peers. Overall, Viva Goods Co has a GF Score™ of 53/100 and is considered Possible Value Trap, reflecting its overall financial health beyond just this single metric.
How does Viva Goods Co's PB Ratio compare to RL and LEVI?
According to the Manufacturing - Apparel & Accessories industry distribution chart, Viva Goods Co ranks #191 out of 1002 companies for PB Ratio. This places Viva Goods Co in the top 19% of its industry — outperforming the majority of peers. The industry median PB Ratio is 1.06. Viva Goods Co's value of 0.70 is 34% below this benchmark. Historically, Viva Goods Co's own PB Ratio has ranged from 0.42 to 4.12 over the past decade. While the company's 10-year median is 1.42 vs. the industry median of 1.06, Viva Goods Co has consistently been below the industry average. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good PB Ratio for a Manufacturing - Apparel & Accessories company?
The median PB Ratio among Manufacturing - Apparel & Accessories companies is 1.06, based on 1,002 companies in the industry. Companies in the top quartile (top 25%) have a PB Ratio significantly above this median, while those in the bottom quartile fall well below. However, PB Ratio should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Viva Goods Co's current PB Ratio of 0.70 is 34% below the industry median. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high PB Ratio mean?
A high PB Ratio can signal that a stock is expensive relative to its fundamentals. Price-to-Book ratio is the ratio of share price to a company's book value per share. View historical data on Viva Goods Co and its competitors. For the Manufacturing - Apparel & Accessories industry, the median PB Ratio is 1.06 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. Viva Goods Co's current PB Ratio is 0.70, which is 51% below median its own 10-year median of 1.42. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Viva Goods Co stock overvalued right now?
Based on GuruFocus' analysis, Viva Goods Co (VVCHF) is currently considered Possible Value Trap. The stock's GF Value™ is $0.12, compared to a current price of $0.07 — trading 41.7% below its estimated fair value. The current PB Ratio is 0.70, which is 51% below median its 10-year median of 1.42 and 34% below the Manufacturing - Apparel & Accessories industry median of 1.06. Viva Goods Co's overall GF Score™ is 53/100 with 5 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is PB Ratio calculated?
PB Ratio is calculated from a company's financial statements. For Viva Goods Co (VVCHF), the current PB Ratio is 0.70 as of Jul. 02, 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.

Is Viva Goods Co (VVCHF) Overvalued in 2026?

Based on GuruFocus' analysis, Viva Goods Co stock appears to be undervalued. The current stock price of $0.07 is trading 41.7% below its estimated GF Value™ of $0.12. GuruFocus considers Viva Goods Co to be Possible Value Trap.

Key valuation signals for VVCHF:

  • PB Ratio: 0.70 (51% below median its 10-year median of 1.42)
  • GF Value™: $0.12 vs. price of $0.07 (41.7% below fair value)
  • GF Score™: 53/100 with 5 warning signs
  • Industry Position: 34% below the Manufacturing - Apparel & Accessories median (#191 of 1002)

No single metric tells the full story. See the VVCHF stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.


Viva Goods Co Business Description

Other Exchanges 00933:Hong Kong
Address 218 Electric Road, 23rd Floor, Hong Kong Li-Ning Building, Fortress Hill, Hong Kong, HKG
Viva Goods Co Ltd is principally engaged in the operation of a multi-brand apparel and footwear business. It also engages in the sports experience business, including the operation, service provision, and investment of sports destinations, sports competitions, and events, as well as an e-sports club. Along with its subsidiaries, the company operates in two reportable operating segments: the multi-brand apparel and footwear segment, and the sports experience segment. A majority of its revenue is generated from the multi-brand apparel and footwear segment, which engages in design and development, branding, and sales of apparel and footwear consumables through brands like Clarks, Testoni, Double Happiness, and Bossini, among others. Geographically, it derives maximum revenue from America.
53GF Score

Get the complete analysis for VVCHF

PB Ratio is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.

$0.07
Price
$0.12
GF Value