FiryFIRY -8.33%68 Pretax Margin % is -37.35% as of Mar. 2026. GuruFocus rates FIRY with a GF Score™ of 68/100 and a GF Value™ of $7.01 (Modestly Overvalued). The stock has 7 warning signs investors should review. Among 553 Interactive Media companies, Firy ranks worse than 82.82% on this metric.
Pre-Tax margin is calculated as Pre-Tax Income divided by its Revenue. Firy's Pre-Tax Income for the
three
months ended in Mar. 2026 was $-10.9 Mil. Firy's Revenue for the
three
months ended in Mar. 2026 was $29.1 Mil. Therefore, Firy's pretax margin for the quarter that ended in Mar. 2026 was -37.35%.
The historical rank and industry rank for Firy's Pretax Margin % or its related term are showing as below:
FIRY'
s Pretax Margin % Range Over the Past 10 Years
Min: -162.85 Med: -59.88 Max: -19.69
Current: -57.35
FIRY's Pretax Margin % is ranked worse than 82.82% of 553
companies
in the Interactive Media industry
Industry Median: 2.23
vs FIRY: -57.35
Firy (NYSE:FIRY) Pretax Margin % Explanation
The pretax margin, as know as pretax profit margin, is widely used to measure the operating efficiency of a company before deducting taxes.
The pretax margin is sometimes preferred over the net margin as tax expenditures can make profitability comparisons between companies misleading.
It is a useful tool to compare companies operating in the same sector and less effective when comparing companies from other sectors as each industry generally has different operating expenses and sales patterns.
The long term trend of the pretax margin is a good indicator of the competitiveness and health of the business.
Firy Pretax Margin % Related Terms
Firy Pretax Margin % Historical Data
* Premium members only.
The historical data trend for Firy's Pretax Margin % can be seen below:
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
FIRY vs MRDN, CTW, MYPS: Pretax Margin % Comparison
For the Electronic Gaming & Multimedia subindustry, Firy's Pretax Margin %, along with its competitors' market caps and Pretax Margin % data, can be viewed below:
* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.
Firy Pretax Margin % vs Interactive Media Industry
For the Interactive Media industry and Communication Services sector, Firy's Pretax Margin % distribution charts can be found below:
* The bar in red indicates where Firy's Pretax Margin % falls into.
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
Firy (FIRY) has a Pretax Margin % of -37.35% as of Mar. 2026. Pre-Tax margin is the ratio of total pre-tax income to net sales. View historical data on Firy and its competitors. According to the industry distribution chart, Firy ranks #458 out of 553 companies in the Interactive Media industry, placing it in the top 82.8%.
Is Firy's Pretax Margin % too high?
Firy's current Pretax Margin % is -37.35%. Based on the distribution chart, Firy ranks #458 out of 553 companies in the Interactive Media industry, which is in the bottom quartile relative to peers. Overall, Firy has a GF Score™ of 68/100 and is considered Modestly Overvalued, reflecting its overall financial health beyond just this single metric.
How does Firy's Pretax Margin % compare to MRDN and CTW?
According to the Interactive Media industry distribution chart, Firy ranks #458 out of 553 companies for Pretax Margin %. This places Firy in the lower half of its industry. The industry median Pretax Margin % is 2.23. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Pretax Margin % for an Interactive Media company?
The median Pretax Margin % among Interactive Media companies is 2.23, based on 553 companies in the industry. Companies in the top quartile (top 25%) have a Pretax Margin % significantly above this median, while those in the bottom quartile fall well below. However, Pretax Margin % should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Pretax Margin % mean?
A high Pretax Margin % can signal that a stock is expensive relative to its fundamentals. Pre-Tax margin is the ratio of total pre-tax income to net sales. View historical data on Firy and its competitors. For the Interactive Media industry, the median Pretax Margin % is 2.23 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. Firy's current Pretax Margin % is -37.35%. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Firy stock overvalued right now?
Based on GuruFocus' analysis, Firy (FIRY) is currently considered Modestly Overvalued. The stock's GF Value™ is $7.01, compared to a current price of $8.36 — trading 19.3% above its estimated fair value. The current Pretax Margin % is -37.35%. Firy's overall GF Score™ is 68/100 with 7 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Pretax Margin % calculated?
Pretax Margin % is calculated from a company's financial statements. For Firy (FIRY), the current Pretax Margin % is -37.35% as of Mar. 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.
Is Firy (FIRY) Overvalued in 2026?
Based on GuruFocus' analysis, Firy stock appears to be overvalued.
The current stock price of $8.36 is trading 19.3% above its estimated GF Value™ of $7.01.
GuruFocus considers Firy to be Modestly Overvalued.
Key valuation signals for FIRY:
Pretax Margin %: -37.35%
GF Value™: $7.01 vs. price of $8.36 (19.3% above fair value)
No single metric tells the full story. See the FIRY stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.
Firy Inc, formerly Skillz Inc is a two-sided mobile gaming platform that connects developers with competitive players. Its reportable segments are: the Skillz segment and the RZR segment. Skillz segment's highlights include Monetize Through Competitions, Player Matching, Cross-Platform Support, Comprehensive Analytics, and Focus on Game Development. Aarki is a performance marketing platform that enables advertisers to acquire, retain, and monetize users across mobile, connected television (CTV), and other digital channels. Some of the games available on its platform are Dominoes Gold, Blackout Bingo, 21 Blitz, and Solitaire Cube, among others. It generates the majority of its revenue from the Skillz segment. Geographically, the company derives its key revenue from the United States.
68GF Score
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