FiryFIRY -8.33%68 Shareholder Yield % is 9.21% as of Mar. 2026, which is 55% below its 10-year median of 20.64. GuruFocus rates FIRY with a GF Score™ of 68/100 and a GF Value™ of $7.01 (Modestly Overvalued). The stock has 7 warning signs investors should review. Among 513 Interactive Media companies, Firy ranks better than 83.43% on this metric.
Shareholder Yield % is how much money shareholders receive from a company that is in the form of cash dividends, net stock repurchases, and debt reduction. It is a measure of shareholder return.
As of today, Firy's Shareholder Yield % was 9.21%.
Firy (NYSE:FIRY) Shareholder Yield % Explanation
Shareholder Yield % is how much money shareholders receive from a company that is in the form of cash dividends, net stock repurchases, and debt reduction. The term was coined by William W. Priest of Epoch Investment Partners in a paper in 2005 entitled The Case for Shareholder Yield as a Dominant Driver of Future Equity Returns. William Priest indicated that "shareholder yield is a term that we came up with to reflect the various ways dividends can be paid to owners of a business in a publicly-traded company."
Dividend Yield % shows how much a company pays out in dividends each year relative to its stock price, which is most obvious form of shareholder return.
Buyback Yield % is the net repurchase of shares outstanding over the market capital of the company. Shares repurchases also increase shareholder value by returning the money back to shareholders.
Net Debt Paydown Yield % is the change in average of four quarters of company's total debt over a company's market cap. Assuming the total value of a company remains that same, shareholder value is increased as debt is reduced.
Firy Shareholder Yield % Related Terms
Firy Shareholder Yield % Historical Data
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The historical data trend for Firy's Shareholder Yield % can be seen below:
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
FIRY vs MRDN, CTW, MYPS: Shareholder Yield % Comparison
For the Electronic Gaming & Multimedia subindustry, Firy's Shareholder Yield %, along with its competitors' market caps and Shareholder Yield % data, can be viewed below:
* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.
Firy Shareholder Yield % vs Interactive Media Industry
For the Interactive Media industry and Communication Services sector, Firy's Shareholder Yield % distribution charts can be found below:
* The bar in red indicates where Firy's Shareholder Yield % falls into.
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
* All the data are calculated by TTM values. Note that if a companies is traded in several exchanges, then we calculate the company level data for Shareholder Yield % using the primary share class stock data. The calculation result in definition page is for demonstration purpose only, and it's showing the share class level data. Therefore, the numbers in the calculation may differ from elsewhere if the stock is not a primary share.
Firy (FIRY) has a Shareholder Yield % of 9.21% as of Mar. 2026. Shareholder Yield is how much money shareholders receive from a company that is in the form of cash dividends, net stock repurchases, and debt reduction. View historical data on Firy and its competitors. This is 55% below median its historical median of 20.64. According to the industry distribution chart, Firy ranks #85 out of 513 companies in the Interactive Media industry, placing it in the top 16.6%.
Is Firy's Shareholder Yield % too high?
Firy's current Shareholder Yield % of 9.21% is 55% below median its 10-year median of 20.64. The Interactive Media industry median Shareholder Yield % is 0.97. Firy's value of 9.21% is 849.5% above this industry median. Based on the distribution chart, Firy ranks #85 out of 513 companies in the Interactive Media industry, which is in the top quartile — a strong position relative to peers. Overall, Firy has a GF Score™ of 68/100 and is considered Modestly Overvalued, reflecting its overall financial health beyond just this single metric.
How does Firy's Shareholder Yield % compare to MRDN and CTW?
According to the Interactive Media industry distribution chart, Firy ranks #85 out of 513 companies for Shareholder Yield %. This places Firy in the top 17% of its industry — outperforming the majority of peers. The industry median Shareholder Yield % is 0.97. Firy's value of 9.21% is 849.5% above this benchmark. While the company's 10-year median is 20.64 vs. the industry median of 0.97, Firy has consistently been above the industry average. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Shareholder Yield % for an Interactive Media company?
The median Shareholder Yield % among Interactive Media companies is 0.97, based on 513 companies in the industry. Companies in the top quartile (top 25%) have a Shareholder Yield % significantly above this median, while those in the bottom quartile fall well below. However, Shareholder Yield % should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Firy's current Shareholder Yield % of 9.21% is 849.5% above the industry median. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Shareholder Yield % mean?
A high Shareholder Yield % can signal that a stock is expensive relative to its fundamentals. Shareholder Yield is how much money shareholders receive from a company that is in the form of cash dividends, net stock repurchases, and debt reduction. View historical data on Firy and its competitors. For the Interactive Media industry, the median Shareholder Yield % is 0.97 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. Firy's current Shareholder Yield % is 9.21%, which is 55% below median its own 10-year median of 20.64. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Firy stock overvalued right now?
Based on GuruFocus' analysis, Firy (FIRY) is currently considered Modestly Overvalued. The stock's GF Value™ is $7.01, compared to a current price of $8.36 — trading 19.3% above its estimated fair value. The current Shareholder Yield % is 9.21%, which is 55% below median its 10-year median of 20.64 and 849.5% above the Interactive Media industry median of 0.97. Firy's overall GF Score™ is 68/100 with 7 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Shareholder Yield % calculated?
Shareholder Yield % is calculated from a company's financial statements. For Firy (FIRY), the current Shareholder Yield % is 9.21% as of Mar. 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.
Is Firy (FIRY) Overvalued in 2026?
Based on GuruFocus' analysis, Firy stock appears to be overvalued.
The current stock price of $8.36 is trading 19.3% above its estimated GF Value™ of $7.01.
GuruFocus considers Firy to be Modestly Overvalued.
Key valuation signals for FIRY:
Shareholder Yield %: 9.21% (55% below median its 10-year median of 20.64)
GF Value™: $7.01 vs. price of $8.36 (19.3% above fair value)
Industry Position: 849.5% above the Interactive Media median (#85 of 513)
No single metric tells the full story. See the FIRY stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.
Firy Inc, formerly Skillz Inc is a two-sided mobile gaming platform that connects developers with competitive players. Its reportable segments are: the Skillz segment and the RZR segment. Skillz segment's highlights include Monetize Through Competitions, Player Matching, Cross-Platform Support, Comprehensive Analytics, and Focus on Game Development. Aarki is a performance marketing platform that enables advertisers to acquire, retain, and monetize users across mobile, connected television (CTV), and other digital channels. Some of the games available on its platform are Dominoes Gold, Blackout Bingo, 21 Blitz, and Solitaire Cube, among others. It generates the majority of its revenue from the Skillz segment. Geographically, the company derives its key revenue from the United States.
68GF Score
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