FiryFIRY -8.33%68 3-Year ROIIC % is 224.39 as of Dec. 2025. GuruFocus rates FIRY with a GF Score™ of 68/100 and a GF Value™ of $7.00 (Modestly Overvalued). The stock has 7 warning signs investors should review. Among 530 Interactive Media companies, Firy ranks better than 91.89% on this metric.
3-Year Return on Invested Incremental Capital (3-Year ROIIC %) measures the change in earnings as a percentage of change in investment over 3-year.
Firy's 3-Year ROIIC % for the quarter that ended in Dec. 2025 was 224.39%. High ROIIC is generally an indication that your business is capital efficient or has a higher operating leverage.
The industry rank for Firy's 3-Year ROIIC % or its related term are showing as below:
FIRY's 3-Year ROIIC % is ranked better than 91.89% of 530
companies
in the Interactive Media industry
Industry Median: 3.46
vs FIRY: 224.39
Firy (NYSE:FIRY) 3-Year ROIIC % Explanation
Return on Incremental Invested Capital (ROIIC) is an extension of Return on Investment Capital (ROIC). ROIC % tells investors how efficiently that profitability is earned per dollar of company capital. ROIIC narrows the focus even further and shows how profitable each additional unit of capital investment could be. ROIIC % is a more powerful metric than ROIC because it measures how much money the company can generate going forward on future capital investments.
High ROIIC is generally an indication that your business is capital efficient or has a higher operating leverage.
Be Aware
It's important to keep in mind that when tracking ROIIC, the metric is better suited to forecasting the trend of future returns rather than measuring current return on investment.
Firy 3-Year ROIIC % Related Terms
Firy 3-Year ROIIC % Historical Data
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The historical data trend for Firy's 3-Year ROIIC % can be seen below:
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
FIRY vs MRDN, CTW, MYPS: 3-Year ROIIC % Comparison
For the Electronic Gaming & Multimedia subindustry, Firy's 3-Year ROIIC %, along with its competitors' market caps and 3-Year ROIIC % data, can be viewed below:
* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.
Firy 3-Year ROIIC % vs Interactive Media Industry
For the Interactive Media industry and Communication Services sector, Firy's 3-Year ROIIC % distribution charts can be found below:
* The bar in red indicates where Firy's 3-Year ROIIC % falls into.
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
** Annual data of NOPAT and Invested Capital was used to calculate 3-Year ROIIC %.
*** Please be aware that the ROIIC (Return on Invested Capital) calculations are based on company-level data using the primary share class. The calculated data provided is for demonstration purposes and may slightly differ from the results displayed in the title due to potential variations caused by currency exchange rate differences throughout the year.
Firy (FIRY) has a 3-Year ROIIC % of 224.39 as of Dec. 2025. 3-Year ROIIC % measures the change in earnings as a percentage of change in investment over 3-year. View historical data on Firy and its competitors. According to the industry distribution chart, Firy ranks #43 out of 530 companies in the Interactive Media industry, placing it in the top 8.1%.
Is Firy's 3-Year ROIIC % too high?
Firy's current 3-Year ROIIC % is 224.39. The Interactive Media industry median 3-Year ROIIC % is 3.46. Firy's value of 224.39 is 6385.3% above this industry median. Based on the distribution chart, Firy ranks #43 out of 530 companies in the Interactive Media industry, which is in the top quartile — a strong position relative to peers. Overall, Firy has a GF Score™ of 68/100 and is considered Modestly Overvalued, reflecting its overall financial health beyond just this single metric.
How does Firy's 3-Year ROIIC % compare to MRDN and CTW?
According to the Interactive Media industry distribution chart, Firy ranks #43 out of 530 companies for 3-Year ROIIC %. This places Firy in the top 8% of its industry — outperforming the majority of peers. The industry median 3-Year ROIIC % is 3.46. Firy's value of 224.39 is 6385.3% above this benchmark. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good 3-Year ROIIC % for an Interactive Media company?
The median 3-Year ROIIC % among Interactive Media companies is 3.46, based on 530 companies in the industry. Companies in the top quartile (top 25%) have a 3-Year ROIIC % significantly above this median, while those in the bottom quartile fall well below. However, 3-Year ROIIC % should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Firy's current 3-Year ROIIC % of 224.39 is 6385.3% above the industry median. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high 3-Year ROIIC % mean?
A high 3-Year ROIIC % can signal that a stock is expensive relative to its fundamentals. 3-Year ROIIC % measures the change in earnings as a percentage of change in investment over 3-year. View historical data on Firy and its competitors. For the Interactive Media industry, the median 3-Year ROIIC % is 3.46 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. Firy's current 3-Year ROIIC % is 224.39. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Firy stock overvalued right now?
Based on GuruFocus' analysis, Firy (FIRY) is currently considered Modestly Overvalued. The stock's GF Value™ is $7.00, compared to a current price of $8.36 — trading 19.4% above its estimated fair value. The current 3-Year ROIIC % is 224.39 and 6385.3% above the Interactive Media industry median of 3.46. Firy's overall GF Score™ is 68/100 with 7 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is 3-Year ROIIC % calculated?
3-Year ROIIC % is calculated from a company's financial statements. For Firy (FIRY), the current 3-Year ROIIC % is 224.39 as of Dec. 2025. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.
Is Firy (FIRY) Overvalued in 2026?
Based on GuruFocus' analysis, Firy stock appears to be overvalued.
The current stock price of $8.36 is trading 19.4% above its estimated GF Value™ of $7.00.
GuruFocus considers Firy to be Modestly Overvalued.
Key valuation signals for FIRY:
3-Year ROIIC %: 224.39
GF Value™: $7.00 vs. price of $8.36 (19.4% above fair value)
Industry Position: 6385.3% above the Interactive Media median (#43 of 530)
No single metric tells the full story. See the FIRY stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.
Firy Inc, formerly Skillz Inc is a two-sided mobile gaming platform that connects developers with competitive players. Its reportable segments are: the Skillz segment and the RZR segment. Skillz segment's highlights include Monetize Through Competitions, Player Matching, Cross-Platform Support, Comprehensive Analytics, and Focus on Game Development. Aarki is a performance marketing platform that enables advertisers to acquire, retain, and monetize users across mobile, connected television (CTV), and other digital channels. Some of the games available on its platform are Dominoes Gold, Blackout Bingo, 21 Blitz, and Solitaire Cube, among others. It generates the majority of its revenue from the Skillz segment. Geographically, the company derives its key revenue from the United States.
68GF Score
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