WHTPF (WH Smith) GF Value Rank: 2 (As of Jul. 09, 2026) — 60% Below Median


WHTPF WH Smith PLC WHTPF
59 GF Score
Price $7.44
GF Value $21.53
! 5 Warning Signs
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What is WH Smith GF Value Rank?

WH Smith WHTPF -8.03% 59 GF Value Rank is 2 as of Jul. 09, 2026, which is 60% below its 10-year median of 5.00. GuruFocus rates WHTPF with a GF Score™ of 59/100 and a GF Value™ of $21.53. The stock has 5 warning signs investors should review.

WH Smith has the GF Value Rank of 2.

GF Value Rank evaluates the exclusive GuruFocus valuation and performance of a stock, rated on a scale from 1 to 10. It is determined by the price-to-GF-Value (P/GF Value) ratio, a proprietary metric calculated based on historical multiples along with an adjustment factor based on a company's past returns and growth and future estimates of the business' performance.

GuruFocus found that for valuation, we cannot simply give stocks a better GF Value rank simply because they have a lower P/GF Value ratio. Backtesting shows that over the long term, the two worst-performing groups are the most expensive group (with the highest P/GF Value ratio) and the least expensive group (with the lowest P/GF Value ratio).

We can understand why the most expensive group underperforms. We were initially puzzled by the underperformance of the least expensive group, but we realized there is a reason why some stocks are super cheap. If they look too undervalued, it is often because the businesses behind them are poor quality. The market realized this and gave them low valuations. In a way, the market is efficient.

After multiple backtesting analyses, we granted the stocks in third-cheapest percentile the highest GF Value rank, as they have performed the best over a full market cycle. Stock performance is actually not as sensitive to valuation as it is to growth and profitability. On average, the companies in the 20%-50% valuation groups have similar performances. Therefore, we should avoid the most expensive and the least expensive stocks. We can be more tolerant of valuation.

A higher score indicates a stock with a relatively low valuation and substantial potential for outperformance. Conversely, a lower score often reflects stocks that are either highly overvalued or deeply undervalued, both of which tend to underperform.

Please click GF Score to see more details on the GF Score's 5 Key Aspects of Analysis.

WHTPF vs CASY, WSM, DKS: GF Value Rank Comparison

For the Specialty Retail subindustry, WH Smith's GF Value Rank, along with its competitors' market caps and GF Value Rank data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.

WH Smith GF Value Rank vs Retail - Cyclical Industry

For the Retail - Cyclical industry and Consumer Cyclical sector, WH Smith's GF Value Rank distribution charts can be found below:

* The bar in red indicates where WH Smith's GF Value Rank falls into.


WHTPF
59GF Score
WH Smith PLC WHTPF
GF Value Rank is just one metric. See GF Score™, valuation, warning signs, and more.
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Frequently Asked Questions Learn more about GF Value Rank →
What does a GF Value Rank of 2 mean?
WH Smith (WHTPF) has a GF Value Rank of 2 as of Jul. 09, 2026. GF Value Rank is given based on historical multiples along with past returns, growth and future estimates of the business' performance. View historical data on WH Smith and its competitors. This is 60% below median its historical median of 5.00. Over the past decade, WH Smith's GF Value Rank has ranged from 2.00 to 10.00.
Is WH Smith's GF Value Rank too high?
WH Smith's current GF Value Rank of 2 is 60% below median its 10-year median of 5.00. Over the past 10 years, this metric has ranged from a low of 2.00 to a high of 10.00. Overall, WH Smith has a GF Score™ of 59/100, reflecting its overall financial health beyond just this single metric.
How does WH Smith's GF Value Rank compare to CASY and WSM?
WH Smith's GF Value Rank of 2 can be compared against companies in the Retail - Cyclical industry. Historically, WH Smith's own GF Value Rank has ranged from 2.00 to 10.00 over the past decade. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good GF Value Rank for a Retail - Cyclical company?
A good GF Value Rank depends on the Retail - Cyclical industry context. However, GF Value Rank should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high GF Value Rank mean?
A high GF Value Rank can signal that a stock is expensive relative to its fundamentals. GF Value Rank is given based on historical multiples along with past returns, growth and future estimates of the business' performance. View historical data on WH Smith and its competitors. WH Smith's current GF Value Rank is 2, which is 60% below median its own 10-year median of 5.00. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is WH Smith stock overvalued right now?
WH Smith (WHTPF) has a current GF Value Rank of 2. The stock's GF Value™ is $21.53, compared to a current price of $7.44 — trading 65.4% below its estimated fair value. The current GF Value Rank is 2, which is 60% below median its 10-year median of 5.00. WH Smith's overall GF Score™ is 59/100 with 5 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is GF Value Rank calculated?
GF Value Rank is calculated from a company's financial statements. For WH Smith (WHTPF), the current GF Value Rank is 2 as of Jul. 09, 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.

Is WH Smith (WHTPF) Overvalued in 2026?

Based on GuruFocus' analysis, WH Smith stock appears to be undervalued. The current stock price of $7.44 is trading 65.4% below its estimated GF Value™ of $21.53.

Key valuation signals for WHTPF:

  • GF Value Rank: 2 (60% below median its 10-year median of 5.00)
  • GF Value™: $21.53 vs. price of $7.44 (65.4% below fair value)
  • GF Score™: 59/100 with 5 warning signs

No single metric tells the full story. See the WHTPF stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.

WH Smith Business Description

Address Greenbridge Road, Swindon, Wiltshire, GBR, SN3 3RX
WH Smith PLC is a travel retailer providing travel essentials through stores in high-footfall transport hubs, operating as a pure-play travel retail business following the sale of its High Street operations. The Company offers a broad portfolio of products and services, including books and magazines, food-to-go, beverages, health and beauty items, travel and technology accessories, and selected partner services. Its operations are organised into three segments: the UK, which generates the majority of revenue and operates stores across airports, hospitals, railway stations, and service areas; North America, with stores mainly in airports and a Resorts business in Las Vegas; and the Rest of the World.
59GF Score

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GF Value Rank is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.

$7.44
Price
$21.53
GF Value