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Baozun (HKSE:09991) Profitability Rank : 5 (As of Dec. 2024)


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What is Baozun Profitability Rank?

Baozun has the Profitability Rank of 5.

GuruFocus Profitability Rank ranks how profitable a company is and how likely the company's business will stay that way. It is rated on a scale of 1 to 10 and is based on these factors:

1. Operating Margin %
2. Piotroski F-Score
3. Trend of the Operating Margin % (5-year average). The company with an uptrend profit margin has a higher rank.
4. Consistency of the profitability
5. Predictability Rank

A higher score indicates superior profitability, with companies rated 7 or above considered to have more robust and sustainable profit generation. Conversely, a score of 3 or lower suggests challenges in generating consistent profits.

Baozun's Operating Margin % for the quarter that ended in Dec. 2024 was 2.68%. As of today, Baozun's Piotroski F-Score is 6.


Competitive Comparison of Baozun's Profitability Rank

For the Internet Retail subindustry, Baozun's Profitability Rank, along with its competitors' market caps and Profitability Rank data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.


Baozun's Profitability Rank Distribution in the Retail - Cyclical Industry

For the Retail - Cyclical industry and Consumer Cyclical sector, Baozun's Profitability Rank distribution charts can be found below:

* The bar in red indicates where Baozun's Profitability Rank falls into.


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Baozun Profitability Rank Calculation

GuruFocus Profitability Rank ranks how profitable a company is and how likely the company's business will stay that way.

The rank is rated on a scale of 1 to 10. A higher score indicates superior profitability, with companies rated 7 or above considered to have more robust and sustainable profit generation. Conversely, a score of 3 or lower suggests challenges in generating consistent profits.

Baozun has the Profitability Rank of 5.

Profitability Rank is not directly related to the Financial Strength. But if a company is consistently profitable, its financial strength will be stronger.

Profitability Rank is based on these factors:

1. Operating Margin %

Operating Margin % - also known as operating income margin, operating profit margin and return on sales (ROS) - is the ratio of Operating Income divided by net sales or Revenue, usually presented in percent.

Baozun's Operating Margin % for the quarter that ended in Dec. 2024 is calculated as:

Operating Margin %=Operating Income (Q: Dec. 2024 ) / Revenue (Q: Dec. 2024 )
=85.568 / 3197.085
=2.68 %

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

2. Piotroski F-Score

The zones of discrimination were as such:

Good or high score = 8 or 9
Bad or low score = 0 or 1

Baozun has an F-score of 6 indicating the company's financial situation is typical for a stable company.

3. Trend of the Operating Margin % (5-year average). The company with an uptrend profit margin has a higher rank.

4. Consistency of the profitability

5. Predictability Rank


Baozun Profitability Rank Related Terms

Thank you for viewing the detailed overview of Baozun's Profitability Rank provided by GuruFocus.com. Please click on the following links to see related term pages.


Baozun Business Description

Traded in Other Exchanges
Address
348 Kwun Tong Road, 5th floor, Manulife Place, Kowloon, Hong Kong, CHN
Baozun Inc is an e-commerce service partner that helps brands execute their e-commerce strategies in China by selling their goods directly to customers online or by providing services to assist with their e-commerce operations. Its integrated end-to-end e-commerce service capabilities, omni-channel expertise, and technology-driven solutions. Company have two operating segments namely E-Commerce (including BEC and BZI) and Brand Management (BBM).
Executives
Schroders Plc 2102 Investment manager
Wang Jun 2201 Interest of corporation controlled by you
Ubs Tc (jersey) Ltd 2301 Trustee
Elegant Motion Holdings Limited 2201 Interest of corporation controlled by you
Champion Kerry Inc. 2101 Beneficial owner
Zhao Qian 2202 Interest of your spouse
Zhang Xiaochun 2202 Interest of your spouse
Vipshop Holdings Limited 2201 Interest of corporation controlled by you
Shen Ya 2307 Founder of a discretionary trust who can infl
Jw Flashing Brilliant Limited 2201 Interest of corporation controlled by you
Alibaba Investment Limited
Alibaba Group Holding Limited
Morgan Stanley 2201 Interest of corporation controlled by you
Jpmorgan Chase & Co. 2201 Interest of corporation controlled by you
Fil Limited 2201 Interest of corporation controlled by you

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