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Sanoma OyjSWYBY 70 Forward Rate of Return (Yacktman) % is 7.74% as of Jun. 2026, which is 51% above its 10-year median of 5.14. GuruFocus rates SWYBY with a GF Score™ of 70/100 and a GF Value™ of $2.17. The stock has 8 warning signs investors should review. Among 168 Education companies, Sanoma Oyj ranks worse than 67.86% on this metric.
Yacktman defines forward rate of return as the normalized free cash flow yield plus real growth plus inflation. Sanoma Oyj's forward rate of return for was 7.74%.
The historical rank and industry rank for Sanoma Oyj's Forward Rate of Return (Yacktman) % or its related term are showing as below:
SWYBY'
s Forward Rate of Return (Yacktman) % Range Over the Past 10 Years
Min: -10.11 Med: 5.14 Max: 15.79
Current: 7.08
During the past 13 years, Sanoma Oyj's highest Forward Rate of Return was 15.79. The lowest was -10.11. And the median was 5.14.
SWYBY's Forward Rate of Return (Yacktman) % is ranked worse than 67.86% of 168
companies
in the Education industry
Industry Median: 14.605
vs SWYBY: 7.08
Unlike the Earnings Yield %, the Forward Rate of Return uses the normalized Free Cash Flow of the past five years, and considers growth. The forward rate of return can be thought of as the return that investors buying the stock today can expect from it in the future.
Sanoma Oyj (OTCPK:SWYBY) Forward Rate of Return (Yacktman) % Explanation
Unlike the Earnings Yield, the Forward Rate of Return uses the normalized Free Cash Flow of the past five years, and considers growth. The forward rate of return can be thought of as the return that investors buying the stock today can expect from it in the future.
For the growth part of the Forward Rate of Return calculation, GuruFocus uses the 5-year average growth rate of EBITDA per share as the growth rate, and the growth rate is always capped at 20%. For the Free Cash Flow we use per share data averaged over five years. The reason we use five years is to make it comparable to the growth rate.
Be Aware
In the Forward Rate of Return calculation, the growth rate is added directly to today's free cash flow yield. Therefore the calculation is reliable only if the company can grow at the same rate in the future as it did in the past. Investors should pay close attention to this when researching growth stocks. A more accurate measurement for return is Return on Capital.
Sanoma Oyj Forward Rate of Return (Yacktman) % Related Terms
Sanoma Oyj Forward Rate of Return (Yacktman) % Historical Data
* Premium members only.
The historical data trend for Sanoma Oyj's Forward Rate of Return (Yacktman) % can be seen below:
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
Sanoma Oyj Forward Rate of Return (Yacktman) % Chart
SWYBY vs EDU, TAL, LAUR: Forward Rate of Return (Yacktman) % Comparison
For the Education & Training Services subindustry, Sanoma Oyj's Forward Rate of Return (Yacktman) %, along with its competitors' market caps and Forward Rate of Return (Yacktman) % data, can be viewed below:
* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.
Sanoma Oyj Forward Rate of Return (Yacktman) % vs Education Industry
For the Education industry and Consumer Defensive sector, Sanoma Oyj's Forward Rate of Return (Yacktman) % distribution charts can be found below:
* The bar in red indicates where Sanoma Oyj's Forward Rate of Return (Yacktman) % falls into.
Sanoma Oyj Forward Rate of Return (Yacktman) % Calculation
Forward Rate of Return is a concept that Don Yacktman uses in his investment approach. Yacktman explained the forward rate of return concept in detail in his interview with GuruFocus. Yacktman defines forward rate of return as the normalized free cash flow yield plus real growth plus inflation. He said in the interview (March 2012, when the S&P 500 was at about 1400):
If the business is stable, this calculation is fairly straightforward. For instance, on the S&P 500 we would normalize earnings. We would then calculate what percentage of those earnings are not reinvested in the underlying businesses and are therefore free. Historically, for the S&P 500, this has been just under 50% of earnings. Currently, we expect the S&P to earn about 70 on a normalized basis, a number which is far below reported earnings due to our adjusting for record high profit margins. $70 X ½ / 1400 gives you a normalized free cash flow yield of approximately 2.5%.
The historical real growth rate of the S&P 500 (companies) is about 1.5%. Assuming an inflation rate of 2.5%, the forward rate of return on an investment in the S&P 500 is about 6.5% today (2.5% free cash flow yield plus 1.5% real growth plus 2.5% inflation).
Sanoma Oyj's Forward Rate of Return of Jun. 2026 is
Forward Rate of Return
=
Normalized Free Cash Flow
/
Price
+
5-Year EBITDA Growth Rate
=
0.41942857
/
2.46
+
-0.0113
=
15.92 %
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
What does a Forward Rate of Return (Yacktman) % of 7.74% mean?
Sanoma Oyj (SWYBY) has a Forward Rate of Return (Yacktman) % of 7.74% as of Jun. 2026. Yacktman's forward rate of return equals the sum of normalized free-cash-flow yield plus earnings growth. View historical data on Sanoma Oyj and its competitors. This is 51% above median its historical median of 5.14. According to the industry distribution chart, Sanoma Oyj ranks #114 out of 168 companies in the Education industry, placing it in the top 67.9%.
Is Sanoma Oyj's Forward Rate of Return (Yacktman) % too high?
Sanoma Oyj's current Forward Rate of Return (Yacktman) % of 7.74% is 51% above median its 10-year median of 5.14. The Education industry median Forward Rate of Return (Yacktman) % is 14.61. Sanoma Oyj's value of 7.74% is 47% below this industry median. Based on the distribution chart, Sanoma Oyj ranks #114 out of 168 companies in the Education industry, which is below the industry midpoint. Overall, Sanoma Oyj has a GF Score™ of 70/100, reflecting its overall financial health beyond just this single metric.
How does Sanoma Oyj's Forward Rate of Return (Yacktman) % compare to EDU and TAL?
According to the Education industry distribution chart, Sanoma Oyj ranks #114 out of 168 companies for Forward Rate of Return (Yacktman) %. This places Sanoma Oyj in the lower half of its industry. The industry median Forward Rate of Return (Yacktman) % is 14.61. Sanoma Oyj's value of 7.74% is 47% below this benchmark. While the company's 10-year median is 5.14 vs. the industry median of 14.61, Sanoma Oyj has consistently been below the industry average. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Forward Rate of Return (Yacktman) % for an Education company?
The median Forward Rate of Return (Yacktman) % among Education companies is 14.61, based on 168 companies in the industry. Companies in the top quartile (top 25%) have a Forward Rate of Return (Yacktman) % significantly above this median, while those in the bottom quartile fall well below. However, Forward Rate of Return (Yacktman) % should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Sanoma Oyj's current Forward Rate of Return (Yacktman) % of 7.74% is 47% below the industry median. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Forward Rate of Return (Yacktman) % mean?
A high Forward Rate of Return (Yacktman) % can signal that a stock is expensive relative to its fundamentals. Yacktman's forward rate of return equals the sum of normalized free-cash-flow yield plus earnings growth. View historical data on Sanoma Oyj and its competitors. For the Education industry, the median Forward Rate of Return (Yacktman) % is 14.61 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. Sanoma Oyj's current Forward Rate of Return (Yacktman) % is 7.74%, which is 51% above median its own 10-year median of 5.14. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Sanoma Oyj stock overvalued right now?
Sanoma Oyj (SWYBY) has a current Forward Rate of Return (Yacktman) % of 7.74%. The stock's GF Value™ is $2.17, compared to a current price of $2.46 — trading 13.4% above its estimated fair value. The current Forward Rate of Return (Yacktman) % is 7.74%, which is 51% above median its 10-year median of 5.14 and 47% below the Education industry median of 14.61. Sanoma Oyj's overall GF Score™ is 70/100 with 8 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Forward Rate of Return (Yacktman) % calculated?
Forward Rate of Return (Yacktman) % is calculated from a company's financial statements. For Sanoma Oyj (SWYBY), the current Forward Rate of Return (Yacktman) % is 7.74% as of Jun. 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.
Is Sanoma Oyj (SWYBY) Overvalued in 2026?
Based on GuruFocus' analysis, Sanoma Oyj stock appears to be overvalued.
The current stock price of $2.46 is trading 13.4% above its estimated GF Value™ of $2.17.
Key valuation signals for SWYBY:
Forward Rate of Return (Yacktman) %: 7.74% (51% above median its 10-year median of 5.14)
GF Value™: $2.17 vs. price of $2.46 (13.4% above fair value)
Industry Position: 47% below the Education median (#114 of 168)
No single metric tells the full story. See the SWYBY stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.
Sanoma Oyj is a learning and media company. The group publishes magazines and newspapers along with educational learning literature and services. It operates in two segments: Learning and Media Finland. Sanoma's learning products and services enable teachers to develop the talents of every child to reach their full potential. The company offers printed and digital learning content as well as digital learning and teaching platforms for primary, secondary and vocational education. The Finnish media business of Sanoma provides information, experiences, inspiration, and entertainment via multiple media platforms: newspapers, radio, television, events, magazines, online, and mobile channels. The company's publications include Helsingin Sanomat, IltaSanomat among others.
70GF Score
Get the complete analysis for SWYBY
Forward Rate of Return (Yacktman) % is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.
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