SWYBY (Sanoma Oyj) WACC %:5.55% (As of Jun. 25, 2026) — 15% Above Median


SWYBY Sanoma Oyj SWYBY
67 GF Score
Price $2.46
GF Value $2.03
! 6 Warning Signs
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What is Sanoma Oyj WACC %?

Sanoma Oyj SWYBY 67 WACC % is 5.55% as of Jun. 25, 2026, which is 15% above its 10-year median of 4.82. GuruFocus rates SWYBY with a GF Score™ of 67/100 and a GF Value™ of $2.03. The stock has 6 warning signs investors should review. Among 271 Education companies, Sanoma Oyj ranks better than 71.59% on this metric.

As of today (2026-06-25), Sanoma Oyj's weighted average cost of capital is 5.55%%. Sanoma Oyj's ROIC % is 2.20% (calculated using TTM income statement data). Sanoma Oyj earns returns that do not match up to its cost of capital. It will destroy value as it grows.

For a comprehensive WACC calculation, please access the WACC Calculator.


Sanoma Oyj  (OTCPK:SWYBY) WACC % Explanation

Because it costs money to raise capital. A firm that generates higher ROIC % than it costs the company to raise the capital needed for that investment is earning excess returns. A firm that expects to continue generating positive excess returns on new investments in the future will see its value increase as growth increases, whereas a firm that earns returns that do not match up to its cost of capital will destroy value as it grows.

As of today, Sanoma Oyj's weighted average cost of capital is 5.55%%. Sanoma Oyj's ROIC % is 2.20% (calculated using TTM income statement data). Sanoma Oyj earns returns that do not match up to its cost of capital. It will destroy value as it grows.


Be Aware

1. GuruFocus uses book value of debt (D) to do the calculation. It is simplified by adding latest one-year quarterly average Short-Term Debt & Capital Lease Obligation and Long-Term Debt & Capital Lease Obligation together.
For companies that report quarterly, GuruFocus combines all of the most recent year's quarterly debt data from the beginning of the year to the year-end and calculates the average.
For companies that report semi-annually, GuruFocus combines all of the most recent year's semi-annual debt data from the start of the year to the year-end and calculates the average.
For companies that report annually, GuruFocus combines the beginning and ending annual debt data from the most recent year and then calculates the average.

2. The WACC formula discussed above does not include Preferred Stock. Please adjust if preferred stock is considered.

3. (Expected Return of the Market - Risk-Free Rate of Return) is also called market premium. GuruFocus requires market premium to be 6%.

4. GuruFocus uses the latest TTM Interest Expense divided by the latest one-year quarterly average debt to get the simplified cost of debt.


Related Terms

Sanoma Oyj WACC % Historical Data

* Premium members only.

The historical data trend for Sanoma Oyj's WACC % can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

Sanoma Oyj WACC % Chart

Sanoma Oyj Annual Data
Trend Dec16 Dec17 Dec18 Dec19 Dec20 Dec21 Dec22 Dec23 Dec24 Dec25
WACC %
Get a 7-Day Free Trial Premium Member Only Premium Member Only 3.25 4.90 4.74 5.27 5.15

Sanoma Oyj Quarterly Data
Jun21 Sep21 Dec21 Mar22 Jun22 Sep22 Dec22 Mar23 Jun23 Sep23 Dec23 Mar24 Jun24 Sep24 Dec24 Mar25 Jun25 Sep25 Dec25 Mar26
WACC % Get a 7-Day Free Trial Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only 6.07 6.24 5.51 5.15 5.27

SWYBY vs EDU, TAL, GHC: WACC % Comparison

For the Education & Training Services subindustry, Sanoma Oyj's WACC %, along with its competitors' market caps and WACC % data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.


Sanoma Oyj WACC % vs Education Industry

For the Education industry and Consumer Defensive sector, Sanoma Oyj's WACC % distribution charts can be found below:

* The bar in red indicates where Sanoma Oyj's WACC % falls into.


SWYBY
67GF Score
Sanoma Oyj SWYBY
WACC % is just one metric. See GF Score™, valuation, warning signs, and more.
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Sanoma Oyj WACC % Calculation

The weighted average cost of capital (WACC) is the rate that a company is expected to pay on average to all its security holders to finance its assets. The WACC is commonly referred to as the firm's cost of capital. Generally speaking, a company's assets are financed by debt and equity. WACC is the average of the costs of these sources of financing, each of which is weighted by its respective use in the given situation. By taking a weighted average, we can see how much interest the company has to pay for every dollar it finances.

WACC=E/(E + D)*Cost of Equity+D/(E + D)*Cost of Debt*(1 - Tax Rate)

1. Weights:
Generally speaking, a company's assets are financed by debt and equity. We need to calculate the weight of equity and the weight of debt.
The market value of equity (E) is also called "Market Cap". As of today, Sanoma Oyj's market capitalization (E) is $799.328 Mil.
The market value of debt is typically difficult to calculate, therefore, GuruFocus uses book value of debt (D) to do the calculation. It is simplified by adding the latest one-year quarterly average Short-Term Debt & Capital Lease Obligation and Long-Term Debt & Capital Lease Obligation together. As of Mar. 2026, Sanoma Oyj's latest one-year quarterly average Book Value of Debt (D) is $224.0598 Mil.
a) weight of equity = E / (E + D) = 799.328 / (799.328 + 224.0598) = 0.7811
b) weight of debt = D / (E + D) = 224.0598 / (799.328 + 224.0598) = 0.2189

2. Cost of Equity:
GuruFocus uses Capital Asset Pricing Model (CAPM) to calculate the required rate of return. The formula is:
Cost of Equity = Risk-Free Rate of Return + Beta of Asset * (Expected Return of the Market - Risk-Free Rate of Return)
a) GuruFocus uses 10-Year Treasury Constant Maturity Rate as the risk-free rate. It is updated daily. The current risk-free rate is 3.3991%. Please go to Economic Indicators page for more information. Please note that we use the 10-Year Treasury Constant Maturity Rate of the country/region where the company is headquartered. If the data for that country/region is not available, then we will use the 10-Year Treasury Constant Maturity Rate of the United States as default.
b) Beta is the sensitivity of the expected excess asset returns to the expected excess market returns. Sanoma Oyj's beta is 0.0321.
c) (Expected Return of the Market - Risk-Free Rate of Return) is also called market premium. GuruFocus requires market premium to be 6%.
Cost of Equity = 3.3991% + 0.0321 * 6% = 3.5917%

3. Cost of Debt:
GuruFocus uses latest TTM Interest Expense divided by the latest one-year quarterly average debt to get the simplified cost of debt.
As of Mar. 2026, Sanoma Oyj's interest expense (positive number) was $32.563 Mil. Its total Book Value of Debt (D) is $224.0598 Mil.
Cost of Debt = 32.563 / 224.0598 = 14.5332%.

4. Multiply by one minus TTM Tax Rate:
GuruFocus uses the most recent TTM Tax Expense divided by the most recent TTM Pre-Tax Income to calculate the tax rate. The calculated TTM tax rate is limited to between 0% and 100%. If the calculated tax rate is higher than 100%, it is set to 100%. If the calculated tax rate is less than 0%, it is set to 0%.
The latest calculated TTM Tax Rate = 4.479 / 32.637 = 13.72%.

Sanoma Oyj's Weighted Average Cost Of Capital (WACC) for Today is calculated as:

WACC=E / (E + D)*Cost of Equity+D / (E + D)*Cost of Debt*(1 - Tax Rate)
=0.7811*3.5917%+0.2189*14.5332%*(1 - 13.72%)
=5.55%

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

Frequently Asked Questions Learn more about WACC % →
What does a WACC % of 5.55% mean?
Sanoma Oyj (SWYBY) has a WACC % of 5.55% as of Jun. 25, 2026. The weighted average cost of capital (WACC) is the average rate a company pays to finance assets. View historical data on Sanoma Oyj and its competitors. This is 15% above median its historical median of 4.82. Over the past decade, Sanoma Oyj's WACC % has ranged from 0.87 to 6.17. According to the industry distribution chart, Sanoma Oyj ranks #77 out of 271 companies in the Education industry, placing it in the top 28.4%.
Is Sanoma Oyj's WACC % too high?
Sanoma Oyj's current WACC % of 5.55% is 15% above median its 10-year median of 4.82. Over the past 10 years, this metric has ranged from a low of 0.87 to a high of 6.17. The Education industry median WACC % is 8.00. Sanoma Oyj's value of 5.55% is 30.6% below this industry median. Based on the distribution chart, Sanoma Oyj ranks #77 out of 271 companies in the Education industry, which is above the industry midpoint. Overall, Sanoma Oyj has a GF Score™ of 67/100, reflecting its overall financial health beyond just this single metric.
How does Sanoma Oyj's WACC % compare to EDU and TAL?
According to the Education industry distribution chart, Sanoma Oyj ranks #77 out of 271 companies for WACC %. This puts Sanoma Oyj in the upper half of its industry. The industry median WACC % is 8.00. Sanoma Oyj's value of 5.55% is 30.6% below this benchmark. Historically, Sanoma Oyj's own WACC % has ranged from 0.87 to 6.17 over the past decade. While the company's 10-year median is 4.82 vs. the industry median of 8.00, Sanoma Oyj has consistently been below the industry average. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good WACC % for an Education company?
The median WACC % among Education companies is 8.00, based on 271 companies in the industry. Companies in the top quartile (top 25%) have a WACC % significantly above this median, while those in the bottom quartile fall well below. However, WACC % should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Sanoma Oyj's current WACC % of 5.55% is 30.6% below the industry median. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high WACC % mean?
A high WACC % can signal that a stock is expensive relative to its fundamentals. The weighted average cost of capital (WACC) is the average rate a company pays to finance assets. View historical data on Sanoma Oyj and its competitors. For the Education industry, the median WACC % is 8.00 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. Sanoma Oyj's current WACC % is 5.55%, which is 15% above median its own 10-year median of 4.82. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Sanoma Oyj stock overvalued right now?
Sanoma Oyj (SWYBY) has a current WACC % of 5.55%. The stock's GF Value™ is $2.03, compared to a current price of $2.46 — trading 21.2% above its estimated fair value. The current WACC % is 5.55%, which is 15% above median its 10-year median of 4.82 and 30.6% below the Education industry median of 8.00. Sanoma Oyj's overall GF Score™ is 67/100 with 6 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is WACC % calculated?
WACC % is calculated from a company's financial statements. For Sanoma Oyj (SWYBY), the current WACC % is 5.55% as of Jun. 25, 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.

Is Sanoma Oyj (SWYBY) Overvalued in 2026?

Based on GuruFocus' analysis, Sanoma Oyj stock appears to be overvalued. The current stock price of $2.46 is trading 21.2% above its estimated GF Value™ of $2.03.

Key valuation signals for SWYBY:

  • WACC %: 5.55% (15% above median its 10-year median of 4.82)
  • GF Value™: $2.03 vs. price of $2.46 (21.2% above fair value)
  • GF Score™: 67/100 with 6 warning signs
  • Industry Position: 30.6% below the Education median (#77 of 271)

No single metric tells the full story. See the SWYBY stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.


Sanoma Oyj Business Description

Address Toolonlahdenkatu 2, Helsinki, FIN, 00100
Sanoma Oyj is a learning and media company. The group publishes magazines and newspapers along with educational learning literature and services. It operates in two segments: Learning and Media Finland. Sanoma's learning products and services enable teachers to develop the talents of every child to reach their full potential. The company offers printed and digital learning content as well as digital learning and teaching platforms for primary, secondary and vocational education. The Finnish media business of Sanoma provides information, experiences, inspiration, and entertainment via multiple media platforms: newspapers, radio, television, events, magazines, online, and mobile channels. The company's publications include Helsingin Sanomat, IltaSanomat among others.
67GF Score

Get the complete analysis for SWYBY

WACC % is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.

$2.46
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$2.03
GF Value