SJ (Scienjoy Holding) ROA %: 5.00% (As of Mar. 2026) — 65% Below Median


SJ Scienjoy Holding Corp SJ
35 GF Score
Price $0.89
GF Value $0.78
Valuation Modestly Overvalued
! 4 Warning Signs
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What is Scienjoy Holding ROA %?

Scienjoy Holding SJ +14.73% 35 ROA % is 5.00% as of Mar. 2026, which is 65% below its 10-year median of 14.35. GuruFocus rates SJ with a GF Score™ of 35/100 and a GF Value™ of $0.78 (Modestly Overvalued). The stock has 4 warning signs investors should review. Among 567 Interactive Media companies, Scienjoy Holding ranks better than 59.26% on this metric.

ROA % is calculated as Net Income divided by its average Total Assets over a certain period of time. Scienjoy Holding's annualized Net Income for the quarter that ended in Mar. 2026 was $5.15 Mil. Scienjoy Holding's average Total Assets over the quarter that ended in Mar. 2026 was $103.00 Mil. Therefore, Scienjoy Holding's annualized ROA % for the quarter that ended in Mar. 2026 was 5.00%.

The historical rank and industry rank for Scienjoy Holding's ROA % or its related term are showing as below:

SJ' s ROA % Range Over the Past 10 Years
Min: -56.73   Med: 14.35   Max: 53.54
Current: 2.95

During the past 8 years, Scienjoy Holding's highest ROA % was 53.54%. The lowest was -56.73%. And the median was 14.35%.

SJ's ROA % is ranked better than
59.26% of 567 companies
in the Interactive Media industry
Industry Median: 0.68 vs SJ: 2.95

Scienjoy Holding  (NAS:SJ) ROA % Explanation

ROA % measures the rate of return on the total assets (shareholder equity plus liabilities). It measures a firm's efficiency at generating profits from shareholders' equity plus its liabilities. ROA % shows how well a company uses what it has to generate earnings. ROA %s can vary drastically across industries. Therefore, ROA % should not be used to compare companies in different industries. For retailers, a ROA % of higher than 5% is expected. For example, Wal-Mart (WMT) has a ROA % of about 8% as of 2012. For banks, ROA % is close to their interest spread. A bank’s ROA % is typically well under 2%.

Similar to ROE, ROA % is affected by profit margins and asset turnover. This can be seen from the Du Pont Formula:

ROA %(Q: Mar. 2026 )
=Net Income/Total Assets
=5.152/103.003
=(Net Income / Revenue)*(Revenue / Total Assets)
=(5.152 / 164.028)*(164.028 / 103.003)
=Net Margin %*Asset Turnover
=3.14 %*1.5925
=5.00 %

Note: The Net Income data used here is four times the quarterly (Mar. 2026) net income data. The Revenue data used here is four times the quarterly (Mar. 2026) revenue data.

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.


Be Aware

Like ROE, ROA % is calculated with only 12 months data. Fluctuations in the company's earnings or business cycles can affect the ratio drastically. It is important to look at the ratio from a long term perspective. ROA % can be affected by events such as stock buyback or issuance, and by goodwill, a company's tax rate and its interest payment. ROA % may not reflect the true earning power of the assets. A more accurate measurement is ROC % (ROC).

Many analysts argue the higher return the better. Buffett states that really high ROA % may indicate vulnerability in the durability of the competitive advantage.

E.g. Raising $43b to take on KO is impossible, but $1.7b to take on Moody's is. Although Moody's ROA % and underlying economics is far superior to Coca Cola, the durability is far weaker because of lower entry cost.


Scienjoy Holding ROA % Related Terms


Scienjoy Holding ROA % Historical Data

* Premium members only.

The historical data trend for Scienjoy Holding's ROA % can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

Scienjoy Holding ROA % Chart

Scienjoy Holding Annual Data
Trend Dec18 Dec19 Dec20 Dec21 Dec22 Dec23 Dec24 Dec25
ROA %
Get a 7-Day Free Trial 18.09 14.35 -2.06 2.75 -56.73

Scienjoy Holding Quarterly Data
Mar21 Jun21 Sep21 Dec21 Mar22 Jun22 Sep22 Dec22 Mar23 Jun23 Sep23 Dec23 Mar24 Jun24 Sep24 Dec24 Mar25 Jun25 Dec25 Mar26
ROA % Get a 7-Day Free Trial Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only -0.84 -2.59 6.38 0.00 5.00

SJ vs ZDGE, AREN, MNY: ROA % Comparison

For the Internet Content & Information subindustry, Scienjoy Holding's ROA %, along with its competitors' market caps and ROA % data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.


Scienjoy Holding ROA % vs Interactive Media Industry

For the Interactive Media industry and Communication Services sector, Scienjoy Holding's ROA % distribution charts can be found below:

* The bar in red indicates where Scienjoy Holding's ROA % falls into.


SJ
35GF Score
Scienjoy Holding Corp SJ
ROA % is just one metric. See GF Score™, valuation, warning signs, and more.
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Scienjoy Holding ROA % Calculation

Scienjoy Holding's annualized ROA % for the fiscal year that ended in Dec. 2025 is calculated as:

ROA %=Net Income (A: Dec. 2025 )/( (Total Assets (A: Dec. 2024 )+Total Assets (A: Dec. 2025 ))/ count )
=-83.355/( (193.001+100.868)/ 2 )
=-83.355/146.9345
=-56.73 %

Scienjoy Holding's annualized ROA % for the quarter that ended in Mar. 2026 is calculated as:

ROA %=Net Income (Q: Mar. 2026 )/( (Total Assets (Q: Dec. 2025 )+Total Assets (Q: Mar. 2026 ))/ count )
=5.152/( (100.868+105.138)/ 2 )
=5.152/103.003
=5.00 %

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

In the calculation of annual ROA %, the net income of the last fiscal year and the average total assets over the fiscal year are used. In calculating the quarterly data, the Net Income data used here is four times the quarterly (Mar. 2026) net income data. ROA % is displayed in the 30-year financial page.

Frequently Asked Questions Learn more about ROA % →
What does a ROA % of 5.00% mean?
Scienjoy Holding (SJ) has a ROA % of 5.00% as of Mar. 2026. Return on assets is the ratio of current-period net income to average two-period total assets. View historical data on Scienjoy Holding and its competitors. This is 65% below median its historical median of 14.35. According to the industry distribution chart, Scienjoy Holding ranks #231 out of 567 companies in the Interactive Media industry, placing it in the top 40.7%.
Is Scienjoy Holding's ROA % too high?
Scienjoy Holding's current ROA % of 5.00% is 65% below median its 10-year median of 14.35. The Interactive Media industry median ROA % is 0.68. Scienjoy Holding's value of 5.00% is 635.3% above this industry median. Based on the distribution chart, Scienjoy Holding ranks #231 out of 567 companies in the Interactive Media industry, which is above the industry midpoint. Overall, Scienjoy Holding has a GF Score™ of 35/100 and is considered Modestly Overvalued, reflecting its overall financial health beyond just this single metric.
How does Scienjoy Holding's ROA % compare to ZDGE and AREN?
According to the Interactive Media industry distribution chart, Scienjoy Holding ranks #231 out of 567 companies for ROA %. This puts Scienjoy Holding in the upper half of its industry. The industry median ROA % is 0.68. Scienjoy Holding's value of 5.00% is 635.3% above this benchmark. While the company's 10-year median is 14.35 vs. the industry median of 0.68, Scienjoy Holding has consistently been above the industry average. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good ROA % for an Interactive Media company?
The median ROA % among Interactive Media companies is 0.68, based on 567 companies in the industry. Companies in the top quartile (top 25%) have a ROA % significantly above this median, while those in the bottom quartile fall well below. However, ROA % should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Scienjoy Holding's current ROA % of 5.00% is 635.3% above the industry median. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high ROA % mean?
A high ROA % can signal that a stock is expensive relative to its fundamentals. Return on assets is the ratio of current-period net income to average two-period total assets. View historical data on Scienjoy Holding and its competitors. For the Interactive Media industry, the median ROA % is 0.68 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. Scienjoy Holding's current ROA % is 5.00%, which is 65% below median its own 10-year median of 14.35. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Scienjoy Holding stock overvalued right now?
Based on GuruFocus' analysis, Scienjoy Holding (SJ) is currently considered Modestly Overvalued. The stock's GF Value™ is $0.78, compared to a current price of $0.89 — trading 14.7% above its estimated fair value. The current ROA % is 5.00%, which is 65% below median its 10-year median of 14.35 and 635.3% above the Interactive Media industry median of 0.68. Scienjoy Holding's overall GF Score™ is 35/100 with 4 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is ROA % calculated?
ROA % is calculated from a company's financial statements. For Scienjoy Holding (SJ), the current ROA % is 5.00% as of Mar. 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.

Is Scienjoy Holding (SJ) Overvalued in 2026?

Based on GuruFocus' analysis, Scienjoy Holding stock appears to be overvalued. The current stock price of $0.89 is trading 14.7% above its estimated GF Value™ of $0.78. GuruFocus considers Scienjoy Holding to be Modestly Overvalued.

Key valuation signals for SJ:

  • ROA %: 5.00% (65% below median its 10-year median of 14.35)
  • GF Value™: $0.78 vs. price of $0.89 (14.7% above fair value)
  • GF Score™: 35/100 with 4 warning signs
  • Industry Position: 635.3% above the Interactive Media median (#231 of 567)

No single metric tells the full story. See the SJ stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.


Scienjoy Holding Business Description

Address No. 99 Wangzhou Road, Liangzhu Street, RM 1118, 11th Floor, Building 3, Liangzhu Sub-district, Yuhang District, Zhejiang Province, Hangzhou, CHN, 311113
Scienjoy Holding Corp is a provider of mobile live streaming platforms in China and focuses on interactive show live streaming from broadcasters to users. It operates a mobile live streaming business by which it provides live streaming entertainment from professional broadcasters to end-users, allowing for the operation of live social video communities. Using its mobile applications, users can select broadcasters and enter real-time video rooms to interact with them. In addition to the real-time interaction, users can also view photos posted by broadcasters in their personal pages, leave comments, and engage in private chats with broadcasters when such broadcasters are not streaming. In addition, users can also play simple, fun games using virtual currencies within the video rooms.
35GF Score

Get the complete analysis for SJ

ROA % is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.

$0.89
Price
$0.78
GF Value