SJ (Scienjoy Holding) Selling, General, & Admin. Expense: $5.89 Mil (TTM As of Mar. 2026)

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Director of Data and Quant Analytics at GuruFocus
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Charlie Tian
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Dr. Charlie Tian is the founder and CEO of GuruFocus.com, a leading global investment research platform established in 2004. With a Ph.D. in physics, Dr. Tian transitioned from science to finance, applying a data-driven, disciplined approach to value investing.

SJ Scienjoy Holding Corp SJ
46 GF Score
Price $0.75
GF Value $0.77
Valuation Fairly Valued
! 4 Warning Signs
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What is Scienjoy Holding Selling, General, & Admin. Expense?

Scienjoy Holding SJ -2.34% 46 Selling, General, & Admin. Expense is $5.89 Mil as of Mar. 2026. GuruFocus rates SJ with a GF Score™ of 46/100 and a GF Value™ of $0.77 (Fairly Valued). The stock has 4 warning signs investors should review.

Selling, general, & admin. expense (SGA) includes the direct and indirect costs and all general and administrative expenses of a company. Scienjoy Holding's selling, general, & admin. expense for the three months ended in Mar. 2026 was $2.79 Mil. Its selling, general, & admin. expense for the trailing twelve months (TTM) ended in Mar. 2026 was $5.89 Mil.


Scienjoy Holding  (NAS:SJ) Selling, General, & Admin. Expense Explanation

An efficient operation keeps SGA costs low and thus has higher profit margin. The percentage of SGA relative to total revenue is an indication of how efficiently the company operates. Compare this percentage among the companies in the same industry is a good way of finding more efficient operations. A comparison of the SGA cost relative to the revenue with the historical value can also be an indication of how efficient the company has become.

Warren Buffett likes companies with consistent SGA as the percentage of gross profit.

Companies with no durable competitive advantage show wild variation in SG&A as % of Gross Profit.

If SGA is less than 30% of Gross Profit, it is fantastic. If SGA is nearing 100%, it is is in highly competitive industry.


Scienjoy Holding Selling, General, & Admin. Expense Related Terms


Scienjoy Holding Selling, General, & Admin. Expense Historical Data

* Premium members only.

The historical data trend for Scienjoy Holding's Selling, General, & Admin. Expense can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

Scienjoy Holding Selling, General, & Admin. Expense Chart

Scienjoy Holding Annual Data
Trend Dec18 Dec19 Dec20 Dec21 Dec22 Dec23 Dec24 Dec25
Selling, General, & Admin. Expense
Get a 7-Day Free Trial 11.00 9.06 10.78 11.49 13.54

Scienjoy Holding Quarterly Data
Mar21 Jun21 Sep21 Dec21 Mar22 Jun22 Sep22 Dec22 Mar23 Jun23 Sep23 Dec23 Mar24 Jun24 Sep24 Dec24 Mar25 Jun25 Dec25 Mar26
Selling, General, & Admin. Expense Get a 7-Day Free Trial Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only 3.82 3.51 3.11 0.00 2.79

SJ vs ZDGE, AREN, MNY: Selling, General, & Admin. Expense Comparison

For the Internet Content & Information subindustry, Scienjoy Holding's Selling, General, & Admin. Expense, along with its competitors' market caps and Selling, General, & Admin. Expense data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.


Scienjoy Holding Selling, General, & Admin. Expense vs Interactive Media Industry

For the Interactive Media industry and Communication Services sector, Scienjoy Holding's Selling, General, & Admin. Expense distribution charts can be found below:

* The bar in red indicates where Scienjoy Holding's Selling, General, & Admin. Expense falls into.


SJ
46GF Score
Scienjoy Holding Corp SJ
Selling, General, & Admin. Expense is just one metric. See GF Score™, valuation, warning signs, and more.
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Scienjoy Holding Selling, General, & Admin. Expense Calculation

Selling, General, & Admin. Expense (SGA) includes the direct and indirect costs and all general and administrative expenses of a company. For instance, personnel cost, advertising, rent, communication costs are all part of SGA.

Selling, General, & Admin. Expense for the trailing twelve months (TTM) ended in Mar. 2026 adds up the quarterly data reported by the company within the most recent 12 months, which was $5.89 Mil.

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

What does a Selling, General, & Admin. Expense of $5.89 Mil mean?
Scienjoy Holding (SJ) has a Selling, General, & Admin. Expense of $5.89 Mil as of Mar. 2026. Selling, general and admin expense is the total cost for direct, indirect, general and administrative activities. View historical data on Scienjoy Holding and its competitors.
Is Scienjoy Holding's Selling, General, & Admin. Expense too high?
Scienjoy Holding's current Selling, General, & Admin. Expense is $5.89 Mil. Overall, Scienjoy Holding has a GF Score™ of 46/100 and is considered Fairly Valued, reflecting its overall financial health beyond just this single metric.
How does Scienjoy Holding's Selling, General, & Admin. Expense compare to ZDGE and AREN?
Scienjoy Holding's Selling, General, & Admin. Expense of $5.89 Mil can be compared against companies in the Interactive Media industry. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Selling, General, & Admin. Expense for an Interactive Media company?
A good Selling, General, & Admin. Expense depends on the Interactive Media industry context. However, Selling, General, & Admin. Expense should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Selling, General, & Admin. Expense mean?
A high Selling, General, & Admin. Expense can signal that a stock is expensive relative to its fundamentals. Selling, general and admin expense is the total cost for direct, indirect, general and administrative activities. View historical data on Scienjoy Holding and its competitors. Scienjoy Holding's current Selling, General, & Admin. Expense is $5.89 Mil. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Scienjoy Holding stock overvalued right now?
Based on GuruFocus' analysis, Scienjoy Holding (SJ) is currently considered Fairly Valued. The stock's GF Value™ is $0.77, compared to a current price of $0.75 — trading 2.3% below its estimated fair value. The current Selling, General, & Admin. Expense is $5.89 Mil. Scienjoy Holding's overall GF Score™ is 46/100 with 4 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Selling, General, & Admin. Expense calculated?
Selling, General, & Admin. Expense is calculated from a company's financial statements. For Scienjoy Holding (SJ), the current Selling, General, & Admin. Expense is $5.89 Mil as of Mar. 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.

Is Scienjoy Holding (SJ) Overvalued in 2026?

Based on GuruFocus' analysis, Scienjoy Holding stock appears to be undervalued. The current stock price of $0.75 is trading 2.3% below its estimated GF Value™ of $0.77. GuruFocus considers Scienjoy Holding to be Fairly Valued.

Key valuation signals for SJ:

  • Selling, General, & Admin. Expense: $5.89 Mil
  • GF Value™: $0.77 vs. price of $0.75 (2.3% below fair value)
  • GF Score™: 46/100 with 4 warning signs

No single metric tells the full story. See the SJ stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.


Scienjoy Holding Business Description

Address No. 99 Wangzhou Road, Liangzhu Street, RM 1118, 11th Floor, Building 3, Liangzhu Sub-district, Yuhang District, Zhejiang Province, Hangzhou, CHN, 311113
Scienjoy Holding Corp is a provider of mobile live streaming platforms in China and focuses on interactive show live streaming from broadcasters to users. It operates a mobile live streaming business by which it provides live streaming entertainment from professional broadcasters to end-users, allowing for the operation of live social video communities. Using its mobile applications, users can select broadcasters and enter real-time video rooms to interact with them. In addition to the real-time interaction, users can also view photos posted by broadcasters in their personal pages, leave comments, and engage in private chats with broadcasters when such broadcasters are not streaming. In addition, users can also play simple, fun games using virtual currencies within the video rooms.
46GF Score

Get the complete analysis for SJ

Selling, General, & Admin. Expense is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.

$0.75
Price
$0.77
GF Value