RollinsROL +2.94%90 ROC (Joel Greenblatt) % is 107.28% as of Mar. 2026, which is 20% below its 10-year median of 133.43. GuruFocus rates ROL with a GF Score™ of 90/100 and a GF Value™ of $60.22 (Modestly Undervalued). The stock has 2 warning signs investors should review. Among 98 Personal Services companies, Rollins ranks better than 90.82% on this metric.
Joel Greenblatt defined Return on Capital differently in his book The Little Book That Still Beats the Market (Little Books. Big Profits). He defines ROC (Joel Greenblatt) % as EBIT divided by the total of Property, Plant and Equipment and net working capital. Rollins's annualized ROC (Joel Greenblatt) % for the quarter that ended in Mar. 2026 was 107.28%.
The historical rank and industry rank for Rollins's ROC (Joel Greenblatt) % or its related term are showing as below:
ROL'
s ROC (Joel Greenblatt) % Range Over the Past 10 Years
Min: 93.51 Med: 133.43 Max: 228.54
Current: 133.84
During the past 13 years, Rollins's highest ROC (Joel Greenblatt) % was 228.54%. The lowest was 93.51%. And the median was 133.43%.
ROL's ROC (Joel Greenblatt) % is ranked better than 90.82% of 98
companies
in the Personal Services industry
Industry Median: 13.02
vs ROL: 133.84
Rollins's 5-Year average Growth Rate of ROC (Joel Greenblatt) % was 6.10% per year.
The way Joel Greenblatt defines Return on Capital is a more accurate measure of how efficiently the company generates returns onthe capital actually invested in the business. EBIT is used instead of net income because the tax and interest payment may be affected by factors other than the core business operation. Intangible assets are not included in the calculation because they don't need to be replaced.
The historical data trend for Rollins's ROC (Joel Greenblatt) % can be seen below:
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
ROL vs SCI, FTDR, HRB: ROC (Joel Greenblatt) % Comparison
For the Personal Services subindustry, Rollins's ROC (Joel Greenblatt) %, along with its competitors' market caps and ROC (Joel Greenblatt) % data, can be viewed below:
* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.
Rollins ROC (Joel Greenblatt) % vs Personal Services Industry
For the Personal Services industry and Consumer Cyclical sector, Rollins's ROC (Joel Greenblatt) % distribution charts can be found below:
* The bar in red indicates where Rollins's ROC (Joel Greenblatt) % falls into.
Joel Greenblatt defined Return on Capital differently in his book The Little Book That Still Beats the Market (Little Books. Big Profits) . He defines Return on Capital as follows:
EBIT stands for Earnings Before Interest and Taxes.
Fixed Assets are also known as non-current assets. They include the Property, Plant and Equipment that the firm needs in its operation.
GuruFocus calculates net working capital as: (Accounts Receivable + Total Inventories + Other Current Assets) - (Accounts Payable & Accrued Expense + Deferred Revenue + Other Current Liabilities). We're trying to account for OPERATING assets and liabilities (part of daily business) when calculating working capital. Cash and marketable securities are considered NON-OPERATING assets and are not included in calculation. We will also back out all interest bearing debt, short term debt and the portion of long term debt that is due in the current period from the current liabilities. This debt will be considered when computing cost of capital and it would be inappropriate to count it twice.
Note:
The EBIT data used here is four times the quarterly (Mar. 2026) EBIT data.
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
What does a ROC (Joel Greenblatt) % of 107.28% mean?
Rollins (ROL) has a ROC (Joel Greenblatt) % of 107.28% as of Mar. 2026. Joel Greenblatt's return on capital is the ratio of EBIT to average fixed assets and net working capital. View historical data on Rollins and its competitors. This is 20% below median its historical median of 133.43. Over the past decade, Rollins' ROC (Joel Greenblatt) % has ranged from 93.51 to 228.54. According to the industry distribution chart, Rollins ranks #9 out of 98 companies in the Personal Services industry, placing it in the top 9.2%.
Is Rollins' ROC (Joel Greenblatt) % too high?
Rollins' current ROC (Joel Greenblatt) % of 107.28% is 20% below median its 10-year median of 133.43. Over the past 10 years, this metric has ranged from a low of 93.51 to a high of 228.54. The Personal Services industry median ROC (Joel Greenblatt) % is 13.02. Rollins' value of 107.28% is 724% above this industry median. Based on the distribution chart, Rollins ranks #9 out of 98 companies in the Personal Services industry, which is in the top quartile — a strong position relative to peers. Overall, Rollins has a GF Score™ of 90/100 and is considered Modestly Undervalued, reflecting its overall financial health beyond just this single metric.
How does Rollins' ROC (Joel Greenblatt) % compare to SCI and FTDR?
According to the Personal Services industry distribution chart, Rollins ranks #9 out of 98 companies for ROC (Joel Greenblatt) %. This places Rollins in the top 9% of its industry — outperforming the majority of peers. The industry median ROC (Joel Greenblatt) % is 13.02. Rollins' value of 107.28% is 724% above this benchmark. Historically, Rollins' own ROC (Joel Greenblatt) % has ranged from 93.51 to 228.54 over the past decade. While the company's 10-year median is 133.43 vs. the industry median of 13.02, Rollins has consistently been above the industry average. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good ROC (Joel Greenblatt) % for a Personal Services company?
The median ROC (Joel Greenblatt) % among Personal Services companies is 13.02, based on 98 companies in the industry. Companies in the top quartile (top 25%) have a ROC (Joel Greenblatt) % significantly above this median, while those in the bottom quartile fall well below. However, ROC (Joel Greenblatt) % should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Rollins's current ROC (Joel Greenblatt) % of 107.28% is 724% above the industry median. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high ROC (Joel Greenblatt) % mean?
A high ROC (Joel Greenblatt) % can signal that a stock is expensive relative to its fundamentals. Joel Greenblatt's return on capital is the ratio of EBIT to average fixed assets and net working capital. View historical data on Rollins and its competitors. For the Personal Services industry, the median ROC (Joel Greenblatt) % is 13.02 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. Rollins's current ROC (Joel Greenblatt) % is 107.28%, which is 20% below median its own 10-year median of 133.43. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Rollins stock overvalued right now?
Based on GuruFocus' analysis, Rollins (ROL) is currently considered Modestly Undervalued. The stock's GF Value™ is $60.22, compared to a current price of $43.38 — trading 28% below its estimated fair value. The current ROC (Joel Greenblatt) % is 107.28%, which is 20% below median its 10-year median of 133.43 and 724% above the Personal Services industry median of 13.02. Rollins' overall GF Score™ is 90/100 with 2 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is ROC (Joel Greenblatt) % calculated?
ROC (Joel Greenblatt) % is calculated from a company's financial statements. For Rollins (ROL), the current ROC (Joel Greenblatt) % is 107.28% as of Mar. 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.
Is Rollins (ROL) Overvalued in 2026?
Based on GuruFocus' analysis, Rollins stock appears to be undervalued.
The current stock price of $43.38 is trading 28% below its estimated GF Value™ of $60.22.
GuruFocus considers Rollins to be Modestly Undervalued.
Key valuation signals for ROL:
ROC (Joel Greenblatt) %: 107.28% (20% below median its 10-year median of 133.43)
GF Value™: $60.22 vs. price of $43.38 (28% below fair value)
Industry Position: 724% above the Personal Services median (#9 of 98)
No single metric tells the full story. See the ROL stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.
Rollins is a global leader in route-based pest control services, with operations primarily in the United States and across North, Central, and South America, Europe, the Middle East, Africa, and Australia. Its portfolio of pest-control brands includes the prominent Orkin brand, a market leader in the US and Canada, with near-national coverage. It also has a portfolio of other brands, which it uses to reach customers through alternative sales channels. Residential pest and termite prevention accounts for the majority of Rollins' services, reflecting its ongoing focus on the US and Canadian markets.
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