Pico (Thailand) PCL (BKK:PICO) ROCE %: -13.64% (As of Jan. 2026)


BKK:PICO Pico (Thailand) PCL BKK:PICO
75 GF Score
Price ฿4.20
GF Value ฿4.58
! 4 Warning Signs
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What is Pico (Thailand) PCL ROCE %?

Pico (Thailand) PCL BKK:PICO 75 ROCE % is -13.64% as of Jan. 2026. GuruFocus rates BKK:PICO with a GF Score™ of 75/100 and a GF Value™ of ฿4.58. The stock has 4 warning signs investors should review.

ROCE % measures how well a company generates profits from its capital. It is calculated as EBIT divided by Capital Employed, where Capital Employed is calculated as Total Assets minus Total Current Liabilities. Pico (Thailand) PCL's annualized ROCE % for the quarter that ended in Jan. 2026 was -13.64%.


Pico (Thailand) PCL  (BKK:PICO) ROCE % Explanation

ROCE % can be especially useful when comparing the performance of capital-intensive companies. Unlike ROE %, which indicates the profitability of Shareholders Equity, ROCE % also considers long-term debt in Capital Employed. This can be helpful when analyzing companies with significant debt, as the result is neutralized by taking debt into consideration.

Generally speaking, a higher ROCE % indicates a stonger profitability for a company. Moreover, it is important to look at the ratio from a long term perspective. Investors tend to favor companies with stable and rising ROCE % trend over those with volatile ones.


Pico (Thailand) PCL ROCE % Related Terms


Pico (Thailand) PCL ROCE % Historical Data

* Premium members only.

The historical data trend for Pico (Thailand) PCL's ROCE % can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

Pico (Thailand) PCL ROCE % Chart

Pico (Thailand) PCL Annual Data
Trend Oct16 Oct17 Oct18 Oct19 Oct20 Oct21 Oct22 Oct23 Oct24 Oct25
ROCE %
Get a 7-Day Free Trial Premium Member Only Premium Member Only -7.58 6.60 6.79 8.05 4.70

Pico (Thailand) PCL Quarterly Data
Apr21 Jul21 Oct21 Jan22 Apr22 Jul22 Oct22 Jan23 Apr23 Jul23 Oct23 Jan24 Apr24 Jul24 Oct24 Jan25 Apr25 Jul25 Oct25 Jan26
ROCE % Get a 7-Day Free Trial Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only 7.92 -28.63 9.44 30.10 -13.64
BKK:PICO
75GF Score
Pico (Thailand) PCL BKK:PICO
ROCE % is just one metric. See GF Score™, valuation, warning signs, and more.
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Pico (Thailand) PCL ROCE % Calculation

Pico (Thailand) PCL's annualized ROCE % for the fiscal year that ended in Oct. 2025 is calculated as:

ROCE %=EBIT/( (Capital Employed+Capital Employed)/ count )
(A: Oct. 2025 )  (A: Oct. 2024 )(A: Oct. 2025 )
=EBIT/( ( (Total Assets - Total Current Liabilities)+(Total Assets - Total Current Liabilities) )/ count )
(A: Oct. 2025 )  (A: Oct. 2024 )(A: Oct. 2025 )
=23.786/( ( (798.63 - 292.679) + (851.938 - 345.903) )/ 2 )
=23.786/( (505.951+506.035)/ 2 )
=23.786/505.993
=4.70 %

Pico (Thailand) PCL's ROCE % of for the quarter that ended in Jan. 2026 is calculated as:

ROCE %=EBIT (1)/( (Capital Employed+Capital Employed)/ count )
(Q: Jan. 2026 )  (Q: Oct. 2025 )(Q: Jan. 2026 )
=EBIT/( ( (Total Assets - Total Current Liabilities)+(Total Assets - Total Current Liabilities) )/ count )
(Q: Jan. 2026 )  (Q: Oct. 2025 )(Q: Jan. 2026 )
=-67.444/( ( (851.938 - 345.903) + (672.684 - 189.916) )/ 2 )
=-67.444/( ( 506.035 + 482.768 )/ 2 )
=-67.444/494.4015
=-13.64 %

(1) Note: The EBIT data used here is four times the quarterly (Jan. 2026) EBIT data.

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

Frequently Asked Questions Learn more about ROCE % →
What does a ROCE % of -13.64% mean?
Pico (Thailand) PCL (BKK:PICO) has a ROCE % of -13.64% as of Jan. 2026.
Is Pico (Thailand) PCL's ROCE % too high?
Pico (Thailand) PCL's current ROCE % is -13.64%. Overall, Pico (Thailand) PCL has a GF Score™ of 75/100, reflecting its overall financial health beyond just this single metric.
How does Pico (Thailand) PCL's ROCE % compare to APP and OMC?
Pico (Thailand) PCL's ROCE % of -13.64% can be compared against companies in the Media - Diversified industry. The industry median ROCE % is 3.10. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good ROCE % for a Media - Diversified company?
The median ROCE % among Media - Diversified companies is 3.10, based on 988 companies in the industry. Companies in the top quartile (top 25%) have a ROCE % significantly above this median, while those in the bottom quartile fall well below. However, ROCE % should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high ROCE % mean?
A high ROCE % can signal that a stock is expensive relative to its fundamentals. For the Media - Diversified industry, the median ROCE % is 3.10 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. Pico (Thailand) PCL's current ROCE % is -13.64%. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Pico (Thailand) PCL stock overvalued right now?
Pico (Thailand) PCL (BKK:PICO) has a current ROCE % of -13.64%. The stock's GF Value™ is ฿4.58, compared to a current price of ฿4.20 — trading 8.3% below its estimated fair value. The current ROCE % is -13.64%. Pico (Thailand) PCL's overall GF Score™ is 75/100 with 4 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is ROCE % calculated?
ROCE % is calculated from a company's financial statements. For Pico (Thailand) PCL (BKK:PICO), the current ROCE % is -13.64% as of Jan. 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.

Is Pico (Thailand) PCL (BKK:PICO) Overvalued in 2026?

Based on GuruFocus' analysis, Pico (Thailand) PCL stock appears to be undervalued. The current stock price of ฿4.20 is trading 8.3% below its estimated GF Value™ of ฿4.58.

Key valuation signals for BKK:PICO:

  • ROCE %: -13.64%
  • GF Value™: ฿4.58 vs. price of ฿4.20 (8.3% below fair value)
  • GF Score™: 75/100 with 4 warning signs

No single metric tells the full story. See the BKK:PICO stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.


Pico (Thailand) PCL Business Description

Address Sukhumvit Road, No. 10 Soi Lasalle 56, Bangna Tai, Bang Na District, Bangkok, THA, 10260
Pico (Thailand) PCL offers experiential marketing services. The company along with its subsidiaries operates in five segments including, the exhibition business, event marketing business, learning center and museum business, knowledge communication business, and other businesses. The company derives maximum revenue from the Event Marketing segment. These operations are mainly carried out in Thailand.
75GF Score

Get the complete analysis for BKK:PICO

ROCE % is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.

฿4.20
Price
฿4.58
GF Value