Localiza Rent A Car (BSP:RENT3) 14-Day RSI: 31.07 (As of Jul. 22, 2026)

Author: Vera Yuan Vera Yuan
Vera Yuan
Vera Yuan
Director of Data and Quant Analytics at GuruFocus
Focused on building reliable datasets, financial models, and research tools for value-minded investors. Committed to turning complex data into practical guidance for value-investing and long-term wealth.
Reviewed by: Charlie Tian Charlie Tian
Charlie Tian
Charlie Tian
Founder & CEO of GuruFocus
Dr. Charlie Tian is the founder and CEO of GuruFocus.com, a leading global investment research platform established in 2004. With a Ph.D. in physics, Dr. Tian transitioned from science to finance, applying a data-driven, disciplined approach to value investing.

BSP:RENT3 Localiza Rent A Car SA BSP:RENT3
94 GF Score
Price R$36.55
GF Value R$56.09
Valuation Possible Value Trap
! 9 Warning Signs
View Full Analysis

What is Localiza Rent A Car 14-Day RSI?

Localiza Rent A Car BSP:RENT3 -2.51% 94 14-Day RSI is 31.07 as of Jul. 22, 2026. GuruFocus rates BSP:RENT3 with a GF Score™ of 94/100 and a GF Value™ of R$56.09 (Possible Value Trap). The stock has 9 warning signs investors should review. Among 1,125 Business Services companies, Localiza Rent A Car ranks better than 91.2% on this metric.

The Relative Strength Index (RSI) is a momentum oscillator that measures the speed and change of price movements. The RSI is most typically used on a 14-day period, measured on a scale from 0 to 100. Traditionally, an asset is considered overbought or overvalued when the RSI is above 70 and oversold or undervalued when it is below 30.

As of today (2026-07-22), Localiza Rent A Car's 14-Day RSI is 31.07.

The industry rank for Localiza Rent A Car's 14-Day RSI or its related term are showing as below:

BSP:RENT3's 14-Day RSI is ranked better than
91.2% of 1125 companies
in the Business Services industry
Industry Median: 48.97 vs BSP:RENT3: 31.07

Localiza Rent A Car  (BSP:RENT3) 14-Day RSI Explanation

The Relative Strength Index (RSI), developed by J. Welles Wilder in his book “New Concepts in Technical Trading Systems.”, is a momentum oscillator that measures the speed and change of price movements. The RSI is most typically used on a 14-day period, measured on a scale from 0 to 100.

Traditionally, an asset is considered overbought or overvalued when the RSI is above 70 and oversold or undervalued when it is below 30. A RSI surpasses the 30 level indicates a bullish sign, when it slides below 70 level, it’s a bearish sign. This level can be adjusted depending on the security’s pattern and the market’s underlying trend. In an uptrend or bullish market, the RSI might range within a higher interval, investors could set the support level higher. If a downtrend or bearish market occurs, investors may need to lower the resistance level.

RSI can also be used in trading techniques to indicate the trading signal, such as Divergences and Swing Rejections.


Localiza Rent A Car 14-Day RSI Related Terms


BSP:RENT3 vs URI, SUNB, AER: 14-Day RSI Comparison

For the Rental & Leasing Services subindustry, Localiza Rent A Car's 14-Day RSI, along with its competitors' market caps and 14-Day RSI data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.


Localiza Rent A Car 14-Day RSI vs Business Services Industry

For the Business Services industry and Industrials sector, Localiza Rent A Car's 14-Day RSI distribution charts can be found below:

* The bar in red indicates where Localiza Rent A Car's 14-Day RSI falls into.


BSP:RENT3
94GF Score
Localiza Rent A Car SA BSP:RENT3
14-Day RSI is just one metric. See GF Score™, valuation, warning signs, and more.
View Full Analysis

Localiza Rent A Car  (BSP:RENT3) 14-Day RSI Calculation

The formula for calculating RSI is:

RSI=100[ 100 / ( 1 + Average Gain / Average Loss )]

* Note that the formula uses a positive value for the average loss.

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

Frequently Asked Questions Learn more about 14-Day RSI →
What does a 14-Day RSI of 31.07 mean?
Localiza Rent A Car (BSP:RENT3) has a 14-Day RSI of 31.07 as of Jul. 22, 2026. Relative Strength Index (RSI) is a momentum oscillator that measures the speed and change of price movements. View historical data on Localiza Rent A Car and its competitors. According to the industry distribution chart, Localiza Rent A Car ranks #99 out of 1125 companies in the Business Services industry, placing it in the top 8.8%.
Is Localiza Rent A Car's 14-Day RSI too high?
Localiza Rent A Car's current 14-Day RSI is 31.07. The Business Services industry median 14-Day RSI is 48.97. Localiza Rent A Car's value of 31.07 is 36.6% below this industry median. Based on the distribution chart, Localiza Rent A Car ranks #99 out of 1125 companies in the Business Services industry, which is in the top quartile — a strong position relative to peers. Overall, Localiza Rent A Car has a GF Score™ of 94/100 and is considered Possible Value Trap, reflecting its overall financial health beyond just this single metric.
How does Localiza Rent A Car's 14-Day RSI compare to URI and SUNB?
According to the Business Services industry distribution chart, Localiza Rent A Car ranks #99 out of 1125 companies for 14-Day RSI. This places Localiza Rent A Car in the top 9% of its industry — outperforming the majority of peers. The industry median 14-Day RSI is 48.97. Localiza Rent A Car's value of 31.07 is 36.6% below this benchmark. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good 14-Day RSI for a Business Services company?
The median 14-Day RSI among Business Services companies is 48.97, based on 1,125 companies in the industry. Companies in the top quartile (top 25%) have a 14-Day RSI significantly above this median, while those in the bottom quartile fall well below. However, 14-Day RSI should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Localiza Rent A Car's current 14-Day RSI of 31.07 is 36.6% below the industry median. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high 14-Day RSI mean?
A high 14-Day RSI can signal that a stock is expensive relative to its fundamentals. Relative Strength Index (RSI) is a momentum oscillator that measures the speed and change of price movements. View historical data on Localiza Rent A Car and its competitors. For the Business Services industry, the median 14-Day RSI is 48.97 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. Localiza Rent A Car's current 14-Day RSI is 31.07. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Localiza Rent A Car stock overvalued right now?
Based on GuruFocus' analysis, Localiza Rent A Car (BSP:RENT3) is currently considered Possible Value Trap. The stock's GF Value™ is R$56.09, compared to a current price of R$36.55 — trading 34.8% below its estimated fair value. The current 14-Day RSI is 31.07 and 36.6% below the Business Services industry median of 48.97. Localiza Rent A Car's overall GF Score™ is 94/100 with 9 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is 14-Day RSI calculated?
14-Day RSI is calculated from a company's financial statements. For Localiza Rent A Car (BSP:RENT3), the current 14-Day RSI is 31.07 as of Jul. 22, 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.

Is Localiza Rent A Car (BSP:RENT3) Overvalued in 2026?

Based on GuruFocus' analysis, Localiza Rent A Car stock appears to be undervalued. The current stock price of R$36.55 is trading 34.8% below its estimated GF Value™ of R$56.09. GuruFocus considers Localiza Rent A Car to be Possible Value Trap.

Key valuation signals for BSP:RENT3:

  • 14-Day RSI: 31.07
  • GF Value™: R$56.09 vs. price of R$36.55 (34.8% below fair value)
  • GF Score™: 94/100 with 9 warning signs
  • Industry Position: 36.6% below the Business Services median (#99 of 1125)

No single metric tells the full story. See the BSP:RENT3 stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.


Localiza Rent A Car Business Description

Other Exchanges LZRFY:USARENT4:Brazil
Address Avenida Bernardo Vasconcelos, No. 377 - Cachoeirinha, Belo Horizonte, MG, BRA, 31150-000
Localiza Rent A Car SA is a car rental service provider with the majority of its operations in Brazil. Through its subsidiaries, the company rents cars to individuals, manages corporate car fleets, sells its decommissioned fleet, and operates a franchise business. The company has two reportable operating segments: Car Rental and Fleet Management. Maximum revenue is generated from the Car Rental segment, which is responsible for car rentals and for stipulating insurance and managing car claims for insurance companies. This segment is also responsible for the administration and granting of franchises and the right to use the Localiza brand in geographically defined markets. Geographically, the company operates across different regions in Latin America.
94GF Score

Get the complete analysis for BSP:RENT3

14-Day RSI is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.

R$36.55
Price
R$56.09
GF Value