Sunny Side Up Group (TSE:2180) Selling, General, & Admin. Expense: 円0 Mil (TTM As of Dec. 2025)

Author: Vera Yuan Vera Yuan
Vera Yuan
Vera Yuan
Director of Data and Quant Analytics at GuruFocus
Focused on building reliable datasets, financial models, and research tools for value-minded investors. Committed to turning complex data into practical guidance for value-investing and long-term wealth.
Reviewed by: Charlie Tian Charlie Tian
Charlie Tian
Charlie Tian
Founder & CEO of GuruFocus
Dr. Charlie Tian is the founder and CEO of GuruFocus.com, a leading global investment research platform established in 2004. With a Ph.D. in physics, Dr. Tian transitioned from science to finance, applying a data-driven, disciplined approach to value investing.

TSE:2180 Sunny Side Up Group Inc TSE:2180
62 GF Score
Price 円1,307.00
GF Value 円714.06
Valuation Significantly Overvalued
! 3 Warning Signs
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What is Sunny Side Up Group Selling, General, & Admin. Expense?

Sunny Side Up Group TSE:2180 62 Selling, General, & Admin. Expense is 円0 Mil as of Dec. 2025. GuruFocus rates TSE:2180 with a GF Score™ of 62/100 and a GF Value™ of 円714.06 (Significantly Overvalued). The stock has 3 warning signs investors should review.

Selling, general, & admin. expense (SGA) includes the direct and indirect costs and all general and administrative expenses of a company. Sunny Side Up Group's selling, general, & admin. expense for the three months ended in Dec. 2025 was 円0 Mil. Its selling, general, & admin. expense for the trailing twelve months (TTM) ended in Dec. 2025 was 円0 Mil.


Sunny Side Up Group  (TSE:2180) Selling, General, & Admin. Expense Explanation

An efficient operation keeps SGA costs low and thus has higher profit margin. The percentage of SGA relative to total revenue is an indication of how efficiently the company operates. Compare this percentage among the companies in the same industry is a good way of finding more efficient operations. A comparison of the SGA cost relative to the revenue with the historical value can also be an indication of how efficient the company has become.

Warren Buffett likes companies with consistent SGA as the percentage of gross profit.

Companies with no durable competitive advantage show wild variation in SG&A as % of Gross Profit.

If SGA is less than 30% of Gross Profit, it is fantastic. If SGA is nearing 100%, it is is in highly competitive industry.


Sunny Side Up Group Selling, General, & Admin. Expense Related Terms


Sunny Side Up Group Selling, General, & Admin. Expense Historical Data

* Premium members only.

The historical data trend for Sunny Side Up Group's Selling, General, & Admin. Expense can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

Sunny Side Up Group Selling, General, & Admin. Expense Chart

Sunny Side Up Group Annual Data
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Sunny Side Up Group Quarterly Data
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TSE:2180 vs APP, OMC, TTD: Selling, General, & Admin. Expense Comparison

For the Advertising Agencies subindustry, Sunny Side Up Group's Selling, General, & Admin. Expense, along with its competitors' market caps and Selling, General, & Admin. Expense data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.


Sunny Side Up Group Selling, General, & Admin. Expense vs Media - Diversified Industry

For the Media - Diversified industry and Communication Services sector, Sunny Side Up Group's Selling, General, & Admin. Expense distribution charts can be found below:

* The bar in red indicates where Sunny Side Up Group's Selling, General, & Admin. Expense falls into.


TSE:2180
62GF Score
Sunny Side Up Group Inc TSE:2180
Selling, General, & Admin. Expense is just one metric. See GF Score™, valuation, warning signs, and more.
View Full Analysis

Sunny Side Up Group Selling, General, & Admin. Expense Calculation

Selling, General, & Admin. Expense (SGA) includes the direct and indirect costs and all general and administrative expenses of a company. For instance, personnel cost, advertising, rent, communication costs are all part of SGA.

Selling, General, & Admin. Expense for the trailing twelve months (TTM) ended in Dec. 2025 adds up the quarterly data reported by the company within the most recent 12 months, which was 円0 Mil.

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

What does a Selling, General, & Admin. Expense of 円0 Mil mean?
Sunny Side Up Group (TSE:2180) has a Selling, General, & Admin. Expense of 円0 Mil as of Dec. 2025. Selling, general and admin expense is the total cost for direct, indirect, general and administrative activities. View historical data on Sunny Side Up Group and its competitors.
Is Sunny Side Up Group's Selling, General, & Admin. Expense too high?
Sunny Side Up Group's current Selling, General, & Admin. Expense is 円0 Mil. Overall, Sunny Side Up Group has a GF Score™ of 62/100 and is considered Significantly Overvalued, reflecting its overall financial health beyond just this single metric.
How does Sunny Side Up Group's Selling, General, & Admin. Expense compare to APP and OMC?
Sunny Side Up Group's Selling, General, & Admin. Expense of 円0 Mil can be compared against companies in the Media - Diversified industry. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Selling, General, & Admin. Expense for a Media - Diversified company?
A good Selling, General, & Admin. Expense depends on the Media - Diversified industry context. However, Selling, General, & Admin. Expense should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Selling, General, & Admin. Expense mean?
A high Selling, General, & Admin. Expense can signal that a stock is expensive relative to its fundamentals. Selling, general and admin expense is the total cost for direct, indirect, general and administrative activities. View historical data on Sunny Side Up Group and its competitors. Sunny Side Up Group's current Selling, General, & Admin. Expense is 円0 Mil. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Sunny Side Up Group stock overvalued right now?
Based on GuruFocus' analysis, Sunny Side Up Group (TSE:2180) is currently considered Significantly Overvalued. The stock's GF Value™ is 円714.06, compared to a current price of 円1,307.00 — trading 83% above its estimated fair value. The current Selling, General, & Admin. Expense is 円0 Mil. Sunny Side Up Group's overall GF Score™ is 62/100 with 3 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Selling, General, & Admin. Expense calculated?
Selling, General, & Admin. Expense is calculated from a company's financial statements. For Sunny Side Up Group (TSE:2180), the current Selling, General, & Admin. Expense is 円0 Mil as of Dec. 2025. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.

Is Sunny Side Up Group (TSE:2180) Overvalued in 2026?

Based on GuruFocus' analysis, Sunny Side Up Group stock appears to be overvalued. The current stock price of 円1,307.00 is trading 83% above its estimated GF Value™ of 円714.06. GuruFocus considers Sunny Side Up Group to be Significantly Overvalued.

Key valuation signals for TSE:2180:

  • Selling, General, & Admin. Expense: 円0 Mil
  • GF Value™: 円714.06 vs. price of 円1,307.00 (83% above fair value)
  • GF Score™: 62/100 with 3 warning signs

No single metric tells the full story. See the TSE:2180 stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.


Sunny Side Up Group Business Description

Address 4-23-5 Sendagaya, JPR Sendagaya Building, 7th Floor, Shibuya-ku, Tokyo, JPN, 151-0051
Sunny Side Up Group Inc is engaged in the public relations (PR) business in Japan. Its PR services include publicity, PR events, media relations, media training, retainer contracts, press releases, press conferences, symposium, risk management, crisis management, reputation management, and advertorials, among other services. Its segments include Brand Communication Business, Food Branding Business, and Business Development.
62GF Score

Get the complete analysis for TSE:2180

Selling, General, & Admin. Expense is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.

円1,307.00
Price
円714.06
GF Value